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Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry

Business

Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry
Business

Business

Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry

2025-07-17 18:10 Last Updated At:18:25

QINGDAO, China, July 17, 2025 /PRNewswire/ -- Haier, a world's leading household appliances brand, announced that it has obtained the TV industry's first European Accessibility Act (EAA) certificate for its LED TVs. This prestigious certification, awarded to Haier following a rigorous evaluation by DEKRA, encompasses a wide range of Haier's smart LED TV products, including Mini-LED, OLED, and QLED TVs.



In Europe, "accessibility" is no longer merely an extension of social responsibility, but a legal requirement for product design. Under the European Accessibility Act (EAA) (EU) 2019/882, from 2025 onward, ICT products and services entering the EU market must meet specific accessibility requirements to ensure that elderly users and those with visual, hearing, or other impairments can access technology equally, safely, and without barriers.

The certificate confirms that the Haier TV products meet EAA accessibility technical standards for audiovisual products across multiple critical dimensions, including visual display, subtitles, audio output, menu navigation, and remote-control usability. This means users with hearing impairments can "see" sound through captions, and those with visual impairments can "hear" what's on screen. Haier TV bridges sensory barriers and delivers a more inclusive viewing experience.

"This certificate is a testament to Haier TV's enduring dedication to making technology accessible to everyone," said Junguang Liu, Vice President of Haier Smart Home and General Manager of Audio-Visual BU. "We will keep pushing the boundaries to discover new ways in which technology can deliver greater equality, inclusivity, and happiness to every household."

DEKRA, as the independent third-party testing, inspection, and certification organization, conducted the evaluation based on EAADIRECTIVE 2019/882/EU, EN 301549 V3.2.1, and Draft EN 301 549 V4.1.1c (2025-05) V.0.0.15, enabling companies to identify compliance paths and validate design implementations, ensuring that accessibility requirements are translated from regulation into reality.

From millisecond-level voice command responses to adaptive subtitle rendering, from precise spatial audio positioning to a streamlined user interface â€” every technical detail embodies Haier TV's commitment to equal access. This certificate reflects Haier TV's dedication to user-centered innovation, driven by world-class R&D. As a global benchmark, Haier TV continues to advance technology for accessibility and inclusivity.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry

Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry

Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry

Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry

Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry

Haier TV Has Been Awarded the EU Accessibility Act Certificate by DEKRA -- Marking the First Certificate of its Kind in the TV Industry

Limited Edition Drop Features Iconic Jake Burton Quotes on Snowboards, Apparel & Accessories

BURLINGTON, Vt., Jan. 9, 2026 /PRNewswire/ -- Burton is proud to unveil 'From Burton to the World', a limited-edition collection of snowboards, apparel and accessories that feature iconic quotes by late Burton founder, Jake Burton Carpenter. Professional snowboarders sponsored by Burton will debut the collection as they compete in Aspen, Colorado and Laax, Switzerland this month, with global availability beginning February 3rd on Burton.com and at select flagship stores and retail partners worldwide.

"Jake built Burton on a simple belief: snowboarding brings people together," said Donna Carpenter, Burton Owner & Chair of the Board. "While we watch individual athletes compete, what Jake understood and what our riders embody is that snowboarding has always been about community. 'From Burton to the World' celebrates this spirit. Each board carries Jake's words, but more importantly, 'From Burton to the World' represents the passion snowboarders share on and off the mountain. This collection is a tribute to Jake's vision, which is now carried forward by riders around the world who continue to push the sport while staying true to its soul."

Jake's Words, Riders' Choice

Burton Team riders worked directly with designers to select the Jake Burton quotes that resonated most with them. The result: six bold, graphic snowboards in a vibrant color palette, each featuring history-making quotes in block print.

The Collection

'HAVE AS MUCH FUN AS POSSIBLE'

Ridden by: Oliver Martin (USA), Gaon Choi (Korea), Hiroto Ogiwara (Japan), Yiming Su (China), Mitsuki Ono (Japan), Nicola Liviero (Italy), Shaotong Wu (China) and Clemens Millauer (Austria).

'RIDING IS WHERE THE ENERGY COMES FROM & IT'S ALSO WHERE IT GOES'

Ridden by: Anna Gasser (Austria), Ayumu Hirano (Japan), Hanna Karrer (Austria), Reira Iwabuchi (Japan), Romain Allemand (France), Taiga Hasegawa (Japan) and Jakub Hrones (Czech Republic).

'HERE AT BURTON WE TAKE OUR FUN SERIOUSLY'

Ridden by: Brock Crouch (USA), Jiayu Liu (China), Jonas Hasler (Switzerland), Leon Vockensperger (Germany), Øyvind Kirkhus (Norway), Telma Sarkipajou (Finland), Dane Menzies (New Zealand), Zoi Sadowski-Synnott (New Zealand).

'THE BEST THING ABOUT SNOWBOARDING – IT'S NOT HOW YOU LOOK BUT HOW YOU FEEL'

Ridden by: Shuichiro Shigeno (Japan).

'BELIEVE IN SNOWBOARDING'

Ridden by: Kaishu Hirano (Japan).

'QUESTION: IS SNOWBOARDING A FAD? ANSWER: GET SERIOUS'

Ridden by: Cam Melville Ives (New Zealand), Clemens Millauer (Austria), Lu Yang (China), Mark McMorris (Canada) and Mari Fukada (Japan).

Supporting the Riders, Celebrating the Community

Burton is proud to support this incredible global community of riders who carry forward Jake's vision every time they drop in. Fans can celebrate alongside Burton riders and own a piece of snowboarding history with the 'From Burton to the World' collection of snowboards, apparel, and accessories—available in limited quantities worldwide beginning February 3rd on Burton.com and at select Burton flagship stores and retail partners.

Photo - https://mma.prnasia.com/media2/2857988/Burton_Riders_Debut.jpg?p=medium600

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Burton Riders Debut 'From Burton to the World' Collection in Aspen & Laax

Burton Riders Debut 'From Burton to the World' Collection in Aspen & Laax

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