LONDON & SAN FRANCISCO--(BUSINESS WIRE)--Oct 8, 2025--
Haleon plc (LSE/NYSE:HLN), a leading global consumer company that specialises in everyday health and Salesforce (NYSE:CRM), the world’s #1 AI CRM, today announced that Haleon will leverage Salesforce to drive more effective engagement with pharmacies and healthcare professionals worldwide.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251008924109/en/
Haleon has chosen Salesforce Life Sciences Cloud for Customer Engagement, Data Cloud, and Agentforce to support its 4,500-strong sales force globally. The AI-powered solution will enable the global consumer healthcare company to have more productive customer interactions, deepening its relationships with pharmacists and healthcare professionals around the world. This should serve to benefit millions of consumers globally by giving more people better access to everyday healthcare products.
With Salesforce, Haleon’s sales representatives will spend less time on administrative tasks and have access to data-driven insights on consumer demographics, shopping trends, and point-of-sale marketing. This will enable Haleon’s sales representatives to focus their efforts on value-add activities such as bespoke activation plans for their customers.
Additionally, Haleon, maker of category leading brands like Sensodyne, Voltaren, and Centrum, will serve as a design partner for Salesforce Life Sciences Cloud for Customer Engagement. In this role, Haleon will influence the development of Salesforce’s life sciences solutions to further address the specific needs of the consumer health industry, including by supporting product availability, shelf-life management, promotions, and inventory management across global retail and online channels.
“We are excited to partner with Salesforce to bring more effective, data-driven insights to our customers. This selection of Life Sciences Cloud and Agentforce will enable pharmacists and healthcare professionals to more efficiently deliver better everyday health to millions of people all around the world,” commented Claire Dickson, Chief Digital and Technology Officer at Haleon.
Dickson continued,“We are also delighted to advise Salesforce on the development of the consumer health capabilities of the platform. We are committed to shaping the future of our industry and look forward to impacting the development of tools that will help support the growth of all our categories.”
“Haleon's adoption of our next-generation Life Sciences Cloud for Customer Engagement and Agentforce will reimagine how the consumer health industry engages with pharmacies and HCPs through real-time insights and trusted AI,” said Frank Defesche, General Manager of Life Sciences at Salesforce. "Their insights ensure we’re meeting the complex, specific needs of the consumer healthcare industry without having to customize solutions - all while promoting greater productivity, innovation, and wellness."
Notes to Editors:
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About Haleon
Haleon (LSE/NYSE: HLN) is a global leader in consumer health, with a purpose to deliver better everyday health with humanity. Haleon's product portfolio spans six major categories - Oral Health, Vitamins, Minerals and Supplements (VMS), Pain Relief, Respiratory Health, Digestive Health and Therapeutic Skin Health and Other. Its long-standing brands - such as Advil, Centrum, Otrivin, Panadol, parodontax, Polident, Sensodyne, Theraflu and Voltaren - are built on trusted science, innovation and deep human understanding.
For more information, please visit www.haleon.com
About Salesforce
Salesforce helps organizations of any size reimagine their business for the world of AI. With Salesforce's trusted platform and Agentforce, organizations can bring humans together with agents to drive customer success—powered by AI, data, and action. With its long-standing history powering the healthcare industry, Salesforce continues to be invested in driving healthier outcomes for pharma and medtech organizations. Visit www.salesforce.com for more information.
Order Management is expected to be available as a part of Life Sciences Cloud for Customer Engagement starting October 2026. Any unreleased services or features referenced here are not currently available and may not be delivered on time or at all. Customers should make their purchase decisions based upon features that are currently available.
A pharmacist advises a consumer on the purchase of Haleon’s Otrivin nasal mist.
SEOUL, South Korea (AP) — A South Korean court sentenced former President Yoon Suk Yeol to five years in prison Friday in the first verdict from eight criminal trials over the martial law debacle that forced him out of office and other allegations.
Yoon was impeached, arrested and dismissed as president after his short-lived imposition of martial law in December 2024 triggered huge public protests calling for his ouster.
The most significant criminal charge against him alleges that his martial law enforcement amounted to a rebellion, and the independent counsel has requested the death sentence in the case that is to be decided in a ruling next month.
Yoon has maintained he didn’t intend to place the country under military rule for an extended period, saying his decree was only meant to inform the people about the danger of the liberal-controlled parliament obstructing his agenda. But investigators have viewed Yoon’s decree as an attempt to bolster and prolong his rule, charging him with rebellion, abuse of power and other criminal offenses.
In Friday’s case, the Seoul Central District Court sentenced Yoon for defying attempts to detain him, fabricating the martial law proclamation, and sidestepping a legally mandated full Cabinet meeting and thus depriving some Cabinet members who were not convened of their due rights to deliberate on his decree.
Judge Baek Dae-hyun said in the televised ruling that imposing “a grave punishment” was necessary because Yoon hasn’t shown remorse and has only repeated “hard-to-comprehend excuses.” The judge also restoring legal systems damaged by Yoon’s action was necessary.
Yoon’s defense team said they will appeal the ruling, which they believe was “politicized” and reflected “the unliberal arguments by the independent counsel.” Yoon’s defense team argued the ruling “oversimplified the boundary between the exercise of the president’s constitutional powers and criminal liability.”
Prison sentences in the multiple, smaller trials Yoon faces would matter if he is spared the death penalty or life imprisonment at the rebellion trial.
Park SungBae, a lawyer who specializes in criminal law, said there is little chance the court would decide Yoon should face the death penalty in the rebellion case. He said the court will likely issue a life sentence or a sentence of 30 years or more in prison.
South Korea has maintained a de facto moratorium on executions since 1997 and courts rarely hand down death sentences. Park said the court would take into account that Yoon’s decree didn’t cause casualties and didn’t last long, although Yoon hasn’t shown genuine remorse for his action.
South Korea has a history of pardoning former presidents who were jailed over diverse crimes in the name of promoting national unity. Those pardoned include strongman Chun Doo-hwan, who received the death penalty at a district court over his 1979 coup, the bloody 1980 crackdowns of pro-democracy protests that killed about 200 people, and other crimes.
Some observers say Yoon will likely retain a defiant attitude in the ongoing trials to maintain his support base in the belief that he cannot avoid a lengthy sentence but could be pardoned in the future.
On the night of Dec. 3, 2024, Yoon abruptly declared martial law in a televised speech, saying he would eliminate “anti-state forces” and protect “the constitutional democratic order.” Yoon sent troops and police officers to encircle the National Assembly, but many apparently didn’t aggressively cordon off the area, allowing enough lawmakers to get into an assembly hall to vote down Yoon’s decree.
No major violence occurred, but Yoon's stunt caused the biggest political crisis in South Korea and rattled its diplomacy and financial markets. For many, his decree, the first of its kind in more than four decades in South Korea, brought back harrowing memories of past dictatorships in the 1970s and 1980s, when military-backed leaders used martial law and emergency measures to deploy soldiers and tanks on the streets to suppress demonstrations.
After Yoon's ouster, his liberal rival Lee Jae Myung became president via a snap election last June. After taking office, Lee appointed three independent counsels to look into allegations involving Yoon, his wife and associates.
Yoon's other trials deal with charges like ordering drone flights over North Korea to deliberately inflame animosities to look for a pretext to declare martial law. Other charges accuse Yoon of manipulating the investigation into a marine’s drowning in 2023 and receiving free opinion surveys from an election broker in return for a political favor.
A supporter of former South Korean President Yoon Suk Yeol shouts slogans outside Seoul Central District Court, in Seoul, South Korea, Friday, Jan. 16, 2026. (AP Photo/Lee Jin-man)
Supporters of former South Korean President Yoon Suk Yeol hold signs and flags outside Seoul Central District Court, in Seoul, South Korea, Friday, Jan. 16, 2026. (AP Photo/Lee Jin-man)
A supporter of former South Korean President Yoon Suk Yeol waits for a bus carrying former South Korean President Yoon Suk Yeol outside Seoul Central District Court, in Seoul, South Korea, Friday, Jan. 16, 2026. (AP Photo/Lee Jin-man)
Supporters of former South Korean President Yoon Suk Yeol hold signs as police officers stand guard outside Seoul Central District Court, in Seoul, South Korea, Friday, Jan. 16, 2026. (AP Photo/Lee Jin-man)
Supporters of former South Korean President Yoon Suk Yeol hold signs and flags outside Seoul Central District Court, in Seoul, South Korea, Friday, Jan. 16, 2026. (AP Photo/Lee Jin-man)
Supporters of former South Korean President Yoon Suk Yeol hold signs outside Seoul Central District Court, in Seoul, South Korea, Friday, Jan. 16, 2026. (AP Photo/Lee Jin-man)
A picture of former South Korean President Yoon Suk Yeol is placed on a board as supporters gather outside Seoul Central District Court, in Seoul, South Korea, Friday, Jan. 16, 2026. (AP Photo/Lee Jin-man)
