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Midea becomes Global Supporter of the AFC's National Team Competitions

Business

Midea becomes Global Supporter of the AFC's National Team Competitions
Business

Business

Midea becomes Global Supporter of the AFC's National Team Competitions

2025-06-04 16:00 Last Updated At:16:15

FOSHAN, China, June 4, 2025 /PRNewswire/ -- Midea – one of the world's leading smart home appliance brands - is delighted to announce it has become a global supporter of the Asian Football Confederation (AFC) National Team Competitions.

This multi-year agreements kickstarts with the AFC Asian Qualifiersâ„¢ - Road to 26 and continues with AFC Women's Asian Cup Australia 2026â„¢ that promises to inspire a whole new generation of footballers. Meanwhile the AFC U23 Asian Cupâ„¢ 2026 in Saudi Arabia is set to be highly competitive as teams look to win the title as well as qualification for the 2028 Summer Olympics.

In 2027, Midea will also be present as a global supporter at the AFC Asian Cup Saudi Arabia 2027â„¢. It will be the first time the competition has been held in Saudi Arabia in what promises to be a historic event.

"The next four years are set to be an important part of AFC's footballing history and Midea is excited to become part of all the memories. Combined with our club competition partnership, we look forward to growing together with AFC as Midea's home appliance businesses goes from strength to strength across the region," said Lewis Fu, President of Midea International Business.

Midea and AFC are also pleased to announce that their partnerships will extend to AFC Youth Competitions, including the AFC U20 Asian Cupâ„¢, AFC U17 Asian Cupâ„¢, AFC U20 Women's Asian Cupâ„¢ and AFC U17 Women's Asian Cupâ„¢.

About the AFC

The Asian Football Confederation (AFC) is the governing body of Asian football and one of the six Confederations making up FIFA. Established in 1954, the AFC is headquartered in Kuala Lumpur, Malaysia, and comprises 47 Member Associations.

The AFC organises the AFC Asian Cupâ„¢ and the AFC Women's Asian Cupâ„¢ while the AFC Champions League Eliteâ„¢ and AFC Women's Champions Leagueâ„¢ are the premier competitions for Asian clubs.

About Midea

Midea is the world's leading smart home appliances brand and covers a wide range of product categories including air conditioners, refrigerators, washing machines, dishwashers, ovens, air fryers, and robot vacuum cleaners. Midea Group, established in 1968, is a leading global technology company with over 190,000 employees worldwide, an annual revenue of USD57.5 billion in 2024, and ranked #277 on the 2024 Fortune Global 500 list. Find out more about Midea home appliances at midea.com/global and Midea Group at midea.com.cn/en

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Midea becomes Global Supporter of the AFC's National Team Competitions

Midea becomes Global Supporter of the AFC's National Team Competitions

GUANGZHOU, China, Jan. 11, 2026 /PRNewswire/ -- Recently, GAC's independently developed Quark E-Drive power domain control system has achieved the world's first dual certification for deeply integrated ASIL D functional safety and information security, accredited by DAkkS, Germany's national accreditation body. The certification was evaluated and issued by SGS-CSTC Standards Technical Services Co., Ltd. (SGS), a globally recognized certification authority.

ISO 26262 is the internationally recognized core standard for automotive functional safety. Within this framework, ASIL D represents the highest automotive safety integrity level, requiring near-zero tolerance for safety-critical failures. Achieving an ASIL D certification accredited by DAkkS signifies that the certified product meets the highest globally accepted standards for automotive safety.

The certified Quark E-Drive power domain control system has been in production use since February 2025, and is now deployed across multiple models under GAC's brands - HYPTEC and AION. As the industry's first electric drive power domain system based on deep integration using a single main control chip, the solution significantly reduces chip count, minimizes risks associated with chip-level failures, and boosts motor controller efficiency to as high as 99.9%. The certification confirms that GAC has completed the system's full product development lifecycle in strict compliance with ISO 26262:2018 functional safety and ISO/SAE 21434:2021 information security standards.

Throughout the project, GAC Technology Research Center worked closely with SGS experts, strengthening safety design across all development phases while ensuring engineering feasibility and an optimal user experience.

Zhao Hui, Vice President of SGS China, commented: "The successful certification highlights GAC's strong team and robust development systems. We are pleased to support the safety of the Quark E-Drive and look forward to closer collaboration."

This milestone represents a major breakthrough for GAC in e-drive safety and sets a new global benchmark for the intelligent electric vehicle industry.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

GAC's Quark Electric Drive Achieves the World's First DAkkS ASIL D Functional Safety and Information Security Dual Certification

GAC's Quark Electric Drive Achieves the World's First DAkkS ASIL D Functional Safety and Information Security Dual Certification

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