- Hyundai Motor Group highlighted hydrogen's role in decarbonization and energy resilience during two high-level dialogues at the 16th Clean Energy Ministerial
- The Group presented its comprehensive hydrogen business strategy, emphasizing the need for public-private collaboration to accelerate the energy transition
- At CEM16 and the APEC Clean Energy Summit, the Group provided a fleet of 32 units of the all-new NEXO FCEV as official vehicles for ministerial-level officials
BUSAN, South Korea, Aug. 27, 2025 /PRNewswire/ -- Hyundai Motor Group (the Group) demonstrated its global hydrogen leadership at the 16th Clean Energy Ministerial (CEM16), reinforcing the Group's commitment to advancing hydrogen innovation on an international stage.
During CEM16, the Group actively participated in two high-level dialogues, sharing perspectives on industrial decarbonization, energy efficiency and the role of hydrogen as a future energy source. By engaging with global leaders, the Group showcased its expanding hydrogen business and encouraged meaningful policy and industry collaboration.
Ken Ramirez, Head of Energy & Hydrogen Business Division at Hyundai Motor Group, presented the Group's comprehensive hydrogen business strategy, emphasizing the need for public-private collaboration to accelerate the energy transition.
In particular, Ramirez outlined the Group's initiatives to:
- Advance industrial decarbonization through hydrogen-powered mobility and industrial applications.
- Promote energy efficiency across the entire value chain.
- Highlight hydrogen's critical role in reshaping the global energy mix and enabling a sustainable future.
BUSAN, South Korea, Aug. 27, 2025 /PRNewswire/ -- Hyundai Motor Group (the Group) demonstrated its global hydrogen leadership at the 16th Clean Energy Ministerial (CEM16), reinforcing the Group's commitment to advancing hydrogen innovation on an international stage.
During CEM16, the Group actively participated in two high-level dialogues, sharing perspectives on industrial decarbonization, energy efficiency and the role of hydrogen as a future energy source. By engaging with global leaders, the Group showcased its expanding hydrogen business and encouraged meaningful policy and industry collaboration.
Ken Ramirez, Head of Energy & Hydrogen Business Division at Hyundai Motor Group, presented the Group's comprehensive hydrogen business strategy, emphasizing the need for public-private collaboration to accelerate the energy transition.
In particular, Ramirez outlined the Group's initiatives to:
"As an efficient energy carrier, hydrogen plays a central role in enhancing energy resilience and driving industrial innovation," said Ramirez. "Hyundai Motor Group is capitalizing on our broad expertise and proven heritage in hydrogen of nearly three decades to deliver real-world hydrogen-powered solutions at scale through our HTWO brand and platform. We are committed to a decarbonized society and to building a hydrogen ecosystem that drives sustainability and competitiveness."
At the 'High-Level Dialogue on Industry Decarbonization and Energy Efficiency,' the Group highlighted the advancement of low-carbon industries through international cooperation. The dialogue underlined the need for practical, scalable public-private initiatives and comprehensive value chain engagement to build a robust hydrogen ecosystem and enhance industrial competitiveness.
In the next session, 'High-Level Dialogue on Future Fuel,' the Group focused on advancing hydrogen as a key energy carrier and strengthening the ecosystem through infrastructure and upstream innovation. The Group also stressed the need for hydrogen certification and standardization frameworks, urging greater international cooperation in infrastructure, investment and policy.
Supporting both CEM16 and the APEC Energy Ministerial Meeting on August 27–28, the Group provided a fleet of 32 all-new NEXO SUVs as official transport for ministerial-level officials—the first time FCEVs have served as state vehicles at a major international event. The fleet featured custom branding and included English-language brochures on the NEXO vehicle, HTWO hydrogen brand and hydrogen fuel cell business solutions.
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About Hyundai Motor Group
More information about Hyundai Motor Group can be found at: http://www.hyundaimotorgroup.com or Newsroom: Media Hub by Hyundai, Kia Global Media Center (kianewscenter.com), Genesis Newsroom
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Hyundai Motor Group Presents Hydrogen Vision for Energy Transition at CEM16
ALULA, Saudi Arabia, Jan. 16, 2026 /PRNewswire/ -- Today marks the official opening of Desert X AlUla 2026, the landmark fourth edition of the international, open-air biennial exhibition. Arts AlUla, in collaboration with Desert X, welcomes visitors to experience a stellar line-up of Saudi and international multi-generational artists whose site-responsive earthworks, sculptures, and installations will engage in a powerful dialogue with the awe-inspiring landscapes and layered heritage of AlUla.
As a premier destination rich in ancient history and breathtaking nature, AlUla, located in Northwest Saudi Arabia, solidifies its position on the global stage as a dynamic, emerging land art destination with Desert X AlUla, the region's first public art biennale, and a key highlight of the AlUla Arts Festival.
The 2026 edition of Desert X AlUla brings together 11 acclaimed artists whose diverse works reflect a wide spectrum of ideas, materials, and traditions. From monumental kinetic sculpture to sound-based explorations above and below ground, each commission is deeply rooted in relationships to AlUla's distinctive environment, further cementing Desert X AlUla's reputation as a globally significant platform for site-responsive land art.
Desert X AlUla runs until February 28, 2026, as a cornerstone of the annual AlUla Arts Festival. Curated by Wejdan Reda, Zoé Whitley, with artistic direction by Neville Wakefield, and Raneem Farsi, its fourth edition explores 'Space Without Measure.' Inspired by Kahlil Gibran, the theme fosters contemplation of imagination within AlUla's natural settings. The exhibition, set in the desert canyons of AlUla, serves as a pre-opening programme for Wadi AlFann, offering a pivotal glimpse into AlUla's plans to create a permanent land art 'Valley of the Arts.'
Hamad Alhomiedan, Director of Arts & Creative Industries at the Royal Commission for AlUla (RCU), said: "At Desert X AlUla 2026, audiences will engage with art that deeply converses with AlUla's unique landscapes and rich heritage. These compelling commissions highlight AlUla's dynamic transformation into a major global destination, where ancient and contemporary expressions converge. This exhibition is part of our broader revitalisation of AlUla as a culturally rich destination to live, work and visit and integral to positioning AlUla in the global dialogue of contemporary art and as a precursor to monumental projects like Wadi AlFann."
Participating artist/artworks are:
- Sara Abdu, A Kingdom Where No One Dies: Contours of Resonance
- Mohammad Alfaraj, What was the Question Again?
- Mohammed AlSaleem, The Thorn, AlShuruf Unit, The Triangles, Flower Bud, and Al Ahilla (courtesy of Royal Commission for Riyadh City)
- Tarek Atoui, The Water Song
- Bahraini-Danish, Bloom
- Maria Magdalena Campos-Pons, Imole Red
- Agnes Denes, The Living Pyramid
- Ibrahim El-Salahi, Haraza Tree
- Basmah Felemban, Murmur of Pebbles
- Vibha Galhotra, Future Fables
- Héctor Zamora, Tar HyPar
For further information, please contact:
Sabrine.Shaw@bursonglobal.com
AlUlaArtsFestival@bursonglobal.com
Multimedia gallery:
High-resolution photos of all 11 artists and their artworks can be found here.
About AlUla and Arts AlUla
Located 1,100 km from Riyadh, in North-West Saudi Arabia, AlUla is a place of extraordinary natural and human heritage. The vast area, covering 22,561km², includes a lush oasis valley, towering sandstone mountains and ancient cultural heritage sites dating back thousands of years to when the Lihyan and Nabataean kingdoms reigned.
The most well-known and recognised site in AlUla is Hegra, the principal southern city of the Nabataean Kingdom and Saudi Arabia's first UNESCO World Heritage Site. AlUla is also home to ancient Dadan, the capital of the Dadan and Lihyan Kingdoms and considered to be one of the most developed 1st millennium BCE cities of the Arabian Peninsula, and Jabal Ikmah, an open air library of hundreds of inscriptions and writings in many different languages. AlUla Old Town Village, a labyrinth of more than 900 mudbrick homes was developed from at least the 12th century and has been revitalised as the vibrant hub for visitors and residents.
The creation of Arts AlUla within The Royal Commission for AlUla (RCU) is a commitment to crafting the next chapters in a millennia of artistic creation – celebrating cultural inheritance and shaping a future inspired by artists built be artists. The work of Arts AlUla seeks to preserve this legacy: fuse the old with the new; the local with the international, keeping the arts central to the spirit of AlUla as a place of extraordinary natural and human heritage.
Wadi AlFann, meaning 'Valley of the Arts,' will be a global cultural destination for land art, unveiling from 2028 onwards, where era-defining works by artists from around the world will be permanently sited in the monumental landscape of AlUla, the extraordinary desert region of north-west Saudi Arabia.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Desert X AlUla 2026: monumental land art exhibition opens in the ancient oasis of AlUla
