At the MICHELIN Guide Ceremony Hong Kong & Macau 2025
Presenting an Unparalleled Gourmet Experience
HONG KONG, March 21, 2025 /PRNewswire/ -- Siemens, the German world-class home appliance brand with over 175 years of innovations, announced its first partnership with the prestigious MICHELIN Guide as the Event Partner for the MICHELIN Guide Ceremony Hong Kong & Macau 2025. The brand supported the event with a range of top-tier smart kitchen appliances, including built-in ovens, dish-warmers, refrigerators and induction hobs, presenting a feast that blends innovative technology with gourmet cuisine.
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Siemens Joins Hands with the MICHELIN Guide for the First Time
Siemens Joins Hands with the MICHELIN Guide for the First Time
Siemens Joins Hands with the MICHELIN Guide for the First Time
Siemens Joins Hands with the MICHELIN Guide for the First Time
Combining cutting-edge technology with superb German craftsmanship, Siemens's appliances are reputed for quality built with reliability and modern design. The partnership highlights Siemens's commitment to excellence in kitchen appliances and reflects the shared vision with the MICHELIN Guide to celebrate culinary diversity and passion for exceptional food. With joint effort, the ceremony curated unforgettable gastronomic moments that delighted and inspired food enthusiasts worldwide.
Siemens's first collaboration with MICHELIN Guide
The highly anticipated MICHELIN Guide Ceremony Hong Kong & Macau 2025 (the Ceremony) was held on 13 March 2025 at Grand Lisboa Palace Resort Macau. The event brought together chefs from MICHELIN Starred restaurants, industry leaders and gastronomes to celebrate the outstanding achievements of the Hong Kong and Macau dining scene.
In addition to revealing the 17th edition of the MICHELIN Guide Hong Kong & Macau, the Ceremony also featured a premium cocktail reception. Eight specially invited chefs—Wong Chi Fai (T'ang Court), Ding Yong (Xin Rong Ji (Xinyuan South Road)), Richard Ekkebus (Amber), Santiago Fernández (MAZ), Julien Tongourian (Robuchon au Dôme), Auntie Gaik Lean (Auntie Gaik Lean's Old School Eatery), Arvin Wan (MINIMAL), and Sam Tran (Gia)—prepared delectable dishes to serve more than 450 guests at the Tasting Pavilion.
The Tasting Pavilion was furnished with Siemens's smart kitchen appliances, including built-in microwave ovens, multi-functional dish-warmers, fridges and induction cooktops, helping the chefs showcase their amazing culinary skills. These appliances enabled the chefs to efficiently cook and serve dishes to the guests within a tight timeframe, doubling up the artistic treat.
In addition to the chefs, some guests also expressed their compliments for Siemens's innovative technology, sharing how these appliances have revolutionized their cooking experiences. Sunny Chan (Founder of Elegant Kitchen (HK) Limited) noted that Siemens' smart technology has become a symbol of excellence, with its products consistently delivering outstanding performance. Tommy Fong (Founder of Kitench Leader Limited) highlighted its continuous innovation in kitchen appliances, particularly the studioLine oven equipped with a built-in camera and AI technology, impressively automating the baking process. Jimmy Wong (Director of Built-In Pro Limited) also emphasized the brand's commitment to quality and passion for innovation, from multifunctional washing machines to intelligent kitchen appliances, as well as its vision as a leader in the home appliance industry. These appliances not only provide a helping hand to chefs but also allow users to enjoy a professional-level cooking experience at home, just like MICHELIN Starred chefs.
Siemens expressed their excitement about partnering with the MICHELIN Guide for the first time, highlighting how their innovative kitchen technology played a vital role in supporting the prestigious event. Miss Heidi Chu, Head of Brand and Consumer Touchpoint of BSH-HK, stated, "We are honored to be part of the culinary gala and collaborate with MICHELIN to curate a dining feast. As a leading brand in Ovens, our products not only enhance the cooking efficiency of chefs but also provide guests with unique dining experiences." This collaboration, she added, underscored Siemens' dedication to merging advanced technology with the art of cooking, and they looked forward to working with MICHELIN Guide again while continuing to contribute innovations and inspiration for the culinary world.
Chef Dialogue: Sam Tran's story behind the kitchen
Chef Sam Tran masterfully blends tradition and innovation, showcasing her distinguished skill in reinterpreting Vietnamese culinary heritage. The seasonal 12-course set menu and beautifully crafted dishes showcase her well-judged combinations of subtle flavors, with acidity and texture playing prominent roles. During the Ceremony, Siemens hosted an exclusive interview with Sam, delving into her culinary journey and inspirations, and how Siemens appliances empower their work in the kitchen.
As a chef, Sam has been profoundly shaped by Vietnamese heritage and her experiences working overseas. She expressed that cooking is a medium for storytelling, where each ingredient, technique, and flavor combination serves as a reflection of her cultural roots and her aspiration to share them with food lovers.
She also emphasized the importance of precision and efficiency. "In a high-pressure environment like tonight's event, having reliable equipment is crucial. The Siemens fridge, for example, hyperFresh Plus, ensures our ingredients and food are stored at the perfect temperature, preserving their freshness and quality. This allows us to focus on creativity and delivering an exceptional dining experience." She shared that the event was more than just a platform to serve food; it was a celebration of culture, a chance to connect with fellow chefs, and an inspiration for others to discover the depth and richness of different cuisines.
For more details, please visit https://www.instagram.com/siemenshomehk/. Download high-resolution images here.
About Siemens
With over 175 years of innovation, Siemens has seamlessly intertwined with life and technology, paving the way for our future. The brand is dedicated to revolutionizing your culinary journey with exceptional built-in solutions featuring cutting-edge technology such as precision in temperature control. Known for quality built with reliability, Siemens focuses on enhancing consumer experience through relentless delivery of meticulous cooking performance with user-friendly interfaces that make cooking a joy. It is not surprising that Siemens holds a leading position as the No.1 brand in ovens. Experience the excellence of Siemens Home Appliances and discover how their intelligent solutions truly delight.
Learn more about Siemens: https://www.siemens-home.bsh-group.com.hk/en/
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Siemens Joins Hands with the MICHELIN Guide for the First Time
Siemens Joins Hands with the MICHELIN Guide for the First Time
Siemens Joins Hands with the MICHELIN Guide for the First Time
Siemens Joins Hands with the MICHELIN Guide for the First Time
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Global fans to experience the Games of the Future like never before as MOBA PC.Dota 2 competition kickoffs in Abu Dhabi
DUBAI, UAE, Dec. 13, 2025 /PRNewswire/ -- Phygital International, the global promoter of phygital sports, today announces the official launch of the GOTF OTT Platform, the dedicated streaming destination for the Games of the Future 2025 Abu Dhabi powered by ADNOC (GOTF 2025). The platform goes live as this year's competition begins, with its first broadcast featuring the opening rounds of the MOBA PC.Dota 2 discipline on 14 December from Pixoul Gaming in Abu Dhabi.
Accessible at https://tv.gofuture.games, the new streaming hub serves as the central digital home for live broadcasts, full-event replays, highlights, and exclusive behind-the-scenes content spanning all GOTF 2025 disciplines.
Designed for global accessibility and year-round engagement, the platform enables fans everywhere to watch every match live, revisit full replays at any time, and enjoy curated short-form content optimized for social and mobile viewing.
Powered end-to-end by technology partner Asport, the GOTF OTT Platform integrates advanced cloud-based broadcasting, seamless navigation, and real-time highlight creation tools to elevate the fan experience. These capabilities support richer storytelling across all channels and establish tv.gofuture.games as the long-term digital home of phygital sport.
Moba PC.Dota 2 competition to launch platform
The launch coincides with preparations for a spectacular start to the Games, as the MOBA PC.Dota 2 competition brings together iconic players, celebrated legends, and rising regional stars for what promises to be one of the most competitive line-ups in the event's history. All matches from the discipline will stream live on https://tv.gofuture.games.
Teams set to compete include E7, Paper Tigers, Legends Rebooted, Vikings, Team Phoenix, Nigma Galaxy, Win and TraBoTeam each bringing a distinctive mix of elite pro players and influential gaming personalities. One of the leading competitors will be Xu "BurNIng" Zhilei, who will be playing in team Paper Tigers and who iswidely regarded as one of the greatest carry players in Dota 2 history.
With such a stacked international field, fans can expect clashing playstyles, unpredictable upsets, and fresh rivalries, setting the stage for one of the headline showpieces of GOTF 2025.
Following the opening Group Stage, the competition advances into a full double-elimination playoff bracket, culminating in high-stakes best-of-three clashes on 18–19 December at ADNEC, where teams will fight for a place in the final and a shot at international glory.
Commenting on the launch of the platform, Nis Hatt, CEO of Phygital International, said: "The GOTF OTT Platform marks a major milestone in our mission to bring phygital sport to a global audience. This world-class digital destination showcases the energy, innovation, and inclusivity at the heart of the Games of the Future. As Dota 2 opens the competition tomorrow, we're excited to offer millions of fans a new way to experience every moment of this year's Games live."
Growing network of global broadcast partners
In addition to the GOTF OTT Platform, fans can follow the Games of the Future Abu Dhabi 2025 powered by ADNOC across a growing network of international media rights and broadcast partners, ensuring fans around the world can catch all the action.
In the United States, coverage will be available via ESR TV, the leading gaming and esports network reaching mainstream audiences through platforms such as Apple TV, Sling, and Amazon Prime Video Channels. Across Latin America, FOX Sports Mexico and Zapping will deliver both English and Spanish-language broadcasts across the region.
On mobile-first platforms, Bigo Live will act as an interactive real-time streaming hub, offering live competition windows, creator-led co-streams, and fan-generated reactions. With strong Gen-Z and global creator adoption, Bigo Live brings the Games directly into participatory viewing culture. Complementing this, Likee will amplify the emotion and energy of GOTF 2025 through short-form video storytelling, transforming standout moments into shareable narratives.
These partners build on an already confirmed broadcast footprint that includes Sportworld and BIGG TV across EMEA, Huya and SOOP in Asia, and StarTimes and TV BRICS across Africa.
"With these major additions to our broadcast network, we take great pride in ensuring the Games of the Future Abu Dhabi 2025 powered by ADNOC are accessible to audiences worldwide. We are delivering a multi-regional, multi-generational platform that matches the scale and innovation of phygital sport," added Hatt.
Tickets for the Games of the Future Abu Dhabi 2025 powered by ADNOC are now on sale at www.gotfabudhabi.com. Fans can also follow all the latest updates and behind-the-scenes content on Instagram at @gamesofthefutureofficial and @gotfabudhabi.
About Phygital International (PI):
Phygital International is the promoter of phygital sports globally and is focused on innovating and redefining sports. It is the custodian and rights holder of the Games of the Future and oversees the bidding process for each host city.
For further information please visit: https://Phygitalinternational.com
About the Games of the Future (GOTF):
The Games of the Future is an annual international event that fuses the worlds of physical and digital and is the pinnacle of phygital sport. The tournament brings together the next generation of phygital sporting heroes from all over the world to compete in a diverse range of phygital disciplines and challenges. The Games of the Future 2025 will be held in Abu Dhabi, UAE while the Games of the Future 2026, will be held in Astana, Kazakhstan.
For more information please visit: https://gofuture.games/
Contact: press@phygitalinternational.com
Global fans to experience the Games of the Future like never before as MOBA PC.Dota 2 competition kickoffs in Abu Dhabi
DUBAI, UAE, Dec. 13, 2025 /PRNewswire/ -- Phygital International, the global promoter of phygital sports, today announces the official launch of the GOTF OTT Platform, the dedicated streaming destination for the Games of the Future 2025 Abu Dhabi powered by ADNOC (GOTF 2025). The platform goes live as this year's competition begins, with its first broadcast featuring the opening rounds of the MOBA PC.Dota 2 discipline on 14 December from Pixoul Gaming in Abu Dhabi.
Accessible at https://tv.gofuture.games, the new streaming hub serves as the central digital home for live broadcasts, full-event replays, highlights, and exclusive behind-the-scenes content spanning all GOTF 2025 disciplines.
Designed for global accessibility and year-round engagement, the platform enables fans everywhere to watch every match live, revisit full replays at any time, and enjoy curated short-form content optimized for social and mobile viewing.
Powered end-to-end by technology partner Asport, the GOTF OTT Platform integrates advanced cloud-based broadcasting, seamless navigation, and real-time highlight creation tools to elevate the fan experience. These capabilities support richer storytelling across all channels and establish tv.gofuture.games as the long-term digital home of phygital sport.
Moba PC.Dota 2 competition to launch platform
The launch coincides with preparations for a spectacular start to the Games, as the MOBA PC.Dota 2 competition brings together iconic players, celebrated legends, and rising regional stars for what promises to be one of the most competitive line-ups in the event's history. All matches from the discipline will stream live on https://tv.gofuture.games.
Teams set to compete include E7, Paper Tigers, Legends Rebooted, Vikings, Team Phoenix, Nigma Galaxy, Win and TraBoTeam each bringing a distinctive mix of elite pro players and influential gaming personalities. One of the leading competitors will be Xu "BurNIng" Zhilei, who will be playing in team Paper Tigers and who iswidely regarded as one of the greatest carry players in Dota 2 history.
With such a stacked international field, fans can expect clashing playstyles, unpredictable upsets, and fresh rivalries, setting the stage for one of the headline showpieces of GOTF 2025.
Following the opening Group Stage, the competition advances into a full double-elimination playoff bracket, culminating in high-stakes best-of-three clashes on 18–19 December at ADNEC, where teams will fight for a place in the final and a shot at international glory.
Commenting on the launch of the platform, Nis Hatt, CEO of Phygital International, said: "The GOTF OTT Platform marks a major milestone in our mission to bring phygital sport to a global audience. This world-class digital destination showcases the energy, innovation, and inclusivity at the heart of the Games of the Future. As Dota 2 opens the competition tomorrow, we're excited to offer millions of fans a new way to experience every moment of this year's Games live."
Growing network of global broadcast partners
In addition to the GOTF OTT Platform, fans can follow the Games of the Future Abu Dhabi 2025 powered by ADNOC across a growing network of international media rights and broadcast partners, ensuring fans around the world can catch all the action.
In the United States, coverage will be available via ESR TV, the leading gaming and esports network reaching mainstream audiences through platforms such as Apple TV, Sling, and Amazon Prime Video Channels. Across Latin America, FOX Sports Mexico and Zapping will deliver both English and Spanish-language broadcasts across the region.
On mobile-first platforms, Bigo Live will act as an interactive real-time streaming hub, offering live competition windows, creator-led co-streams, and fan-generated reactions. With strong Gen-Z and global creator adoption, Bigo Live brings the Games directly into participatory viewing culture. Complementing this, Likee will amplify the emotion and energy of GOTF 2025 through short-form video storytelling, transforming standout moments into shareable narratives.
These partners build on an already confirmed broadcast footprint that includes Sportworld and BIGG TV across EMEA, Huya and SOOP in Asia, and StarTimes and TV BRICS across Africa.
"With these major additions to our broadcast network, we take great pride in ensuring the Games of the Future Abu Dhabi 2025 powered by ADNOC are accessible to audiences worldwide. We are delivering a multi-regional, multi-generational platform that matches the scale and innovation of phygital sport," added Hatt.
Tickets for the Games of the Future Abu Dhabi 2025 powered by ADNOC are now on sale at www.gotfabudhabi.com. Fans can also follow all the latest updates and behind-the-scenes content on Instagram at @gamesofthefutureofficial and @gotfabudhabi.
About Phygital International (PI):
Phygital International is the promoter of phygital sports globally and is focused on innovating and redefining sports. It is the custodian and rights holder of the Games of the Future and oversees the bidding process for each host city.
For further information please visit: https://Phygitalinternational.com
About the Games of the Future (GOTF):
The Games of the Future is an annual international event that fuses the worlds of physical and digital and is the pinnacle of phygital sport. The tournament brings together the next generation of phygital sporting heroes from all over the world to compete in a diverse range of phygital disciplines and challenges. The Games of the Future 2025 will be held in Abu Dhabi, UAE while the Games of the Future 2026, will be held in Astana, Kazakhstan.
For more information please visit: https://gofuture.games/
Contact: press@phygitalinternational.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Official streaming platform for the Games of the Future Abu Dhabi 2025 powered by ADNOC launches ahead of opening competition
Official streaming platform for the Games of the Future Abu Dhabi 2025 powered by ADNOC launches ahead of opening competition