2025 Cosmoprof Asia is Launched in Hong Kong to Lead Fashion Trend

Organized by BolognaFiere and Informa Markets, Cosmoprof Asia 2025 officially opens on 12 November in Hong Kong. With over 70,000 visitors expected to attend, the exhibition will provide a chance for 2,688 exhibitors from 46 countries and regions to explore the latest innovations, trends, and business opportunities in the beauty and cosmetics industry.

Photo by Bastille Post

The exhibition spans two venues. One is Cosmopack Asia, held at AsiaWorld-Expo from 11 to 13 November, which will bring together the entire beauty supply chain through two key sections: OEM/ODM & Raw Materials and Packaging & Machinery. The other is Cosmoprof Asia, held at the Hong Kong Convention & Exhibition Centre from 12 to 14 November, designed to make visitors' experience even more targeted and engaging through two new areas: Perfumery, Cosmetics & Nail, and Hair & Beauty Salon.

Photo by Bastille Post

Compared to 2024, there's an increase of 5% in the number of exhibitors, 89% of whom come from outside Hong Kong, including Europe, the Americas, the MENA region, and the Asia-Pacific area, making the exhibition a grand event of the international beauty and cosmetics industry.

Photo by Bastille Post

This year, the exhibition even introduces a refreshed identity and structure. Visitors can have more opportunities to have an interactive experience with the latest products in the industry. Not only can they get in touch with the newest products of fragrance, makeup, and nail care, but also the ones of haircare, salon equipment, and spa and wellness solutions on site.

Photo by Bastille Post

Photo by Bastille Post

A series of featured activities will also be held during the exhibition period. Over 20 international top-tier speakers will offer fresh insights into trends, innovations, and market dynamics at 「CosmoTalks」. 「Cosmo Onstage」will provide a vibrant platform where beauty experts, hair stylists, and nail artists showcase creativity and innovation through live demonstrations, masterclasses, and product presentations. 「Zoom on Beauty」 will build a curated showcase for startups and small brands participating for the first time to highlight their emerging innovations and niche products. 

Photo by Bastille Post

Photo by Bastille Post

In addition, to continue the tradition of public welfare, the Boutique exhibition area will return this year, where a charity sampling shop will be set up for visitors to donate to The Women's Foundation via buying beauty samples from the sponsor brands, transforming the innovative energy of the beauty and cosmetics industry into social care and demonstrating the responsibility and humanistic warmth of the industry.

Photo by Bastille Post

The Hong Kong Brands and Products Expo, organized by the Chinese Manufacturers' Association of Hong Kong, will be held at Victoria Park from this Saturday (December 13) to January 5, 2026, lasting for 24 days. 900 booths will be installed and divided into 12 themed exhibition areas. The expo will not only provide various discounts to visitors, with some products available at prices as low as 1 HKD or 90% off, but also offer the "Silver-Hair Consumption Discount", with over 100 exhibitors providing at least a 5% additional discount to senior citizens holding the "Senior Citizen Card" or "JoyYou Card".

The previous expos have attracted numerous visitors, Photo by Bastille Post

Dr Wingco Lo, the President of the Chinese Manufacturers’ Association of Hong Kong, said that the association has donated 10 million HKD to support the disaster victims of Wang Fuk Court in Tai Po, including part of the ticket revenue from the expo this year. He said that, considering that the expo is an event with a long history and a collective memory, it's still held as scheduled. Nevertheless, some designs and publicity activities were adjusted. For instance, more plain decorations have been put up, and some festive activities have been canceled, hoping to bring warmth and care to society and let it gradually return to normal.

Dr Wingco Lo

Visitors who make purchases using the electronic payment tools designated by the expo can enjoy additional discounts.

The expo will start this Saturday