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SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

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SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA
Business

Business

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

2025-04-15 23:00 Last Updated At:23:15

Named The Cormorant at 55 South, Silversea reveals first spaces of the hotel, set to open during the 2025/2026 Antarctica season

Take a behind-the-scenes look at the creation of the hotel here and learn more on Silversea's Antarctica offering here

MIAMI, April 15, 2025 /PRNewswire/ -- Silversea, the leading experiential luxury and expedition travel brand, has unveiled the first spaces and name of The Cormorant at 55 South, its new 150-room hotel in Puerto Williams, Chile, scheduled to open during the 2025/2026 Antarctica season. Upon completion, Silversea's new hotel will create the most convenient, comfortable and seamless way to visit Antarctica.

"The Cormorant at 55 South is a tribute to the rich culture, breathtaking natural beauty, and storied history of Puerto Williams, immersing guests in their destination before embarking on their journey to Antarctica," said Bert Hernandez, president, Silversea. "Every aspect of The Cormorant is thoughtfully designed with our guests in mind, ensuring a comfortable and uniquely Silversea experience. Each room offers panoramic views of Patagonia, and the hotel creates a deep connection to the local community, providing specially designed experiences that will allow our guests to begin their expeditions sooner than ever, all in uncompromised comfort."

THE CORMORANT AT 55 SOUTH

The Cormorant is a nod to the unique location of the property at 55° S – making it the southernmost hotel on Earth – and an acknowledgement of the location's history. Paying homage to Lakutaia, which is the indigenous Yahgan word for cormorant, the aquatic bird is a symbol of the seafarer and intended to bestow good fortune on guests embarking on their greatest adventure.

ROOMS DESIGNED TO IMMERSE GUESTS IN THE DESTINATION

The Cormorant will feature two distinct room views, including serene forest views and tranquil water vistas overlooking the Beagle Channel. This design brings guests closer to the breathtaking natural beauty of Patagonia, immersing them in the landscapes that define this region.

Each room is thoughtfully designed with expansive windows that frame sweeping views, filling the space with natural light and creating a seamless connection between indoor and outdoor spaces. The interiors feature warm wood tones and earthy elements, deepening the connection to the destination while creating an authentic and calming environment. To further this connection, every room will incorporate handcrafted items created by regional artisans, adding a unique touch that celebrates local and regional culture.

Welcoming guests from the moment they arrive will be The Cormorant's own dedicated staff – all trained in The Silversea Way to provide the high level of service that is synonymous with Silversea.

ENHANCING THE EXPERIENCE THROUGH DESTINATION LEADERSHIP

The hotel will facilitate a uniquely frictionless journey to Antarctica, allowing guests to enjoy Silversea's personalized service and warm hospitality throughout their entire experience. Silversea's innovative six-day Antarctica Fly Cruise expeditions allow guests to fly over the Drake Passage, providing a shorter option without compromising on the time spent in the destination.

Having pioneered luxury expedition cruising in 2008, Silversea became the first travel brand to offer luxury Antarctica expeditions. With its experience in the region, Silversea now offers the most enriching and personalized adventures on the continent, with an industry-leading expedition team that comprises up to 28 experts in their field, knowledgeable kayak instructors, world-class onboard lectures and some of the highest Zodiac-to-guest ratios in the industry, among other enriching features.

Silversea's expedition experts host guided walks ashore, identifying wildlife species, unique glacial and geological structures, and other fascinating features only found on an Antarctic expedition. Back on board, the team's insightful lectures provide an overview of the day's sightings and experiences.

FOLLOW ALONG WITH STORIES BY SILVERSEA

Silversea also announces the launch of Stories by Silversea, its new content series featuring authentic storytelling and resources. Today, Silversea is releasing the first two episodes, "Embrace the Unknown" and "A Legacy in the Making: Part 1."

Designed to speak to the topics that matter most to its guests, Stories by Silversea will publish new content focusing on different topics, stories and moments unique to Silversea, establishing an important educational tool to learn more.

Included in the series will be a multi-part highlight on the development of The Cormorant at 55 South, including new resources and information, regular updates and a behind-the-scenes look at creating the southernmost hotel in the world.

For more information, please visit https://www.silversea.com/lp-fly-to-antarctica.html.

Cautionary Statement Concerning Forward-Looking Statements 

Certain statements in this press release relating to, among other things, expectations on timing, design, and demand for the development of the new hotel in Puerto Williams, Chile, constitute forward-looking statements under the Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "will," and similar expressions are intended to help identify forward-looking statements. Forward-looking statements reflect management's current expectations, are based on judgments, are inherently uncertain and are subject to risks, uncertainties and other factors, which could cause our actual results, performance or achievements to differ materially from the future results, performance or achievements expressed or implied in those forward-looking statements. Examples of these risks, uncertainties and other factors include, but are not limited to, those included under the caption "Risk Factors" in our most recent annual report on Form 10-K, as well as our other filings with the SEC, copies of which may be obtained by visiting our Investor Relations website at www.rclinvestor.com or the SEC's website at www.sec.gov. Undue reliance should not be placed on the forward-looking statements in this release, which are based on information available to us on the date hereof. We undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

About Silversea
Silversea is the leading experiential luxury and expedition travel brand, offering guests immersive experiences on all seven continents, personalized service, and an innovative culinary offering aboard its 12 intimate ocean and expedition ships. Silversea's itineraries encompass an unparalleled range of destinations worldwide, from the Mediterranean and the Caribbean to the Galápagos, both Polar Regions, and hundreds of fascinating places in between. Set to strengthen its destination leadership in late 2025, the brand is developing the southernmost hotel on Earth in Puerto Williams, Chile – offering guests a uniquely seamless journey to Antarctica. Silversea brings its likeminded guests closer to their destination in uncompromised comfort, championing the joy of travel, an enriching spirit of discovery, and an enduring commitment To Finding Moreâ„ .

Silversea is one of five cruise brands owned by global cruise company Royal Caribbean Group (NYSE: RCL). For more information, visit www.silversea.com.

About Royal Caribbean Group
Royal Caribbean Group (NYSE: RCL) is a vacation industry leader with a global fleet of 67 ships across its five brands traveling to all seven continents. With a mission to deliver the best vacations responsibly, Royal Caribbean Group serves millions of guests each year through its portfolio of best-in-class brands, including Royal Caribbean, Celebrity Cruises, and Silversea; and an expanding portfolio of land-based vacation experiences through Perfect Day at CocoCay and Royal Beach Club collection. The company also owns 50% of a joint venture that operates TUI Cruises and Hapag-Lloyd Cruises. With a rich history of innovating, Royal Caribbean Group continually delivers exciting new products and guest experiences that help shape the future of leisure travel. Learn more at royalcaribbeangroup.com or rclinvestor.com.







Video - https://www.youtube.com/watch?v=_KNxHGJvVLA
Video - https://www.youtube.com/watch?v=OsRUq3r3Huk

Named The Cormorant at 55 South, Silversea reveals first spaces of the hotel, set to open during the 2025/2026 Antarctica season

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SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

Take a behind-the-scenes look at the creation of the hotel here and learn more on Silversea's Antarctica offering here

MIAMI, April 15, 2025 /PRNewswire/ -- Silversea, the leading experiential luxury and expedition travel brand, has unveiled the first spaces and name of The Cormorant at 55 South, its new 150-room hotel in Puerto Williams, Chile, scheduled to open during the 2025/2026 Antarctica season. Upon completion, Silversea's new hotel will create the most convenient, comfortable and seamless way to visit Antarctica.

"The Cormorant at 55 South is a tribute to the rich culture, breathtaking natural beauty, and storied history of Puerto Williams, immersing guests in their destination before embarking on their journey to Antarctica," said Bert Hernandez, president, Silversea. "Every aspect of The Cormorant is thoughtfully designed with our guests in mind, ensuring a comfortable and uniquely Silversea experience. Each room offers panoramic views of Patagonia, and the hotel creates a deep connection to the local community, providing specially designed experiences that will allow our guests to begin their expeditions sooner than ever, all in uncompromised comfort."

THE CORMORANT AT 55 SOUTH

The Cormorant is a nod to the unique location of the property at 55° S – making it the southernmost hotel on Earth – and an acknowledgement of the location's history. Paying homage to Lakutaia, which is the indigenous Yahgan word for cormorant, the aquatic bird is a symbol of the seafarer and intended to bestow good fortune on guests embarking on their greatest adventure.

ROOMS DESIGNED TO IMMERSE GUESTS IN THE DESTINATION

The Cormorant will feature two distinct room views, including serene forest views and tranquil water vistas overlooking the Beagle Channel. This design brings guests closer to the breathtaking natural beauty of Patagonia, immersing them in the landscapes that define this region.

Each room is thoughtfully designed with expansive windows that frame sweeping views, filling the space with natural light and creating a seamless connection between indoor and outdoor spaces. The interiors feature warm wood tones and earthy elements, deepening the connection to the destination while creating an authentic and calming environment. To further this connection, every room will incorporate handcrafted items created by regional artisans, adding a unique touch that celebrates local and regional culture.

Welcoming guests from the moment they arrive will be The Cormorant's own dedicated staff – all trained in The Silversea Way to provide the high level of service that is synonymous with Silversea.

ENHANCING THE EXPERIENCE THROUGH DESTINATION LEADERSHIP

The hotel will facilitate a uniquely frictionless journey to Antarctica, allowing guests to enjoy Silversea's personalized service and warm hospitality throughout their entire experience. Silversea's innovative six-day Antarctica Fly Cruise expeditions allow guests to fly over the Drake Passage, providing a shorter option without compromising on the time spent in the destination.

Having pioneered luxury expedition cruising in 2008, Silversea became the first travel brand to offer luxury Antarctica expeditions. With its experience in the region, Silversea now offers the most enriching and personalized adventures on the continent, with an industry-leading expedition team that comprises up to 28 experts in their field, knowledgeable kayak instructors, world-class onboard lectures and some of the highest Zodiac-to-guest ratios in the industry, among other enriching features.

Silversea's expedition experts host guided walks ashore, identifying wildlife species, unique glacial and geological structures, and other fascinating features only found on an Antarctic expedition. Back on board, the team's insightful lectures provide an overview of the day's sightings and experiences.

FOLLOW ALONG WITH STORIES BY SILVERSEA

Silversea also announces the launch of Stories by Silversea, its new content series featuring authentic storytelling and resources. Today, Silversea is releasing the first two episodes, "Embrace the Unknown" and "A Legacy in the Making: Part 1."

Designed to speak to the topics that matter most to its guests, Stories by Silversea will publish new content focusing on different topics, stories and moments unique to Silversea, establishing an important educational tool to learn more.

Included in the series will be a multi-part highlight on the development of The Cormorant at 55 South, including new resources and information, regular updates and a behind-the-scenes look at creating the southernmost hotel in the world.

For more information, please visit https://www.silversea.com/lp-fly-to-antarctica.html.

Cautionary Statement Concerning Forward-Looking Statements 

Certain statements in this press release relating to, among other things, expectations on timing, design, and demand for the development of the new hotel in Puerto Williams, Chile, constitute forward-looking statements under the Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "will," and similar expressions are intended to help identify forward-looking statements. Forward-looking statements reflect management's current expectations, are based on judgments, are inherently uncertain and are subject to risks, uncertainties and other factors, which could cause our actual results, performance or achievements to differ materially from the future results, performance or achievements expressed or implied in those forward-looking statements. Examples of these risks, uncertainties and other factors include, but are not limited to, those included under the caption "Risk Factors" in our most recent annual report on Form 10-K, as well as our other filings with the SEC, copies of which may be obtained by visiting our Investor Relations website at www.rclinvestor.com or the SEC's website at www.sec.gov. Undue reliance should not be placed on the forward-looking statements in this release, which are based on information available to us on the date hereof. We undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

About Silversea
Silversea is the leading experiential luxury and expedition travel brand, offering guests immersive experiences on all seven continents, personalized service, and an innovative culinary offering aboard its 12 intimate ocean and expedition ships. Silversea's itineraries encompass an unparalleled range of destinations worldwide, from the Mediterranean and the Caribbean to the Galápagos, both Polar Regions, and hundreds of fascinating places in between. Set to strengthen its destination leadership in late 2025, the brand is developing the southernmost hotel on Earth in Puerto Williams, Chile – offering guests a uniquely seamless journey to Antarctica. Silversea brings its likeminded guests closer to their destination in uncompromised comfort, championing the joy of travel, an enriching spirit of discovery, and an enduring commitment To Finding Moreâ„ .

Silversea is one of five cruise brands owned by global cruise company Royal Caribbean Group (NYSE: RCL). For more information, visit www.silversea.com.

About Royal Caribbean Group
Royal Caribbean Group (NYSE: RCL) is a vacation industry leader with a global fleet of 67 ships across its five brands traveling to all seven continents. With a mission to deliver the best vacations responsibly, Royal Caribbean Group serves millions of guests each year through its portfolio of best-in-class brands, including Royal Caribbean, Celebrity Cruises, and Silversea; and an expanding portfolio of land-based vacation experiences through Perfect Day at CocoCay and Royal Beach Club collection. The company also owns 50% of a joint venture that operates TUI Cruises and Hapag-Lloyd Cruises. With a rich history of innovating, Royal Caribbean Group continually delivers exciting new products and guest experiences that help shape the future of leisure travel. Learn more at royalcaribbeangroup.com or rclinvestor.com.


Video - https://www.youtube.com/watch?v=_KNxHGJvVLA
Video - https://www.youtube.com/watch?v=OsRUq3r3Huk

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

SILVERSEA REVEALS MORE ON ITS HIGHLY ANTICIPATED SOUTHERNMOST HOTEL IN PUERTO WILLIAMS, CHILE, CREATING A NEW GATEWAY TO ANTARCTICA

  • Innovative technologies enable retailers to implement intelligent stores at scale to deliver smarter, more responsive shopping experiences
  • Industry partners to display production-ready AI solutions for loss prevention, digital twins, AI agents, customer analytics, and more

SAN JOSE, Calif. and NEW YORK, Jan. 11, 2026 /PRNewswire/ -- Retail's Big Show -- Super Micro Computer, Inc. (SMCI), a Total IT Solution Provider for AI/ML, HPC, Cloud, Storage, and 5G/Edge, today announced collaboration with technology partners for AI-powered intelligent in-store retail solutions designed to meet increasing customer expectations with scalability, improved productivity and increased profitability.

"AI is reshaping shopping experiences, enabling real-time analysis of video and other data to give retailers actionable insights to optimizing staff efficiency, reducing shrinkage, increasing profits, and avoiding stock-outs," said Charles Liang, president and CEO of Supermicro. "By combining Supermicro's complete and scalable AI platforms with NVIDIA RTX PRO accelerated computing solutions, we're enabling retailers to build intelligent stores that maximize the benefits of AI-driven applications."

According to the latest NVIDIA State of AI in Retail & CPG report, 89% of respondents reported that AI is helping to increase annual revenue, while 95% said it is helping decrease annual costs, highlighting the measurable business impact retailers are already achieving because of AI1.

For more information, please visit https://www.supermicro.com/en/products/edge/servers

Supermicro Complete and Scalable Edge AI Infrastructure

Retail-centric AI applications require sub-second responsiveness which is only possible, at scale, if data is processed directly at the edge. Supermicro's Edge AI infrastructure enables the deployment of solutions in distributed environments, such as intelligent retail stores and supply chains, to provide a complete solution.

Deploying at the edge presents a myriad of unique challenges in comparison to the data center. Supermicro's broad Edge AI portfolio of products helps customers and partners overcome these challenges while striking the right balance between performance and ROI.

For deployments in harsh environments where conditioned space is not available, the fanless E103 series of products bring AI processing power where it couldn't go before. Supermicro also offers a fanned small form factor E300 series systems with AI capabilities.

When there is a demanding AI workload at the edge, customers and partners can turn to numerous systems capable of holding the latest discrete GPUs for AI acceleration. Ranging from 1U short-depth to larger 4U form factors, solutions can be right-sized to meet the customer's needs by enabling the latest generation of NVIDIA RTX PRO Blackwell series.

Supermicro Intelligent Store Partners

Supermicro is collaborating with ecosystem partners including Everseen, Kinetic Vision, ALLSIDES, LiveX, WobotAI, and Aible, to create intelligent stores that positively impact day-to-day retail operations as well as longer term supply chain management.

  • Everseen's Evercheck solution uses Vision AI to help reduce shrink and improve staff productivity and customer experiences. Built on the Everseen Vision AI platform, Evercheck detects, and deters recovery of unwanted behaviors at checkout, helping retailers recover losses and streamline front-of-store operations.

"Everseen has spent years working alongside some of the world's largest retailers, understanding the realities of the store floor and solving loss challenges where they actually happen," said Joe White, CEO of Everseen. "By partnering with Supermicro and leveraging NVIDIA-accelerated computing, Evercheck delivers real-time computer vision at the edge - transforming store activity into intelligence retailers can act on immediately."

  • Wobot AI, focused on building Video AI Agents for the physical world, will be demonstrating how the cameras retailers already own can be turned into systems that continuously observe, learn, and produce usable insight. By converting ordinary CCTV infrastructure into autonomous agents that recognize patterns, identify friction, and surface decisions, Wobot's AI Agents enable retailers to improve day-to-day operations with practical and measurable outcomes.

"By working with Supermicro and NVIDIA at the edge, we're able to deploy Video AI Agents in a way that's scalable, reliable, and focused on real-time operational insight—not experimentation," said Will Kelso, President, Revenue & Growth at Wobot AI.

  • LiveX AI - "Retail is entering an era where AI agents become the default interaction layer between brands and customers," said Jerry Li, Co-Founder and CEO of LiveX AI. "With NVIDIA's accelerated AI and Supermicro's edge infrastructure, we can deploy a helpful, human-like AI agent directly in physical spaces—such as kiosks or holograms—bringing the speed, intelligence, and continuity of digital experiences into brick-and-mortar environments. This collaboration makes AI agents usable, in real time, where customers actually are."

    • Kinetic Vision and ALLSIDES are bundling their expertise for a True Digital Twin solution designed to develop, test, and optimize supply chain processes, checkout stations, and other complex systems.

"The combination of Supermicro's high reliability optimized infrastructure and NVIDIA's accelerated computing stack gives Kinetic Vision the foundation to innovate at speed. Together, we are helping retailers move from experimentation to production-ready AI solutions that drive measurable operational and customer experience gains," says Jeremy Jarratt, Kinetic Vision CEO.

Franz Tschimben, CEO at ALLSIDES, adds: "Building on the combined strengths of NVIDIA and Supermicro, we deliver a high-fidelity 3D digital twin data layer for AI training that enables retailers to power applications across the entire retail value chain — from training robots with physical AI, to production and production planning, virtual store layouts and consumer feedback systems, and e-commerce integrations — helping drive higher conversion rates, faster decision-making, and greater operational efficiency."

  • Supermicro will also feature Superb AI's retail-focused VSS solution, combining Superb AI's proprietary VLM with NVIDIA AI Blueprint components to enable subjective reasoning capabilities, natural-language search, automated incident summarization, and customer behavior insights across store camera networks.
  • Aible will highlight its automated agent solution, which analyzes vast amounts of data across millions of patterns to explain changes in retail KPIs, such as the average purchase amount or number of purchases. Aible will also demonstrate how the latest NVIDIA Retail blueprints can be incorporated into agentic solutions that automatically customize customer experiences and optimize retail operations at scale.

Arijit Sengupta, CEO of Aible, adds, "Today's market and labor conditions are constantly changing. Only autonomous agents can understand and adjust to these ever-changing patterns of customer behavior, inventory costs and supply, and labor access at scale. Working with NVIDIA and Supermicro, Aible brings autonomous agents subject to business user review to the retail edge."

These intelligent retail solutions will be demonstrated by Supermicro and its partners at NRF: Retail's Big Show in New York City from January 11-13. To learn more about AI-powered retail applications or Supermicro's AI Infrastructure solutions, visit Supermicro booth #5281 and attend its speaking session featuring PepsiCo and Kinetic Vision. For more details, please visit www.supermicro.com/NRF

1Source: "NVIDIA State of AI in Retail and CPG" 2026

About Super Micro Computer, Inc.

Supermicro (NASDAQ: SMCI) is a global leader in Application-Optimized Total IT Solutions. Founded and operating in San Jose, California, Supermicro is committed to delivering first to market innovation for Enterprise, Cloud, AI, and 5G Telco/Edge IT Infrastructure. We are a Total IT Solutions provider with server, AI, storage, IoT, switch systems, software, and support services. Supermicro's motherboard, power, and chassis design expertise further enables our development and production, enabling next generation innovation from cloud to edge for our global customers. Our products are designed and manufactured in-house (in the US, Asia, and the Netherlands), leveraging global operations for scale and efficiency and optimized to improve TCO and reduce environmental impact (Green Computing). The award-winning portfolio of Server Building Block Solutions® allows customers to optimize for their exact workload and application by selecting from a broad family of systems built from our flexible and reusable building blocks that support a comprehensive set of form factors, processors, memory, GPUs, storage, networking, power, and cooling solutions (air-conditioned, free air cooling or liquid cooling).

Supermicro, Server Building Block Solutions, and We Keep IT Green are trademarks and/or registered trademarks of Super Micro Computer, Inc.

All other brands, names, and trademarks are the property of their respective owners.

 

  • Innovative technologies enable retailers to implement intelligent stores at scale to deliver smarter, more responsive shopping experiences
  • Industry partners to display production-ready AI solutions for loss prevention, digital twins, AI agents, customer analytics, and more

SAN JOSE, Calif. and NEW YORK, Jan. 11, 2026 /PRNewswire/ -- Retail's Big Show -- Super Micro Computer, Inc. (SMCI), a Total IT Solution Provider for AI/ML, HPC, Cloud, Storage, and 5G/Edge, today announced collaboration with technology partners for AI-powered intelligent in-store retail solutions designed to meet increasing customer expectations with scalability, improved productivity and increased profitability.

"AI is reshaping shopping experiences, enabling real-time analysis of video and other data to give retailers actionable insights to optimizing staff efficiency, reducing shrinkage, increasing profits, and avoiding stock-outs," said Charles Liang, president and CEO of Supermicro. "By combining Supermicro's complete and scalable AI platforms with NVIDIA RTX PRO accelerated computing solutions, we're enabling retailers to build intelligent stores that maximize the benefits of AI-driven applications."

According to the latest NVIDIA State of AI in Retail & CPG report, 89% of respondents reported that AI is helping to increase annual revenue, while 95% said it is helping decrease annual costs, highlighting the measurable business impact retailers are already achieving because of AI1.

For more information, please visit https://www.supermicro.com/en/products/edge/servers

Supermicro Complete and Scalable Edge AI Infrastructure

Retail-centric AI applications require sub-second responsiveness which is only possible, at scale, if data is processed directly at the edge. Supermicro's Edge AI infrastructure enables the deployment of solutions in distributed environments, such as intelligent retail stores and supply chains, to provide a complete solution.

Deploying at the edge presents a myriad of unique challenges in comparison to the data center. Supermicro's broad Edge AI portfolio of products helps customers and partners overcome these challenges while striking the right balance between performance and ROI.

For deployments in harsh environments where conditioned space is not available, the fanless E103 series of products bring AI processing power where it couldn't go before. Supermicro also offers a fanned small form factor E300 series systems with AI capabilities.

When there is a demanding AI workload at the edge, customers and partners can turn to numerous systems capable of holding the latest discrete GPUs for AI acceleration. Ranging from 1U short-depth to larger 4U form factors, solutions can be right-sized to meet the customer's needs by enabling the latest generation of NVIDIA RTX PRO Blackwell series.

Supermicro Intelligent Store Partners

Supermicro is collaborating with ecosystem partners including Everseen, Kinetic Vision, ALLSIDES, LiveX, WobotAI, and Aible, to create intelligent stores that positively impact day-to-day retail operations as well as longer term supply chain management.

  • Everseen's Evercheck solution uses Vision AI to help reduce shrink and improve staff productivity and customer experiences. Built on the Everseen Vision AI platform, Evercheck detects, and deters recovery of unwanted behaviors at checkout, helping retailers recover losses and streamline front-of-store operations.

"Everseen has spent years working alongside some of the world's largest retailers, understanding the realities of the store floor and solving loss challenges where they actually happen," said Joe White, CEO of Everseen. "By partnering with Supermicro and leveraging NVIDIA-accelerated computing, Evercheck delivers real-time computer vision at the edge - transforming store activity into intelligence retailers can act on immediately."

  • Wobot AI, focused on building Video AI Agents for the physical world, will be demonstrating how the cameras retailers already own can be turned into systems that continuously observe, learn, and produce usable insight. By converting ordinary CCTV infrastructure into autonomous agents that recognize patterns, identify friction, and surface decisions, Wobot's AI Agents enable retailers to improve day-to-day operations with practical and measurable outcomes.

"By working with Supermicro and NVIDIA at the edge, we're able to deploy Video AI Agents in a way that's scalable, reliable, and focused on real-time operational insight—not experimentation," said Will Kelso, President, Revenue & Growth at Wobot AI.

  • LiveX AI - "Retail is entering an era where AI agents become the default interaction layer between brands and customers," said Jerry Li, Co-Founder and CEO of LiveX AI. "With NVIDIA's accelerated AI and Supermicro's edge infrastructure, we can deploy a helpful, human-like AI agent directly in physical spaces—such as kiosks or holograms—bringing the speed, intelligence, and continuity of digital experiences into brick-and-mortar environments. This collaboration makes AI agents usable, in real time, where customers actually are."

    • Kinetic Vision and ALLSIDES are bundling their expertise for a True Digital Twin solution designed to develop, test, and optimize supply chain processes, checkout stations, and other complex systems.

"The combination of Supermicro's high reliability optimized infrastructure and NVIDIA's accelerated computing stack gives Kinetic Vision the foundation to innovate at speed. Together, we are helping retailers move from experimentation to production-ready AI solutions that drive measurable operational and customer experience gains," says Jeremy Jarratt, Kinetic Vision CEO.

Franz Tschimben, CEO at ALLSIDES, adds: "Building on the combined strengths of NVIDIA and Supermicro, we deliver a high-fidelity 3D digital twin data layer for AI training that enables retailers to power applications across the entire retail value chain — from training robots with physical AI, to production and production planning, virtual store layouts and consumer feedback systems, and e-commerce integrations — helping drive higher conversion rates, faster decision-making, and greater operational efficiency."

  • Supermicro will also feature Superb AI's retail-focused VSS solution, combining Superb AI's proprietary VLM with NVIDIA AI Blueprint components to enable subjective reasoning capabilities, natural-language search, automated incident summarization, and customer behavior insights across store camera networks.
  • Aible will highlight its automated agent solution, which analyzes vast amounts of data across millions of patterns to explain changes in retail KPIs, such as the average purchase amount or number of purchases. Aible will also demonstrate how the latest NVIDIA Retail blueprints can be incorporated into agentic solutions that automatically customize customer experiences and optimize retail operations at scale.

Arijit Sengupta, CEO of Aible, adds, "Today's market and labor conditions are constantly changing. Only autonomous agents can understand and adjust to these ever-changing patterns of customer behavior, inventory costs and supply, and labor access at scale. Working with NVIDIA and Supermicro, Aible brings autonomous agents subject to business user review to the retail edge."

These intelligent retail solutions will be demonstrated by Supermicro and its partners at NRF: Retail's Big Show in New York City from January 11-13. To learn more about AI-powered retail applications or Supermicro's AI Infrastructure solutions, visit Supermicro booth #5281 and attend its speaking session featuring PepsiCo and Kinetic Vision. For more details, please visit www.supermicro.com/NRF

1Source: "NVIDIA State of AI in Retail and CPG" 2026

About Super Micro Computer, Inc.

Supermicro (NASDAQ: SMCI) is a global leader in Application-Optimized Total IT Solutions. Founded and operating in San Jose, California, Supermicro is committed to delivering first to market innovation for Enterprise, Cloud, AI, and 5G Telco/Edge IT Infrastructure. We are a Total IT Solutions provider with server, AI, storage, IoT, switch systems, software, and support services. Supermicro's motherboard, power, and chassis design expertise further enables our development and production, enabling next generation innovation from cloud to edge for our global customers. Our products are designed and manufactured in-house (in the US, Asia, and the Netherlands), leveraging global operations for scale and efficiency and optimized to improve TCO and reduce environmental impact (Green Computing). The award-winning portfolio of Server Building Block Solutions® allows customers to optimize for their exact workload and application by selecting from a broad family of systems built from our flexible and reusable building blocks that support a comprehensive set of form factors, processors, memory, GPUs, storage, networking, power, and cooling solutions (air-conditioned, free air cooling or liquid cooling).

Supermicro, Server Building Block Solutions, and We Keep IT Green are trademarks and/or registered trademarks of Super Micro Computer, Inc.

All other brands, names, and trademarks are the property of their respective owners.

 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Supermicro Announces Intelligent In-Store Retail Solutions in Collaboration with a Broad Range of Industry Partners

Supermicro Announces Intelligent In-Store Retail Solutions in Collaboration with a Broad Range of Industry Partners

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