China's "Shopping in China" consumer promotion campaign has achieved significant progress since its launch earlier this year, with plans for further expansion in the future, the Ministry of Commerce announced Thursday.
The campaign, jointly organized by six government departments including the commerce ministry, has already hosted three major themed events, the International Consumption Season, Premium Debut Season, and Service Consumption Season, generating strong consumer participation nationwide, said ministry spokesman He Yadong at a press conference in Beijing.
"Local governments have leveraged their unique resources, industrial strengths and cultural characteristics to host nearly 20 distinctive 'Shopping in China - Local Edition' activities, effectively meeting diverse consumption demands," said He.
The initiative has yielded notable results, with sales from tax refunds upon departure nearly doubled year on year, with the number of tax refund stores exceeding 7,200, an 80 percent increase over the end of 2024, the spokesman said.
"Looking ahead, the ministry will collaborate with relevant departments to guide local authorities in continuously developing the 'Shopping in China' series. We will make efforts to help people to have good experiences in shopping and enjoying delicacy, beautiful scenery, exhibitions and performances, so as to enable both domestic residents and international visitors to fully experience the dynamic growth of China's consumer market," He said.
'Shopping in China' campaign gains momentum with expanded offerings: spokesman
