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ChangAn Opens First International NEV Manufacturing Base in Thailand, Expanding Its Industry Export Model

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ChangAn Opens First International NEV Manufacturing Base in Thailand, Expanding Its Industry Export Model
Business

Business

ChangAn Opens First International NEV Manufacturing Base in Thailand, Expanding Its Industry Export Model

2025-05-19 13:17 Last Updated At:13:45

RAYONG, Thailand, May 19, 2025 /PRNewswire/ -- ChangAn Automobile ("ChangAn" or "the Company"), an intelligent low-carbon mobility technology company, has accelerated its Vast Ocean Plan for global expansion with the launch of production at its first international new energy vehicle (NEV) production base in Rayong, Thailand. The facility marks a transition from product exports to exporting entire industrial ecosystems. The Rayong factory incorporates manufacturing systems, R&D processes, and supply chain standards, establishing a green, intelligent, and replicable model for sustainable global operations.

Coinciding with the launch of the Rayong factory, ChangAn also celebrated the rollout of its 28.59 millionth vehicle, a right-hand drive DEEPAL S05 tailored for global markets. This milestone underscores ChangAn's commitment to its Vast Ocean Plan, which aims to elevate five major overseas markets—Southeast Asia, the Middle East and Africa, Central and South America, Europe, and Eurasia—to the same strategic level as its home market in China. By scaling globally with smart manufacturing and localised collaboration, ChangAn is accelerating its transformation into a world-class automobile brand.

The Rayong factory spans approximately 245 rai (392,000 square meters), and boasts five workshops, including welding, painting, general assembly, engine assembly, and battery, plus auxiliary functions such as exterior inspection. As a green, energy-efficient facility, it features streamlined operations with daylight optimisation, photovoltaic systems, and greywater/rainwater recycling, reducing per-vehicle energy consumption by around 20%. Automated processes, adaptive conveyance systems, and advanced assembly and testing ensure production efficiency and product quality for diverse market demands. In the future, the CHANG-AN, DEEPAL, and AVATR brands will be produced at the Rayong Factory, with annual capacity expected to double from 100,000 to 200,000 units by 2027.

ChangAn's Vast Ocean Plan reflects global industry trends, with the Rayong Factory marking a major step in its international operation. To date, ChangAn has held brand launches in Mexico, Saudi Arabia, and Germany. In particular, since launching its Southeast Asia brand initiative in Thailand in November 2023, the company has introduced seven new models to the Thai market including the DEEPAL S07, E07, and AVATR 11, with cumulative sales exceeding 14,000 units, ranking among the top four in Thailand's NEV market.

ChangAn's Rayong factory marks the culmination of 41 years of automotive manufacturing expertise. Blending this legacy with local operations, the facility has established a global system standard cultivating international talent. It sets the foundation for replicating ChangAn's global factory standards and serves as a best-practice model for international operations, reflected in four key areas, namely, the application of ChangAn's CPS lean manufacturing system, emphasising leadership, productivity, and performance. The integration of seven operational systems and six core processes forms the core of the Company's lean management strategy, reflecting its commitment to excellence. Leveraging the CAPDS system, the plant strengthens Southeast Asian technical support and engineering development. It focuses on new energy, intelligent systems, adaptive design, and advancing regional product innovation. Built on the CA-PLS framework, Rayong is ChangAn's first international site to standardise production management enabling rapid product launches. The plant marks an innovative, resilient, dual-circulation supply chain linking China and Thailand.

"This is a big moment for ChangAn – a giant leap from exporting cars to building local ecosystem," said Zhu Huarong, Chairman of ChangAn Automobile. "Despite the huge challenges brought by anti-globalization, ChangAn stays committed to Vast Ocean Plan. With a spirit of win-win cooperation, we will contribute more to economic and social development of Thailand, and drive the global auto industry forward."

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

ChangAn Opens First International NEV Manufacturing Base in Thailand, Expanding Its Industry Export Model

ChangAn Opens First International NEV Manufacturing Base in Thailand, Expanding Its Industry Export Model

ChangAn Opens First International NEV Manufacturing Base in Thailand, Expanding Its Industry Export Model

ChangAn Opens First International NEV Manufacturing Base in Thailand, Expanding Its Industry Export Model

HO CHI MINH CITY, Vietnam, Jan. 12, 2026 /PRNewswire/ -- Digital travel platform Agoda reveals that Vietnam is becoming an increasingly popular year-end travel choice for families in the region and beyond. Based on searches made between September and November 2025 for stays during December 2025 and January 2026, Agoda recorded a 30% increase in family travel interest to Vietnam compared with the same period the previous year.

Agoda data shows that Vietnam is attracting more international families than ever this winter holiday season. South Koreans take the lead as the top market interested in traveling to Vietnam in December and January, with families from India, Singapore, Australia, and Malaysia rounding out the top five. Notably, Agoda reported that Indian families showcased the highest growth in travel interest to Vietnam during this period, with a 186% increase in searches. Malaysians also, are expressing strong growth in interest, with a 74% increase in searches, highlighting Vietnam's appeal as a family destination in Southeast Asia and beyond.

Families are choosing Vietnam for its storied culture and cuisine, diverse landscapes, and abundance of family-friendly resorts and attractions.

Phu Quoc Island leads as the most sought-after destination among international family travelers with a 47% increase in searches, popular for its sandy beaches, calm waters, and nature parks ideal for multi-generation vacations. Da Nang follows with 42% growth in travel interest, noted for its beaches, soft adventure activities, and access to Ba Na Hills theme park. Nha Trang comes in third place, remaining a favorite for its long coastline, family-oriented resorts, and island experiences. In fourth place, Ho Chi Minh City appeals with its vibrant food scene, entertainment complexes, and day trips to the Mekong Delta. In the north, Hanoi continues to draw families with its cultural landmarks, museums, and festive atmosphere, rounding out the top five most family-friendly year-end destinations in Vietnam.

Meanwhile, although Vietnamese families traditionally travel less internationally at the end of the year – typically preferring to wait for the Lunar New Year - China is becoming a noticeable exception. Among the top 20 outbound destinations preferred by Vietnamese families during the December-January period, searches for Shanghai increased 58%, while Beijing increased 59%. This shift is supported by the launch of new direct routes between Hanoi and selected Chinese cities earlier this year, making end-of-year overseas trips more accessible than ever.

Vu Ngoc Lam, Country Director at Agoda, said: "It is wonderful to see Vietnam increasingly chosen as an end-of-year holiday destination for families from across Asia and beyond. Agoda's data shows that travelers are recognizing Vietnam's family-friendly appeal, which further strengthen its position on the global travel map. As more families plan their festive-season or year-end getaways, we are delighted to support them through Agoda's simple, intuitive platform and our wide range of stays, flights, and activities."

With over 6 million properties, 130,000 flight routes, and 300,000 activities, all bookable in one seamless itinerary, Agoda helps families plan memorable year-end holidays, whether they choose a peaceful beach break, a cultural city escape, or an international exploration to mark the close of the year.

HO CHI MINH CITY, Vietnam, Jan. 12, 2026 /PRNewswire/ -- Digital travel platform Agoda reveals that Vietnam is becoming an increasingly popular year-end travel choice for families in the region and beyond. Based on searches made between September and November 2025 for stays during December 2025 and January 2026, Agoda recorded a 30% increase in family travel interest to Vietnam compared with the same period the previous year.

Agoda data shows that Vietnam is attracting more international families than ever this winter holiday season. South Koreans take the lead as the top market interested in traveling to Vietnam in December and January, with families from India, Singapore, Australia, and Malaysia rounding out the top five. Notably, Agoda reported that Indian families showcased the highest growth in travel interest to Vietnam during this period, with a 186% increase in searches. Malaysians also, are expressing strong growth in interest, with a 74% increase in searches, highlighting Vietnam's appeal as a family destination in Southeast Asia and beyond.

Families are choosing Vietnam for its storied culture and cuisine, diverse landscapes, and abundance of family-friendly resorts and attractions.

Phu Quoc Island leads as the most sought-after destination among international family travelers with a 47% increase in searches, popular for its sandy beaches, calm waters, and nature parks ideal for multi-generation vacations. Da Nang follows with 42% growth in travel interest, noted for its beaches, soft adventure activities, and access to Ba Na Hills theme park. Nha Trang comes in third place, remaining a favorite for its long coastline, family-oriented resorts, and island experiences. In fourth place, Ho Chi Minh City appeals with its vibrant food scene, entertainment complexes, and day trips to the Mekong Delta. In the north, Hanoi continues to draw families with its cultural landmarks, museums, and festive atmosphere, rounding out the top five most family-friendly year-end destinations in Vietnam.

Meanwhile, although Vietnamese families traditionally travel less internationally at the end of the year – typically preferring to wait for the Lunar New Year - China is becoming a noticeable exception. Among the top 20 outbound destinations preferred by Vietnamese families during the December-January period, searches for Shanghai increased 58%, while Beijing increased 59%. This shift is supported by the launch of new direct routes between Hanoi and selected Chinese cities earlier this year, making end-of-year overseas trips more accessible than ever.

Vu Ngoc Lam, Country Director at Agoda, said: "It is wonderful to see Vietnam increasingly chosen as an end-of-year holiday destination for families from across Asia and beyond. Agoda's data shows that travelers are recognizing Vietnam's family-friendly appeal, which further strengthen its position on the global travel map. As more families plan their festive-season or year-end getaways, we are delighted to support them through Agoda's simple, intuitive platform and our wide range of stays, flights, and activities."

With over 6 million properties, 130,000 flight routes, and 300,000 activities, all bookable in one seamless itinerary, Agoda helps families plan memorable year-end holidays, whether they choose a peaceful beach break, a cultural city escape, or an international exploration to mark the close of the year.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Agoda Data Shows Vietnam Rising as a Favorite End-of-Year Destination for Families Across Asia and Beyond

Agoda Data Shows Vietnam Rising as a Favorite End-of-Year Destination for Families Across Asia and Beyond

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