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TheChallenge.org: New Study by Finds Reducing Phone Use is Over Twice as Hard as Enduring a Daily Ice Bath

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TheChallenge.org: New Study by Finds Reducing Phone Use is Over Twice as Hard as Enduring a Daily Ice Bath
Business

Business

TheChallenge.org: New Study by Finds Reducing Phone Use is Over Twice as Hard as Enduring a Daily Ice Bath

2025-08-27 03:37 Last Updated At:03:55

WARSAW, Poland, Aug. 27, 2025 /PRNewswire/ -- A new social study involving 9,150 participants from 47 countries has revealed a startling modern truth: most people find it significantly harder to reduce their screen time than to plunge into a barrel of ice water every day.

The study, conducted by the health and wellness project TheChallenge.org, centered on its 31-Day "Digital Detox Challenge." Participants committed to simple rules like two screen-free hours daily and a 30-minute social media cap. Despite the profound benefits reported by those who completed it, the challenge had a completion rate of just 32.5%.

This figure stands in stark contrast to the organization's "Ice Bath Challenge," a physically demanding test of willpower, which saw an 80.6% completion rate among its participants. The data suggests that the psychological pull of our digital devices presents a more formidable barrier to overcome than a significant physical stressor.

"We expected the digital detox to be difficult, but we never imagined people would find it more than twice as hard as plunging into freezing water," said Karol Banaszkiewicz, founder of TheChallenge.org. "It proves that the battle for our own attention is one of the greatest unseen health crises of our time. The struggle is not in our minds; it's real, and the data confirms it."

The paradox of the challenge is that the rewards for success were immense. Among the participants who managed to finish, the results were overwhelmingly positive:

  • 90.0% reported an improved mood.
  • 85.6% felt a greater sense of daily calm.
  • 82.3% experienced decreased stress levels.

The findings highlight a deep disconnect between what people know is good for them—less screen time—and their ability to implement it, pointing to the powerful, habit-forming nature of modern technology.

About TheChallenge.org: TheChallenge.org is a global community dedicated to testing and discovering life-changing habits through free, large-scale social experiments. The project analyzes data from thousands of participants to identify the most effective strategies for improving mental and physical well-being.

TheChallenge.org

 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

TheChallenge.org: New Study by Finds Reducing Phone Use is Over Twice as Hard as Enduring a Daily Ice Bath

TheChallenge.org: New Study by Finds Reducing Phone Use is Over Twice as Hard as Enduring a Daily Ice Bath

The Initiative Aims to Address the Pain Points of Family Filmmaking 

BEIJING, Dec. 13, 2025 /PRNewswire/ -- On December 6th, the 3rd FamilyLens International Film Festival opened in Beijing. SmallRig, a global specialized provider of imaging solutions, collaborating with FamilyLens, is empowering family filmmaking through various initiatives, including the Family Filmmaking Co-Creation Initiative, a dedicated family filmmaking kit, and a social impact screening program.

Deepening the "Co-Creation Initiatives"

The Co-Creation Initiatives are a series of global creative initiatives open to filmmakers and image creators worldwide. Through deep collaboration across multiple dimensions — including product co-creation, discovery and promotion, and content co-creation — SmallRig aims to expand the boundaries of mobile filmmaking and bring the spirit of Free Your Dream to life with creators everywhere.

Following the launch of the Mobile Filmmaking Co-Creation Initiative at the 14th International Smartphone Film Festival, SmallRig announced the launch of the Family Filmmaking Co-Creation Initiative on December 6th at the 3rd FamilyLens International Film Festival. The initiative invites global creators and every family to participate, focusing on three core directions: product co-creation, work promotion, and content co-creation, to explore the possibilities of family filmmaking for everyone.

Mr. Zhou Yang, Founder and CEO of SmallRig, shared the inspiration for the initiative: "The initiative is rooted in the immense universality and profound emotional depth inherent in family narratives, which serve as a common emotional bond connecting global audiences. We firmly believe that in this era, where everyone can be a content creator, every family can and should film their own story. The instinct to create is deeply embedded in the human spirit, and every home is the origin of countless narratives."

Gu Xue, Founder and Director of the FamilyLens International Film Festival, stated: "We hope that people and practitioners around the world who care about family movies can find suitable solutions and gain insights from the Co-Creation Initiatives. We look forward to more and more people exploring the field of 'Home' together through this initiative."

To address the pain points of family filmmaking, SmallRig officially released the SmallRig Family Filmmaking Kit at the opening ceremony. The kit includes a high-quality microphone, fill light, and a portable tripod, specifically designed to achieve "professional function democratization" and "complex feature simplification." During the FamilyLens Workshop, attendees experienced the convenience of the equipment firsthand. Many expressed that the kit truly solves many problems, enabling ordinary families to complete necessary filming without specialized photography knowledge.

Social Impact Screening Program

The 3rd FamilyLens International Film Festival is open to the public from December 6th to 14th. The festival opened with the screening of well-received documentary: K-Family Affairs. In addition to the competition section, the festival features several distinctive sections, including the Reframing Home Movies— An Italian Retrospective, Youth Film Program,  Filmmaker in Focus, and the Social Impact Program. Four major awards, such as the Real-Life Portrait Award and the Artistic Exploration Award, will also be presented.

As a key component of the Co-Creation Initiatives, the SmallRig Image Development Fund partnered with the FamilyLens International Film Festival to curate the "Social Impact Screening Program." This unit focuses on elevating awareness of critical issues within the family unit, advocating for a new reflection: "Starting with Seeing, Concluding with Understanding."

Arum Nam, Director of K-Family Affairs, stated:

"Starting with the stories of your family, your friends, and yourself, I believe this personal narrative can connect directly to the bigger society."

SmallRig believes that truly meaningful social impact storytelling stems from awareness in proximity—achieved by using the lens to penetrate the daily surface and enabling a deep, empathetic "Seeing with Empathy."

The four featured works in this unit are:

  • People of the Ascent
  • Granny's Lost and Found
  • Ruixi at Fourteen
  • No Country For My Maternal Grandma

These films highlight four family issues that require "seeing": the yearning of left-behind children, the mental isolation of Alzheimer's patients, the elderly searching for subjectivity in their drifting lives, and the emotional volatility and struggle of Bipolar Disorder.

Strategic Outlook and Future Expansion

SmallRig will continue to support the Family Filmmaking Co-Creation Initiative's deep development through promotional campaigns and practical workshops focused on family movie scenarios.

The overall goal of SmallRig's Global Co-creation Initiative is to continuously explore and meet the growing, diverse needs of global creators across different vertical domains. SmallRig is committed to persistently expanding the co-creation model into more imaging sectors, collaborating with industry partners to push the boundaries of imaging and grant global creators broader creative freedom.

About SmallRig

Founded in 2013, SmallRig is an innovation-driven global company that designs and manufactures comprehensive support solutions and accessories for all content creation needs. Trusted by over four million creators globally, SmallRig pioneered the User Co-creation Design (UCD) philosophy and the DreamRig Program.

For more information, visit: www.smallrig.com.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

SmallRig and FamilyLens Launch Global Family Filmmaking Initiative at 3rd FamilyLens International Film Festival

SmallRig and FamilyLens Launch Global Family Filmmaking Initiative at 3rd FamilyLens International Film Festival

SmallRig and FamilyLens Launch Global Family Filmmaking Initiative at 3rd FamilyLens International Film Festival

SmallRig and FamilyLens Launch Global Family Filmmaking Initiative at 3rd FamilyLens International Film Festival

SmallRig and FamilyLens Launch Global Family Filmmaking Initiative at 3rd FamilyLens International Film Festival

SmallRig and FamilyLens Launch Global Family Filmmaking Initiative at 3rd FamilyLens International Film Festival

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