LONDON--(BUSINESS WIRE)--Aug 5, 2025--
Reply, [EXM, STAR: REY] thanks to the expertise of WM Reply and Valorem Reply, has been promoted to the Prioritised Tier of the Copilot Jumpstart Partner Program, the highest level of Microsoft recognition for Copilot-related expertise. This recognition reflects the ability of Reply’s Microsoft-focused companies in driving the group’s Copilot practice and delivering cutting-edge solutions based on Microsoft’s latest AI technologies.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250805371479/en/
Reply is a key partner within the Microsoft ecosystem, with proven expertise across Microsoft Azure, Microsoft 365, Dynamics 365, and the Power Platform. As a Prioritised Tier Partner, WM Reply and Valorem Reply are now positioned to deliver even greater value to clients through a validated Copilot offering. This includes enhanced support, early access to new Microsoft innovations, and tailored solutions that address specific business needs, while deepening the collaboration with Microsoft.
Reply has already begun implementing Copilot projects across various sectors, including strategic initiatives with clients, including Valorem Reply playing a key role in the successful deployment of Microsoft Copilot solutions for Lumen Technologies, a leading telecommunications provider in the United States, and WM Reply in the UK delivering Vodafone's rollout of Copilot to over 68,000 users. Leveraging their deep expertise in AI and cloud technologies, Reply supports organisations integrating Copilot to enhance operational efficiency and accelerate digital transformation.
In support of broader Copilot adoption, the Reply’s company also created the Copilot AI-scape Room, a gamified learning experience designed to accelerate internal understanding and uptake of Microsoft Copilot within organisations. The latest edition, titled “ App to the Future ”, is an interactive, time-travel adventure where players use Microsoft Copilot and Azure AI to solve puzzles, uncover clues, and rescue missing agents scattered throughout history—ultimately restoring the timeline to complete their mission. Developed by WM Reply and Valorem Reply, the experience is available at the Reply offices in Seattle, Milan, and London.
“Achieving Prioritised Tier Partner status demonstrates our commitment to innovation and excellence in delivering AI-powered solutions. We are honoured to be among the first partners to attain this level of recognition from Microsoft and look forward to continuing to provide cutting-edge Copilot solutions to our clients,” commented Filippo Rizzante, CTO of Reply.
With this recognition, Reply and its Microsoft-focused companies – WM Reply and Valorem Reply – further strengthen their role as a key partner for Microsoft, supporting the adoption of artificial intelligence in a concrete and responsible way, through technologies and solutions designed to deliver immediate value for their clients.
Reply
Reply [EXM, STAR: REY, ISIN: IT0005282865] specialises in the design and implementation of solutions based on new communication channels and digital media. Reply is a network of highly specialised companies supporting major industrial groups operating in telecom, media, industry, services, banking, insurance, and public administration sectors in defining and developing business models enabled by big data, artificial intelligence, cloud computing, digital media and the Internet of Things. www.reply.com
This achievement further strengthens Reply and its Microsoft-focused companies; WM Reply and Valorem Reply, as strategic partners within the Microsoft ecosystem, highlighting their leadership in integrating human creativity with artificial intelligence to drive business transformation.
HEBRON, Ky. (AP) — President Donald Trump toured an Ohio pharmaceutical company on Wednesday and campaigned in the nearby Kentucky district of a Republican in Congress he'd like to see defeated — attempting to project political and economic strength as war in Iran has scrambled financial markets and hurt his poll numbers.
Trump toured Thermo Fisher Scientific in suburban Cincinnati, talking up his administration's efforts to persuade major manufacturers to lower prescription medication prices so that they are closer to what is charged abroad.
The trip is a test of Trump’s ability to cleanse his party of those who oppose him, but also to try to stay on an economic message increasingly strained by the military action launched by the U.S. and Israel against Iran.
“I used some very strong negotiating talent to get every single country to almost immediately approve. I threatened them with tariffs," he told reporters.
The Supreme Court recently struck down sweeping tariffs that Trump's administration had imposed around the world to boost his economic policies. But the president used an executive order to restore some levies, and says his push to lower drug costs can help Republicans ahead of November's midterms.
His trip, however, was overshadowed by the military action in Iran, which Trump said was “an excursion that will keep us out of a war." He added of Tehran, “for them, it’s a war. For us, it’s turned out to be easier than we thought.”
In an interview with Cincinnati’s WKRC-TV CBS, Trump said he planned to tap the nation’s Strategic Petroleum Reserve, in an effort to bring down gasoline prices.
“Right now, we’ll reduce it a little bit, and that brings the prices down,” Trump said, without providing details.
That interview followed the president saying during the drug company facility tour that stock markets had been volatile as gas prices have risen, saying, “I figured we’d be hit a little bit. But, we were hit probably less than I thought.”
“We’ll be back on track in a pretty short while,” Trump said. "Prices are coming down very substantially. Oil will be coming down.”
He also called the turmoil “just a matter of war,” saying “that happens,” while adding, “I would say it went up a little bit less than we thought.”
Trump next headed to Hebron, Kentucky, in the district of Rep. Thomas Massie, one of the few congressional Republicans who has dared defy Trump on Iran and other major issues. Trump has endorsed a GOP primary challenger to Massie, Ed Gallrein.
The president spent more time decrying his Democratic predecessor, President Joe Biden, than Massie, though.
He ticked off his administration's accomplishments and told the crowd, “The midterms are going to be very, very important to keep it going."
Trump relished saying, “Kenn-tucky,” proclaiming that he was pronouncing it like a resident. He said the stock market had set repeatedly reached new highs since he was reelected in 2024, but didn't mention markets more recently having dropped.
“We’re making more things in the USA than we ever have,” Trump said. When he mentioned Iran, the crowd chanted, “USA! USA!”
“They don’t know what the hell hit them,” Trump said of U.S. and Israel strikes there. “They didn’t expect anything like this.”
Polls showed that Americans were increasingly wary of Trump's handling of the economy even before the conflict with Iran began, and fighting there has derailed Trump’s messaging, as the low gas prices he once bragged about are now surging and stocks that had set record highs have slipped.
Employers also cut an unexpectedly high 92,000 jobs in February, and revisions trimmed another 69,000 jobs from December and January payrolls — which the White House had previously hailed as “blockbuster."
After Democrats pushing the message that the everyday cost of living remained too high won the Virginia and New Jersey governors' races in November, the White House announced that Trump would travel the country more frequently. It was an attempt to show that he’s taking kitchen table issues seriously and reassure voters nervous about still-rising prices and economic growth.
Since then, the president has made stops in Pennsylvania, Georgia, Michigan, North Carolina and Texas — though his speeches have sometimes been more focused on his own political grievances than on his plans to help lower everyday costs across the country.
This trip, however, marks the first time in this primary cycle that Trump has sought to keep promises to punish members of his own party who oppose him on key issues.
The president has endorsed Gallerin, a farmer, businessman and retired Navy SEAL, who is running against Massie in Kentucky's Republican primary on May 19.
Massie is an outspoken Trump critic who opposed the White House-backed tax and spending measure and bucked Trump by pushing to have files related to the sex trafficking investigations into Jeffrey Epstein released.
He's also criticized the U.S. strike on Venezuela that toppled then-President Nicolás Maduro and, most recently, the war in Iran.
Trump posted on his social media site during his Wednesday trip, “The Republican Party’s Worst ‘Congressman,’ EVER, Thomas Massie."
Massie said he hoped the president would use his trip to help work for the district. He told the Cincinnati Inquirer that Trump's endorsement is “all my opponent has going for him." adding that Gallerin “has promised to be a rubber stamp when he gets to Washington D.C. and I don't think people here want a rubber stamp."
President Donald Trump speaks as he visits Thermo Fisher Scientific, Wednesday, March 11, 2026, in Cincinnati. (AP Photo/Julia Demaree Nikhinson)
President Donald Trump poses for a photo during a visit to Thermo Fisher Scientific, Wednesday, March 11, 2026, in Cincinnati. (AP Photo/Julia Demaree Nikhinson)
President Donald Trump speaks with reporters before departing on Marine One from the South Lawn of the White House, Wednesday, March 11, 2026, in Washington. (AP Photo/Alex Brandon)
President Donald Trump speaks with reporters before departing on Marine One from the South Lawn of the White House, Wednesday, March 11, 2026, in Washington. (AP Photo/Alex Brandon)
President Donald Trump speaks with reporters before departing on Marine One from the South Lawn of the White House, Wednesday, March 11, 2026, in Washington. (AP Photo/Alex Brandon)
President Donald Trump boards Air Force One, Wednesday, March 11, 2026, at Joint Base Andrews, Md. (AP Photo/Julia Demaree Nikhinson)
President Donald Trump speaks with reporters before departing on Marine One from the South Lawn of the White House, Wednesday, March 11, 2026, in Washington. (AP Photo/Alex Brandon)
President Donald Trump waves as he boards Air Force One, Monday, March 9, 2026, at Miami International Airport in Miami. (AP Photo/Mark Schiefelbein)