AIM B2B Launches in Tokyo to Transform B2B Marketing in Asia

TOKYO, July 11, 2025 /PRNewswire/ -- Today marks the launch of AIM B2B, a dedicated marketing and communications agency in the Custom Media group with a relentless focus to successfully guide B2B brands in Asia's complex markets. Based in innovative, globally connected Tokyo and backed by decades of media experience, AIM B2B is set to redefine the landscape of B2B PR and marketing through a unique blend of strategic insight, creative storytelling, and a results-driven approach.

At AIM B2B, the focus is clear: bring your brand to life. The agency's comprehensive suite of services is designed to drive growth, build trust and create lasting connections in Asia's competitive markets. From actionable, data-driven strategies and memorable branding to engaging narratives and smart digital experiences, AIM B2B is committed to helping clients break barriers and exceed expectations.

Proven Framework for Success
Central to AIM B2B's methodology is the AIM Framework—a structured, three-phase process that integrates decades of industry expertise.

• Adapt: Deeply understanding each client's market, audience, and unique vision through discovery, strategic planning and tailored localization.
  
  
• Implement: Bringing visions to life with creative storytelling and precise activation strategies that ensure impactful engagement.
  
  
• Maximize: Continuously tracking, analyzing and refining campaigns to deliver measurable growth and sustained success.

"Our promise is simple: Always Forward," said Robert Heldt, CEO & Co-founder at AIM B2B. "We're here to move your business forward with purpose and precision, helping you go beyond what's expected and explore new possibilities."

Publisher & Co-founder Simon Farrell added: "Drawing on our decades of experience as B2B publishers, storytelling has always been at our core, earning us a strong reputation for trust and reliability in the market."

AIM B2B is an integral part of Custom Media, an award-winning media, publishing and content production firm known for its local expertise, connections and longstanding success in the industry. With a team characterized by curiosity, integrity, drive and a sense of fun, AIM B2B not only delivers exceptional marketing solutions, but also fosters a collaborative spirit that inspires innovation and growth.

The launch coincides with Custom Media's presentation of its landmark report, "Insights from the Content Marketing Landscape in Japan," at an exclusive event in Tokyo bringing together senior marketing leaders for a night of networking, discussion, and discovery.

One of the standout findings reveals that AI proficiency has emerged as the top skill content marketers need to master in the next 1-3 years, marking a shift from last year's report, where marketers were more hesitant to embrace AI. This trend underscores the growing pressure on teams to balance innovation with responsibility in an environment where marketing technologies are evolving faster than strategy.

About AIM B2B:
AIM B2B is a Tokyo-based integrated PR and marketing agency focused on empowering B2B brands in Asia through strategic storytelling, creative innovation and data-driven insights. With a commitment to moving businesses forward, AIM B2B helps its clients navigate the complexities of today's competitive market—Always Forward.

Succeed in Asia's B2B Market | An Introduction to AIM B2B: https://youtu.be/l6OvuMocYUY?si=G7fhHNUzeQueNmZ3

For more information about AIM B2B, please visit www.aim-b2b.com 

 
Succeed in Asia's B2B Market | An Introduction to AIM B2B

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

AIM B2B Launches in Tokyo to Transform B2B Marketing in Asia

GUANGZHOU, China, Jan. 11, 2026 /PRNewswire/ -- Recently, GAC's independently developed Quark E-Drive power domain control system has achieved the world's first dual certification for deeply integrated ASIL D functional safety and information security, accredited by DAkkS, Germany's national accreditation body. The certification was evaluated and issued by SGS-CSTC Standards Technical Services Co., Ltd. (SGS), a globally recognized certification authority.

ISO 26262 is the internationally recognized core standard for automotive functional safety. Within this framework, ASIL D represents the highest automotive safety integrity level, requiring near-zero tolerance for safety-critical failures. Achieving an ASIL D certification accredited by DAkkS signifies that the certified product meets the highest globally accepted standards for automotive safety.

The certified Quark E-Drive power domain control system has been in production use since February 2025, and is now deployed across multiple models under GAC's brands - HYPTEC and AION. As the industry's first electric drive power domain system based on deep integration using a single main control chip, the solution significantly reduces chip count, minimizes risks associated with chip-level failures, and boosts motor controller efficiency to as high as 99.9%. The certification confirms that GAC has completed the system's full product development lifecycle in strict compliance with ISO 26262:2018 functional safety and ISO/SAE 21434:2021 information security standards.

Throughout the project, GAC Technology Research Center worked closely with SGS experts, strengthening safety design across all development phases while ensuring engineering feasibility and an optimal user experience.

Zhao Hui, Vice President of SGS China, commented: "The successful certification highlights GAC's strong team and robust development systems. We are pleased to support the safety of the Quark E-Drive and look forward to closer collaboration."

This milestone represents a major breakthrough for GAC in e-drive safety and sets a new global benchmark for the intelligent electric vehicle industry.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

GAC's Quark Electric Drive Achieves the World's First DAkkS ASIL D Functional Safety and Information Security Dual Certification