As scorching heat sweeps across China, indoor ski resorts have emerged as popular destinations for people to escape the summer heat, while sales of cooling appliances such as air conditioners have also soared.
In Shenzhen, south China's Guangdong Province, a local indoor ski resort has recently seen a surge in visitors.
"Children in the southern part of our country have never seen snow unlike the north, so we came to experience it," said a local resident.
"Temperatures have risen sharply in recent days, and our visitor numbers have also increased by about 30 percent," a staffer of the resort said.
The hot weather and the implementation of the consumer goods trade-in program have further boosted sales of cooling appliances such as refrigerators, air conditioners, and fans.
"The subsidy accounts for 20 percent (of the total cost for purchasing an air conditioner), with a maximum of 2,000 yuan (around 278.2 U.S. dollars). We have stocked up significantly in our warehouse to meet on-site demand," said Wang Yali, head of a home appliance store in the city.
Scorching heat ignites consumption boom in cooling appliances, indoor snow sports in China
