Former Nike VP & GM Bert Hoyt Joins dBio to Drive Next-Gen Sports & Health Tech as Board Advisor

LUXEMBOURG, April 24, 2025 /PRNewswire/ -- Decentralized Biotechnology Intelligence Holding Group Inc. (dBio), a leading innovator in sports and health tech, delivering advanced wearable AIoT solutions that seamlessly merge athletic performance monitoring with real-time health insights, is pleased to announce Hubertus "Bert" Hoyt as its newest Board Advisor.

Bert is a renowned sports industry expert with over 32 years of experience. His extensive background working with some of the world's most iconic sports brands and elite athletes will bring invaluable strategic insights to dBio's Board, supporting its mission to revolutionize personalized healthcare and fitness technologies worldwide.

dBio: Leading the Future of Health and Exercise Management

Dedicated to empowering individuals to better understand their bodies, dBio helps users optimize training, accelerate recovery, and reduce injury risk through personalized, data-driven feedback.

At the core of dBio's platform are its proprietary technologies: gMOTCloud, the original AI-powered kinesiology wearable capturing detailed motion and gait metrics, and StethoCloud, a lightweight wearable stethoscope enabling continuous heart and respiratory monitoring with AI-enhanced noise reduction. Collectively, these devices offer cloud-based analytics and virtual coaching support for healthier, safer, and more effective performance in exercise.

With more than 75 registered patents and a fully self-developed ecosystem spanning AI modeling, hardware, software, and app development, dBio delivers a comprehensive solution for performance optimization and health management, suitable for elite athletes to fitness enthusiasts, and across applications in telemedicine, rehabilitation, and elder care. Further, dBio's technology is supported by strategic partnerships with leaders across the medical, academic, and athletic sectors. As dBio continues to expand its global footprint, it aims to redefine the future of personalized health and performance technology.

Hubertus "Bert" Hoyt: A Proven Innovator in Global Brand Building

Bert began his career in 1989 at Puma, where he rose through the ranks from product management to business leadership for the brand. He eventually served as General Manager of Puma International, playing a key role in driving the company's exceptional growth between 1992 and 1998.

In 1998, Bert joined Nike, where he spent 22 years as a senior executive. His leadership roles spanned brand management, business unit general management, and global category management, culminating in nine years as Vice President & General Manager of Nike Western Europe and EMEA. Bert was instrumental in transforming Nike Germany, Global Football, and Western Europe, ultimately leading Nike EMEA to market leadership.

He is particularly known for his deep understanding of consumer needs and his ability to align teams to a clear and compelling consumer vision. Bert's unwavering focus on serving athletes with the best products and brand experiences helped Nike Western Europe grow from US$3 billion to US$7 billion, with EMEA reaching over US$10 billion in revenue and achieving a 24% EBIT.

Since his retirement from Nike in early 2021, Bert has served as a non-executive Director at JD Sports PLC, Crius Bidco Limited (owner of Zelus Sport Limited, a Nike licensee), Mast-Jaegermeister SE, and Cosnova GmbH (Beauty & Makeup). In addition to his impressive corporate career, Bert is a former ATP tennis professional, competing from 1977 to 1984.

"During my personal and business life I have been involved in helping athletes improve their performance and overall well-being. That's why I decided to join dBio as an Advisor, as I believe their innovations will provide that next chapter for athlete performance and provide sports enthusiasts the precise data to improve and help them manage their overall well-being."

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Former Nike VP & GM Bert Hoyt Joins dBio to Drive Next-Gen Sports & Health Tech as Board Advisor

Former Nike VP & GM Bert Hoyt Joins dBio to Drive Next-Gen Sports & Health Tech as Board Advisor

LAS VEGAS, Jan. 10, 2026 /PRNewswire/ -- The four-day 2026 Consumer Electronics Show (CES 2026) concluded in Las Vegas, with BiLight, a global pioneer in flexible perovskite photovoltaic (PV) technology, making a standout debut as a green tech dark horse.  Guided by its brand vision of "Energy Equity," the company is driving the global scenario-based adoption of flexible PV technology.

Themed "Defining the Physical Boundaries of AI," this year's CES highlighted the deep integration of green energy and AI as a key trend. BiLight showcased three core product lines at the Las Vegas Convention Center, shattering the inherent perception of traditional PV products as "bulky, rigid, and single-scenario." Among the highlights, the world-premier rollable flexible perovskite solar curtain garnered significant attention, integrating sunshade, heat insulation, and power generation functions to directly supply electricity to home and office devices, reshaping the "PV + Space" application ecosystem. Additionally, the handheld rollable solar product became a hot favorite for outdoor PV applications, thanks to its portability and efficient energy supplementation capabilities. The lithium-free perovskite electronic nameplate set a new benchmark for office innovation: optimized with low-light power generation technology, it can stably supply energy under ordinary indoor lighting. Paired with low-power e-paper display and Bluetooth refresh functions, it achieves "seamless charging and permanent use," addressing the resource waste of traditional paper nameplates and the environmental concerns of lithium-ion battery devices. This innovative solution attracted extensive consultations and negotiations with office equipment manufacturers and purchasers.

BiLight's tech strength sparked cross-industry collaborations. A top energy storage firm discussed joint R&D for "flexible PV + portable storage" to ease outdoor device battery anxiety. Automotive representative SHM explored rollable solar sunroofs and curtain PV for enhanced vehicle endurance. AI hardware firm BleeqUp and satellite companies also engaged, probing applications in smart terminals, space energy, and IoT tracking.

At a TMTPost-hosted roadshow, BiLight Co-Founder James Fang outlined a three-year roadmap: full-scenario coverage across consumer electronics, automotive storage, building-integrated PV, and satellite energy, building a "PV+" ecosystem. This vision and clear strategy strengthened global partners' confidence.

Looking ahead, BiLight will prioritize R&D, deepen global collaborations, and expand flexible PV's reach. Committed to reshaping the global energy landscape, it aims to fulfill its "Energy Equity" promise—making green energy accessible to all.

CONTACT: Hugo Ni, hugoni@bilight.com

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

BiLight Dazzles CES 2026: Flexible Perovskite PV Leads Green Tech Wave, Forges Global Partnerships