|
Philippines Maintains Market Leadership, Indonesia Climbs in Ranking
HONG KONG, Sept. 16, 2025 /PRNewswire/ -- According to the latest Worldwide Quarterly Mobile Phone Tracker report released by International Data Corporation (IDC) for Q2 2025, Infinix achieved the largest quarter-on-quarter shipment increase in Southeast Asia formed by Philippines, Malaysia, Thailand, Indonesia, and Vietnam, with a gain of over 0.6 million units. The brand also led in market share across several individual countries, ranking No.1 in the Philippines and Pakistan, and No.2 in Indonesia and Bangladesh.
This strong regional momentum significantly contributed to Infinix's global expansion. The brand shipped 9.6 million units worldwide in the second quarter, representing an 11.7% increase quarter-on-quarter. Meanwhile, its global market share rose from 2.8% in Q1 to 3.2% in Q2, underscoring the brand's expanding international presence.
Infinix Records Largest Quarter-on-Quarter Shipment Increase in SEA, Ranks No.1 in Multiple Countries
Across Southeast Asia (Indonesia, the Philippines, Malaysia, Thailand, and Vietnam), Infinix's Q2 shipments units grew 27.8% quarter-on-quarter, making it the region's fastest-growing smartphone brand by shipment growth (in absolute units). In Indonesia, the brand captured a 14.7% market share, advancing to second position for the first time, with shipments climbing 35.1% compared with the previous quarter. In the Philippines, Infinix maintained market leadership for the third consecutive quarter, achieving 55.0% year-on-year growth and demonstrating sustained competitiveness.
Strong Growth in South Asia, Pakistan Continues to Lead
Infinix recorded shipment growth of 14.0% quarter-on-quarter in South Asia（ India, Bangladesh, Sri Lanka, and Pakistan）, positioning the brand among the fastest-growing mainstream players in the region. In Pakistan, Infinix retained market leadership for 12 consecutive quarters, with its share growing by 3.5 percentage points quarter-on-quarter in Q2, further reinforcing its lead. Bangladesh also emerged as a key growth driver this quarter, with Infinix advancing to second position for the first time. Shipments in the country rose 88.3% year-on-year, marking three consecutive quarters of robust growth.
Product-Driven Growth, Popular Models Drive Multi-Market Success
This quarter's results were fueled by Infinix's competitive product portfolio. The NOTE 50 Series, with its premium metal middle-frame design and flagship-grade performance, together with the GT 30 Pro as the brand's dedicated esports device, proved highly popular across many markets, contributing significantly to overall share growth.
IDC data shows that Infinix ranked among the top five smartphone brands in 15 markets globally during Q2. The brand achieved market leadership in the Philippines and Pakistan, and secured top-three positions in Algeria and Bangladesh, underscoring its broad and sustainable growth across emerging regions.
Through continued innovation and portfolio expansion, Infinix delivered outstanding results in Q2 2025. Looking ahead, with the launch of more competitive new models, the brand aims to further strengthen its market presence worldwide.
About Infinix
Established in 2013, Infinix is an innovation-driven brand dedicated to delivering cutting-edge technology, bold design, and outstanding performance. The brand provides smart, enjoyable mobile experiences that enhance everyday life. Beyond smartphones, Infinix has expanded its portfolio to include TWS earbuds, smartwatches, laptops, tablets, smart TVs, and more—building a comprehensive ecosystem of smart devices. Currently, Infinix products are available in over 70 countries and regions worldwide, including Africa, Latin America, the Middle East, South Asia, and Southeast Asia.
For more information, please visit: www.infinixmobility.com
Philippines Maintains Market Leadership, Indonesia Climbs in Ranking
HONG KONG, Sept. 16, 2025 /PRNewswire/ -- According to the latest Worldwide Quarterly Mobile Phone Tracker report released by International Data Corporation (IDC) for Q2 2025, Infinix achieved the largest quarter-on-quarter shipment increase in Southeast Asia formed by Philippines, Malaysia, Thailand, Indonesia, and Vietnam, with a gain of over 0.6 million units. The brand also led in market share across several individual countries, ranking No.1 in the Philippines and Pakistan, and No.2 in Indonesia and Bangladesh.
This strong regional momentum significantly contributed to Infinix's global expansion. The brand shipped 9.6 million units worldwide in the second quarter, representing an 11.7% increase quarter-on-quarter. Meanwhile, its global market share rose from 2.8% in Q1 to 3.2% in Q2, underscoring the brand's expanding international presence.
Infinix Records Largest Quarter-on-Quarter Shipment Increase in SEA, Ranks No.1 in Multiple Countries
Across Southeast Asia (Indonesia, the Philippines, Malaysia, Thailand, and Vietnam), Infinix's Q2 shipments units grew 27.8% quarter-on-quarter, making it the region's fastest-growing smartphone brand by shipment growth (in absolute units). In Indonesia, the brand captured a 14.7% market share, advancing to second position for the first time, with shipments climbing 35.1% compared with the previous quarter. In the Philippines, Infinix maintained market leadership for the third consecutive quarter, achieving 55.0% year-on-year growth and demonstrating sustained competitiveness.
Strong Growth in South Asia, Pakistan Continues to Lead
Infinix recorded shipment growth of 14.0% quarter-on-quarter in South Asia（ India, Bangladesh, Sri Lanka, and Pakistan）, positioning the brand among the fastest-growing mainstream players in the region. In Pakistan, Infinix retained market leadership for 12 consecutive quarters, with its share growing by 3.5 percentage points quarter-on-quarter in Q2, further reinforcing its lead. Bangladesh also emerged as a key growth driver this quarter, with Infinix advancing to second position for the first time. Shipments in the country rose 88.3% year-on-year, marking three consecutive quarters of robust growth.
Product-Driven Growth, Popular Models Drive Multi-Market Success
This quarter's results were fueled by Infinix's competitive product portfolio. The NOTE 50 Series, with its premium metal middle-frame design and flagship-grade performance, together with the GT 30 Pro as the brand's dedicated esports device, proved highly popular across many markets, contributing significantly to overall share growth.
IDC data shows that Infinix ranked among the top five smartphone brands in 15 markets globally during Q2. The brand achieved market leadership in the Philippines and Pakistan, and secured top-three positions in Algeria and Bangladesh, underscoring its broad and sustainable growth across emerging regions.
Through continued innovation and portfolio expansion, Infinix delivered outstanding results in Q2 2025. Looking ahead, with the launch of more competitive new models, the brand aims to further strengthen its market presence worldwide.
About Infinix
Established in 2013, Infinix is an innovation-driven brand dedicated to delivering cutting-edge technology, bold design, and outstanding performance. The brand provides smart, enjoyable mobile experiences that enhance everyday life. Beyond smartphones, Infinix has expanded its portfolio to include TWS earbuds, smartwatches, laptops, tablets, smart TVs, and more—building a comprehensive ecosystem of smart devices. Currently, Infinix products are available in over 70 countries and regions worldwide, including Africa, Latin America, the Middle East, South Asia, and Southeast Asia.
For more information, please visit: www.infinixmobility.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Infinix Q2 Shipments and Market Share Soar, Fastest Growth in Southeast Asia
Infinix Q2 Shipments and Market Share Soar, Fastest Growth in Southeast Asia
Infinix Q2 Shipments and Market Share Soar, Fastest Growth in Southeast Asia
LOS ANGELES, April 1, 2026 /PRNewswire/ -- Following the release of several authoritative 2025 annual AR market reports, one brand has consistently emerged as the industry leader: RayNeo. Despite varying statistical methodologies across firms, the conclusion remains unanimous—RayNeo has secured the No.1 position in both global and Chinese markets. In just four years since its inception, the AR pioneer has achieved a "no-suspense" lead, dominating key regions with record-breaking growth.
Dominating Global and North American Markets
According to the Counterpoint Research 2025 Global AR Smart Glasses Brand Shipment Report, RayNeo commanded a 27% share of global shipments in 2025, ranking first worldwide. The brand saw explosive growth in Q4 2025 across China, North America, and Europe.
Data from IDC further confirms RayNeo's global leadership in Q4 2025, highlighting a "phenomenal breakthrough" in the North American market, where RayNeo's shipments surged by 456.5% year-over-year. Consequently, IDC noted in its report that the smart glasses sector has officially entered an era led by Chinese brands.
Full-Stack Innovation and Global Ecosystem
RayNeo's ascent is fueled by its deep commitment to R&D in near-eye display, spatial computing, AI large models, and human-computer interaction. By achieving full-link self-research and mass production of core optical solutions, RayNeo has built a formidable technical moat.
- X Series: All-scenario AI+AR glasses.
- Air Series: The "super blockbuster" focused on immersive viewing.
- V Series: Specialized AI filming glasses.
RayNeo's services now span over 30 countries and regions, with a strong retail presence in global mainstream channels such as Amazon and Best Buy. RayNeo's ecosystem has received several praises, signaling the brand's success in moving AR from "tech novelty" to "daily essential."
Strategic Financing and Ecosystem Expansion
RayNeo's market leadership is supported by robust capital backing and a rapidly expanding global partner network. In Q1 2026, the company successfully completed a financing round exceeding $140 million (approx. 1 billion RMB), led by an investment group including CITIC Goldstone and strategic funds from industry giants China Mobile and China Unicom.
Alongside this financial growth, RayNeo is deepening its technical integration with world-class telecommunications partners, including China Mobile, and China Unicom. These collaborations focus on building a 5G+AR+AI ecosystem centered on eSIM technology, advanced AI models, and cloud services. Additionally, RayNeo continues to co-create diverse application scenarios with global tech leaders such as Google, Applied Materials, SeeYA Technology, Alibaba Cloud, Ant Group, and Tencent, further accelerating the maturity of the global AR industry.
About RayNeo
RayNeo is the global leader in consumer Augmented Reality (AR) glasses, dedicated to transforming everyday life for one billion people. As the Official Worldwide Olympic Partner in the AR glasses category, the company represents the forefront of immersive technology. Its product portfolio features the AI-enhanced, full-color display X Series and the portable, large-screen Air Series, designed for versatility and high-quality viewing. According to Counterpoint Research, RayNeo dominated the global AR glasses market in Q3 2025, capturing a 24% market share and securing the top position worldwide.
Contact
PR Manager: Sophie
Email: lixj@rayneo.com
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
RayNeo Leads Global AR Market with One-Third Share
