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World's biggest phygital sports tournament set to be held in Kazakhstan capital from 18 July to 1 August 2026 .
The tournament is expected to welcome around 1,500 athletes, with events in 13 phygital disciplines hosted across the city.
Athletes and clubs will compete for share of $10 million prize fund.
ASTANA, Kazakhstan, July 14, 2025 /PRNewswire/ -- Phygital International, promoter and rights holder of the Games of the Future (GOTF), has officially confirmed Astana as the host city for the 2026 edition, taking place from 18July to 1 August 2026.
The announcement was made during an official meeting with Prime Minister Olzhas Bektenov of the Republic of Kazakhstan, followed by a press conference led by the event's key representatives including Serik Zharasbayev, Vice Minister of Tourism and Sports of the Republic of Kazakhstan; Nis Hatt, CEO of Phygital International; and Alibek Khassenov, President of Kazsportinvest JSC.
Renowned as the ultimate fusion of physical athleticism and digital gaming, the Games of the Future 2026 will transform Astana into a hub of elite competition and cutting-edge innovation. The 2026 edition will feature 13 disciplines, including fan-favorites like Phygital Football, Phygital Basketball, Phygital Dancing, and Phygital Shooter, while also showcasing the phygital versions for Hockey, Fighting (MMA and Boxing) and more. In each discipline, athletes first compete in a digital version of the sport to later switch to its physical counterpart; final results are determined by the combined performance across both stages.
A $10 million prize fund is set to raise the stakes at GOTF 2026, drawing global attention and attracting top-tier talent. With around 1,500 participants expected to compete across multiple venues in Astana, the tournament marks a major milestone for the growing phygital movement. To further amplify its impact and highlight Kazakhstan's leadership in sport-tech and digital innovation, the city will host the Games of the Future City, a celebration of innovation featuring fan zones, interactive exhibitions, and community-driven tech activations.
"The phygital format creates exciting new opportunities to engage talented youth in sports, aligning with the evolving expectations of the modern sports community. These innovative competition formats are shaping a dynamic and relevant agenda at the intersection of sports and technology" emphasized Serik Zharasbayev, Vice Minister of Tourism of Kazakhstan.
"Astana is a city that embodies the spirit of the future. With its world-class infrastructure, proven track record in hosting global events, and deep investment in youth and technology, Astana is the perfect stage to help shape the future of phygital sport on the global stage," commented Nis Hatt, CEO of Phygital International .
Kazakhstan was selected as the host for 2026 by the Phygital International Expert Committee following a competitive international bidding process in late 2024. Kazsportinvest JSC - whose track record includes the Asian Winter Games 2011, 2017 Winter Universiade, and World Nomad Games. Astana 2024 - has been appointed to organize and deliver the event, bringing deep expertise in producing high-profile sporting competitions.
"This tournament has tremendous international potential and stands as a flagship event in the emerging world of phygital sports. Technology is rapidly reshaping the future of sport, and the Games of the Future represents a unique opportunity for us to contribute meaningfully to its evolution and help generate global excitement around this exciting new frontier of competition , " said Alibek Khassenov, President of Kazsportinvest JSC.
While the Games of the Future 2026 in Astana are still a year away, anticipation continues to build as Abu Dhabi prepares to host the 2025 edition from December 18 to 23. Following the successful debut of the tournament in 2024, Abu Dhabi is ready to deliver another unparalleled global showcase of phygital sports. The event will blend the best of phygital sports and technological innovation, bringing together thousands of athletes and fans from the global phygital community, paving the way for Astana to carry the momentum forward in 2026.
About Phygital International (PI):
Phygital International is the promoter of phygital sports globally and is focused on innovating and redefining sports. It is the custodian and rights holder of the Games of the Future and oversees the bidding process for each host city.
For further information please visit: https://Phygitalinternational.com
About the Games of the Future (GOFT):
The Games of the Future is an annual international event that fuses the worlds of physical and digital and is the pinnacle of phygital sport. The tournament brings together the next generation of phygital sporting heroes from all over the world to compete in a diverse range of phygital disciplines and challenges. The Games of the Future 2025 will be held in Abu Dhabi while the Games of the Future 2026, will be held in Astana.
For more information please visit: https://gofuture.games/
About the World Phygital Community (WPC):
The World Phygital Community (WPC) is a non-profit, international organization that aims to promote phygital sport worldwide by uniting physical and digital members globally. It is responsible for providing guardianship of the rules and regulations of phygital sport and hosting the qualifying rankings tournament for the Games of the Future: https://worldphygital.org/
World's biggest phygital sports tournament set to be held in Kazakhstan capital from 18 July to 1 August 2026 .
The tournament is expected to welcome around 1,500 athletes, with events in 13 phygital disciplines hosted across the city.
Athletes and clubs will compete for share of $10 million prize fund.
ASTANA, Kazakhstan, July 14, 2025 /PRNewswire/ -- Phygital International, promoter and rights holder of the Games of the Future (GOTF), has officially confirmed Astana as the host city for the 2026 edition, taking place from 18July to 1 August 2026.
The announcement was made during an official meeting with Prime Minister Olzhas Bektenov of the Republic of Kazakhstan, followed by a press conference led by the event's key representatives including Serik Zharasbayev, Vice Minister of Tourism and Sports of the Republic of Kazakhstan; Nis Hatt, CEO of Phygital International; and Alibek Khassenov, President of Kazsportinvest JSC.
Renowned as the ultimate fusion of physical athleticism and digital gaming, the Games of the Future 2026 will transform Astana into a hub of elite competition and cutting-edge innovation. The 2026 edition will feature 13 disciplines, including fan-favorites like Phygital Football, Phygital Basketball, Phygital Dancing, and Phygital Shooter, while also showcasing the phygital versions for Hockey, Fighting (MMA and Boxing) and more. In each discipline, athletes first compete in a digital version of the sport to later switch to its physical counterpart; final results are determined by the combined performance across both stages.
A $10 million prize fund is set to raise the stakes at GOTF 2026, drawing global attention and attracting top-tier talent. With around 1,500 participants expected to compete across multiple venues in Astana, the tournament marks a major milestone for the growing phygital movement. To further amplify its impact and highlight Kazakhstan's leadership in sport-tech and digital innovation, the city will host the Games of the Future City, a celebration of innovation featuring fan zones, interactive exhibitions, and community-driven tech activations.
"The phygital format creates exciting new opportunities to engage talented youth in sports, aligning with the evolving expectations of the modern sports community. These innovative competition formats are shaping a dynamic and relevant agenda at the intersection of sports and technology" emphasized Serik Zharasbayev, Vice Minister of Tourism of Kazakhstan.
"Astana is a city that embodies the spirit of the future. With its world-class infrastructure, proven track record in hosting global events, and deep investment in youth and technology, Astana is the perfect stage to help shape the future of phygital sport on the global stage," commented Nis Hatt, CEO of Phygital International .
Kazakhstan was selected as the host for 2026 by the Phygital International Expert Committee following a competitive international bidding process in late 2024. Kazsportinvest JSC - whose track record includes the Asian Winter Games 2011, 2017 Winter Universiade, and World Nomad Games. Astana 2024 - has been appointed to organize and deliver the event, bringing deep expertise in producing high-profile sporting competitions.
"This tournament has tremendous international potential and stands as a flagship event in the emerging world of phygital sports. Technology is rapidly reshaping the future of sport, and the Games of the Future represents a unique opportunity for us to contribute meaningfully to its evolution and help generate global excitement around this exciting new frontier of competition , " said Alibek Khassenov, President of Kazsportinvest JSC.
While the Games of the Future 2026 in Astana are still a year away, anticipation continues to build as Abu Dhabi prepares to host the 2025 edition from December 18 to 23. Following the successful debut of the tournament in 2024, Abu Dhabi is ready to deliver another unparalleled global showcase of phygital sports. The event will blend the best of phygital sports and technological innovation, bringing together thousands of athletes and fans from the global phygital community, paving the way for Astana to carry the momentum forward in 2026.
About Phygital International (PI):
Phygital International is the promoter of phygital sports globally and is focused on innovating and redefining sports. It is the custodian and rights holder of the Games of the Future and oversees the bidding process for each host city.
For further information please visit: https://Phygitalinternational.com
About the Games of the Future (GOFT):
The Games of the Future is an annual international event that fuses the worlds of physical and digital and is the pinnacle of phygital sport. The tournament brings together the next generation of phygital sporting heroes from all over the world to compete in a diverse range of phygital disciplines and challenges. The Games of the Future 2025 will be held in Abu Dhabi while the Games of the Future 2026, will be held in Astana.
For more information please visit: https://gofuture.games/
About the World Phygital Community (WPC):
The World Phygital Community (WPC) is a non-profit, international organization that aims to promote phygital sport worldwide by uniting physical and digital members globally. It is responsible for providing guardianship of the rules and regulations of phygital sport and hosting the qualifying rankings tournament for the Games of the Future: https://worldphygital.org/
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
COUNTDOWN TO THE GAMES OF THE FUTURE 2026 ASTANA BEGINS: DATES, DISCIPLINES AND MORE REVEALED
COUNTDOWN TO THE GAMES OF THE FUTURE 2026 ASTANA BEGINS: DATES, DISCIPLINES AND MORE REVEALED
HONG KONG, Dec. 21, 2025 /PRNewswire/ -- Dreame Technology, a global tech company dedicated to innovation in smart home appliances, officially opened its first offline flagship store in Hong Kong. Since entering the Hong Kong market, Dreame has been steadily strengthening its local presence. The opening of this flagship store marks a significant milestone in the brand's expansion within the region.
Located in the Tsim Sha Tsui District at Mira Place, the new store marks the first public showcase of Dreame's two latest flagship stick vacuums — the S50 Station and V50 — while also offering an exclusive early hands-on trial of the H16 Pro Steam. Visitors can explore Dreame's full range of smart cleaning and personal care solutions, including the Aqua 10 Pro Track and Aqua10 Roller robot vacuums, the Pocket Uni global-voltage high-speed hair dryer, and more. In addition, Dreame's latest air purifier, the PM20, makes its official debut in Hong Kong.
New Flagship Stick Vacuum Debut: Introducing the Dreame's First Tangle-Cut™ Motorized Dual Blades Technology
At the event, Dreame unveiled two new stick vacuums — the V50 and the S50 Station. Both models are equipped with Dreame's breakthrough Tangle-Cut™ Motorized Dual Blades Technology, capable of cutting up to 210,000 strands of human or pet hair in a single cleaning session, ensuring truly zero tangling.
Utilizing aerospace-grade, dual-layer titanium-coated blades, the system features approximately 200 high-density serrated blades that rapidly intersect and shear hair at speeds of up to 2,000 cuts per minute, significantly enhancing cutting efficiency. This innovation effectively addresses the long-standing issue of hair tangling found in traditional roller brushes, enabling both pet-owning households and users with long hair to enjoy a truly hands-free cleaning experience.
Equipped with a 130,000 RPM high-speed motor delivering 210AW suction power, both models effectively remove fine dust and dirt from floor crevices. The 140° wide-angle illumination reveals hidden dust, making cleaning even more thorough. Users can also upgrade with the AquaCycle™ 2.0 Suction-Washing Head, which uses electrolyzed water for sterilization and Dreame's unique "Wash–Suction–Separation" process to efficiently handle both wet and dry messes.
S50 Station: Tangle-Cut™ Motorized Dual Blades with Auto Empty
As Dreame's newest premium auto-empty stick vacuum in Hong Kong, the S50 Station features a multi-functional dust removal Hub that automatically performs dust collection and charging after each cleaning session. The 3L antibacterial dust bag, offering up to 100 days of long-term dust storage, significantly reduces maintenance while ensuring a hygienic home environment.
To ensure clean air out, the S50 Station is equipped with a multi-layer filtration system that delivers 99.99% whole-machine filtration efficiency, capturing particles as small as 0.1 µm. In addition, the HEPA H14 filter effectively traps bacteria and viruses, achieving a remarkable 99.99% filtration efficiency*. The Ultra Mode further enhances antibacterial performance before purified air is released back into the room. The smart indicator lighting clearly displays dust collection status, sterilization mode, and vacuum placement at a glance. With its high level of automation, hygiene, and efficiency, the S50 Station showcases Dreame's leadership in high-end cleaning technology, delivering a smarter and healthier cleaning experience for Hong Kong households.
V50: Tangle-Cut™ Motorized Dual Blades with 1.6kg Lightweight
Designed for flexibility and ease of use, the V50 features an ultra-lightweight form factor paired with Tangle-Cut™ Motorized Dual Blades. Without the need for a base station, it is ideal for quick cleanups and everyday touch-ups, especially in small apartments or households that require frequent spot cleaning. With enhanced maneuverability and strong value for money, the V50 stands out as an excellent choice for users seeking a lightweight and versatile vacuum solution.
H16 Pro Steam: Dual-arm powered, 200°C Steam-enhanced clean
Now available for early experience at the flagship store and officially launching across Hong Kong on December 22, 2025, the H16 Pro Steam features industry-leading SaunaClean™ 200°C Steam Wash, combined with a 3000 mg/min high steam spraying to effectively dissolve grease, tackle stubborn stains, and achieve up to 99.9999% sterilization. Paired with ThermoRinse™ 90°C Hot Water Mopping, its dual-heat source floor washing is particularly suited for kitchens and dining areas with heavy grease buildup. The world's first Dual-Arm Robotic AI DescendReach system delivers gap-free cleaning, zero water residue, and 100% tough stain removal, effectively minimizing cleaning blind spots and enhancing overall coverage and efficiency.
With enhanced true steam and hot water washing, the H16 Pro Steam provides faster, more effective, and more reliable home cleaning results.
Aqua 10 Pro Track: Mopping with 45°C Fresh Hot Water
Over the past two years, Dreame robot vacuums have redefined the market with industry-first innovations such as Robotic Retractable Legs, Dual Flex Arm Technology, VersaLift™ Navigation Technology, and advanced intelligent algorithms. These technologies have not only improved user experience but also earned Dreame the #1 market share in 18 countries worldwide. This year, Dreame takes robot vacuuming to the next level with its innovative Aqua 10 Pro Track and Aqua10 Roller, part of the fresh water cleaning series.
The Aqua 10 Pro Track, Dreame's most advanced robot vacuum to date, introduces the industry's first 45°C TrackSync™ Constant Hot Water Mopping, allowing the mop to clean and self-clean simultaneously with every rotation — solving the common problem of "the more you mop, the dirtier it gets." Equipped with intelligent dirt detection and an extended track design for edge cleaning, it delivers deep cleaning performance even on heavy stains, oil spills, and tile grout. Beyond mopping, Aqua 10 Pro Track features 25,000Pa powerful suction, HyperStream™ Detangling DuoBrush, and Dual Flex Arm Technology for a comprehensive cleaning performance. OmniSight™ Navigation & Obstacle Avoidance and ProLeap™ 6cm Obstacle Cleaning ensure smooth movement across thresholds and carpets. The all-in-one smart base station takes the cleaning experience to a whole new level of automation. From ThermoHub™ 100°C Mop Self-Cleaning and Mop and Dust Bag Auto-Drying to UV sterilization, Auto Solution Refilling, and 100 Days Auto-Empty, it handles all maintenance in a single step — delivering a more convenient, hygienic, and intelligent whole-home cleaning solution.
Pocket Uni: The Ultimate "Travel Anywhere" Styling Tool
A Hong Kong fan favorite, the globally compatible 100–240V foldable high-speed hair dryer Pocket Uni has sold over 10,000 units in Hong Kong since launch. Weighing only 330g, its triple-fold design makes it ideal for travel and business trips. Powered by a 110,000 RPM high-speed motor, it delivers fast drying and styling with strong, stable airflow. Plasma Ion Concentration reduces frizz and enhances hair shine, while the upgraded SmartVolt™ Global Voltage Compatible ensures seamless use worldwide. The compact hair dryer also includes a Unfrizz Nozzle and Curling Barrels for versatile styling anytime, anywhere.
PM20：Dreame Hong Kong's First All-in-One Smart Air Purifier
Dreame officially launches its first air purifier in Hong Kong, the PM20, which combines cooling and heating with intelligent air purification. In summer, it rapidly circulates air to deliver a refreshing flow of cool, clean air. In winter, it heats up in just three seconds, instantly filling the home with comfortable warmth even during cold weather.
Powered by jet airflow technology and a dual-way air outlet design that directs airflow both upward and forward, the PM20 delivers far-reaching airflow of up to 10 meters and a CADR of 400 m³/h, ensuring more uniform air circulation and comprehensive purification across the home.
The PM20 is equipped with a 4-Layer Filtration System, featuring an high-efficiency composite filter, an activated carbon layer, and an MnO₂ catalytic decomposition filter. Working together, the system effectively captures ultra-fine particles and allergens while continuously breaking down formaldehyde and other harmful gases, helping to maintain cleaner, healthier indoor air without the need for frequent filter replacement. Combined with intelligent environmental sensing and App connectivity, the PM20 allows users to monitor indoor air quality in real time, delivering a smart, hygienic, and comfortable living environment for the entire home.
Grand Opening Promotions
To celebrate the launch, Dreame will offer limited-time discounts, exclusive member benefits, and an opening raffle.
About Dreame
Established in 2017, Dreame Technology is an innovative consumer product company that focuses on smart home appliances with the vision to empower lives through technology. Follow us on Facebook and Instagram.
For more information, visit dreametech.com.hk
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
The Grand Opening of Dreame Hong Kong Flagship Store Showcases Full Product Lineup
The Grand Opening of Dreame Hong Kong Flagship Store Showcases Full Product Lineup
The Grand Opening of Dreame Hong Kong Flagship Store Showcases Full Product Lineup
The Grand Opening of Dreame Hong Kong Flagship Store Showcases Full Product Lineup
The Grand Opening of Dreame Hong Kong Flagship Store Showcases Full Product Lineup
