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Oscar Mayer Seeks New Class of Hotdoggers to Drive the Beloved Wienermobile into Its 90th Year

Business

Oscar Mayer Seeks New Class of Hotdoggers to Drive the Beloved Wienermobile into Its 90th Year
Business

Business

Oscar Mayer Seeks New Class of Hotdoggers to Drive the Beloved Wienermobile into Its 90th Year

2025-12-08 20:02 Last Updated At:12-10 16:17

CHICAGO & PITTSBURGH--(BUSINESS WIRE)--Dec 8, 2025--

Today, Oscar Mayer announces that applications are open for its next class of Hotdoggers, inviting recent college graduates to apply for a one-year, full-time adventure behind the wheel of the iconic Wienermobile. Open through January 31, the relished position offers fans the opportunity to become official spokespeople of the brand while living out its mission of sparking smiles across the country.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251208583856/en/

The Hotdogger Program, which began in 1988, was designed to develop top talent and inspire future leaders who embody innovation, creativity and community spirit. Since its inception, Hotdoggers have sparked nearly 200 million smiles, making the role a “bunderful” fit for the 90 percent of Gen Z seeking careers that make a positive impact on society. 1

“There is no better way to jumpstart your career than behind the wheel of an American icon, and each year applicants go all out to get our attention—whether it be creating social media videos or mailing in creative scrapbooks and projects to our headquarters,” said Molle Twing, Senior Brand Manager for Oscar Mayer and former Hotdogger. “That spirit and imagination perfectly captures what it means to be a Hotdogger, and whether you were in the first class of Hotdoggers or are looking to become part of this year’s, one thing remains true: this is a once-in-a-lifetime opportunity to relish.”

With more than 5,000 hopeful applicants and only twelve candidates who cut the mustard, the role remains highly sought after—so much so that fewer people have driven the Wienermobile than have been to outer space. This year is no different as selected applicants will make up the 39th class of Hotdoggers and have the privilege of welcoming the Wienermobile into its 90th year, continuing a rich tradition of spreading delight through deliciously satisfying meats.

Each Hotdogger is entrusted with driving and maintaining the 27-foot-long hot dog on wheels. By traveling the hot dog highways nationwide – visiting upwards of 30 states and attending hundreds of events annually – Hotdoggers become the face of a multi-billion-dollar iconic brand. In addition to travel, events and media appearances, Hotdoggers serve as content creators, developing custom content of their travels and “meat” and greets reaching all generations.

Hotdoggers bring delight and smiles to people around the country while representing the iconic Wienermobile, which has been cemented in the fabric of American culture since it debuted in 1936. Over the years, the Wienermobile has visited eight countries and appeared in television shows and movies. Hotdoggers have surprised fans and celebrities with rides “shotbun,” have officiated weddings at the Wienermobile of Love in Las Vegas and most recently hauled buns at the legendary Indianapolis Motor Speedway in the inaugural Wienie 500 – all continuing to leave a lasting legacy with every stop.

To learn more about Oscar Mayer, the Wienermobile or Hotdoggers, visit the job posting on the Kraft Heinz Career Page and follow along on Instagram and TikTok.

1Deloitte 2025 Gen Z and Millennial Global Workforce Survey

ABOUT THE KRAFT HEINZ COMPANY

We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let's Make Life Delicious. Consumers are at the center of everything we do. With 2024 net sales of approximately $26 billion, we are committed to growing our iconic and emerging food and beverage brands on a global scale. We leverage our scale and agility to unleash the full power of Kraft Heinz across a portfolio of eight consumer-driven product platforms. As global citizens, we're dedicated to making a sustainable, ethical impact while helping feed the world in healthy, responsible ways. Learn more about our journey by visiting www.kraftheinzcompany.com or following us on LinkedIn.

Now through January 31, Oscar Mayer invites fans to apply for a one-year, full-time, paid gig behind the wheel of the iconic Wienermobile.

Now through January 31, Oscar Mayer invites fans to apply for a one-year, full-time, paid gig behind the wheel of the iconic Wienermobile.

A monster storm is expected to wreak havoc across much of the United States. The storm threatens to knock out power for days and snarl major roadways. Roughly 140 million people were under a winter storm warning from New Mexico to New England.

This is a photo gallery curated by AP photo editors.

People walk on a snow-covered street as a winter storm passes though the area Saturday, Jan. 24, 2026, in Kansas City, Mo. (AP Photo/Charlie Riedel)

People walk on a snow-covered street as a winter storm passes though the area Saturday, Jan. 24, 2026, in Kansas City, Mo. (AP Photo/Charlie Riedel)

Shoppers brave cold weather as they walk in the parking lot of a store during a winter storm Saturday, Jan. 24, 2026, in Arlington, Texas. (AP Photo/Julio Cortez)

Shoppers brave cold weather as they walk in the parking lot of a store during a winter storm Saturday, Jan. 24, 2026, in Arlington, Texas. (AP Photo/Julio Cortez)

Shelves that once contained water are picked over at a Pittsburgh market ahead of a snowstorm Saturday, Jan. 24, 2026. (AP Photo/Gene J. Puskar)

Shelves that once contained water are picked over at a Pittsburgh market ahead of a snowstorm Saturday, Jan. 24, 2026. (AP Photo/Gene J. Puskar)

Travelers walk up a salt-covered sidewalk that lead into the main concourse at Love Field Airport Saturday, Jan. 24, 2026, in Dallas. (AP Photo/Tony Gutierrez)

Travelers walk up a salt-covered sidewalk that lead into the main concourse at Love Field Airport Saturday, Jan. 24, 2026, in Dallas. (AP Photo/Tony Gutierrez)

A pickup moves westbound on Interstate-20 as tow trucks, back, prepare to pull a disabled tractor trailer on the eastbound lanes during a snowstorm early Sunday, Jan. 25, 2026, in Arlington, Texas. (AP Photo/Julio Cortez)

A pickup moves westbound on Interstate-20 as tow trucks, back, prepare to pull a disabled tractor trailer on the eastbound lanes during a snowstorm early Sunday, Jan. 25, 2026, in Arlington, Texas. (AP Photo/Julio Cortez)

Ignacio Rodriguez uses a torch in an attempt to thaw the frozen door of a pickup belonging to his brother Adrian Rodriguez, not visible, during a winter storm Saturday, Jan. 24, 2026, in Arlington, Texas. (AP Photo/Julio Cortez)

Ignacio Rodriguez uses a torch in an attempt to thaw the frozen door of a pickup belonging to his brother Adrian Rodriguez, not visible, during a winter storm Saturday, Jan. 24, 2026, in Arlington, Texas. (AP Photo/Julio Cortez)

Workers with Architect of the Capitol shovel snow near the U.S. Capitol, Sunday, Jan. 25, 2026, in Washington. (AP Photo/Julia Demaree Nikhinson)

Workers with Architect of the Capitol shovel snow near the U.S. Capitol, Sunday, Jan. 25, 2026, in Washington. (AP Photo/Julia Demaree Nikhinson)

A Nashville Department of Transportation truck applies salt brine to a roadway Thursday, Jan. 22, 2026, in Nashville, Tenn. ahead of a winter storm expected to hit the state over the weekend. (AP Photo/George Walker IV)

A Nashville Department of Transportation truck applies salt brine to a roadway Thursday, Jan. 22, 2026, in Nashville, Tenn. ahead of a winter storm expected to hit the state over the weekend. (AP Photo/George Walker IV)

Ice forms on a pier along Lake Michigan ona. cold Wednesday, Jan. 21, 2026, in Chicago. (AP Photo/Erin Hooley)

Ice forms on a pier along Lake Michigan ona. cold Wednesday, Jan. 21, 2026, in Chicago. (AP Photo/Erin Hooley)

A person walks in the cold and wind Wednesday, Jan. 21, 2026, in Chicago. (AP Photo/Erin Hooley)

A person walks in the cold and wind Wednesday, Jan. 21, 2026, in Chicago. (AP Photo/Erin Hooley)

Shoppers wait in line to purchase groceries Wednesday, Jan. 21, 2026, in Nashville, Tenn., ahead of a winter storm expected to hit the state over the weekend. (AP Photo/George Walker IV)

Shoppers wait in line to purchase groceries Wednesday, Jan. 21, 2026, in Nashville, Tenn., ahead of a winter storm expected to hit the state over the weekend. (AP Photo/George Walker IV)

An aerial view of snowfall in downtown Oklahoma City on Saturday, Jan. 24, 2026. (AP Photo/Alonzo Adams)

An aerial view of snowfall in downtown Oklahoma City on Saturday, Jan. 24, 2026. (AP Photo/Alonzo Adams)

Emma Nadeau, of North Yarmouth, Maine, is bundled against the cold as she watches the sunrise on a 1-degree F. morning, Saturday, Jan. 24, 2026, in Portland, Maine. (AP Photo/Robert F. Bukaty)

Emma Nadeau, of North Yarmouth, Maine, is bundled against the cold as she watches the sunrise on a 1-degree F. morning, Saturday, Jan. 24, 2026, in Portland, Maine. (AP Photo/Robert F. Bukaty)

Ice crystals form inside a kitchen window in Lowville, New York, Saturday, Jan. 24, 2026. (AP Photo/Cara Anna)

Ice crystals form inside a kitchen window in Lowville, New York, Saturday, Jan. 24, 2026. (AP Photo/Cara Anna)

Planes move on the tarmac at the Nashville International Airport during a winter storm Saturday, Jan. 24, 2026, in Nashville, Tenn. (AP Photo/George Walker IV)

Planes move on the tarmac at the Nashville International Airport during a winter storm Saturday, Jan. 24, 2026, in Nashville, Tenn. (AP Photo/George Walker IV)

A plow clears snow from a snow-covered sidewalk during a cold day in Lake Forest, Ill., Wednesday, Jan. 21, 2026. (AP Photo/Nam Y. Huh)

A plow clears snow from a snow-covered sidewalk during a cold day in Lake Forest, Ill., Wednesday, Jan. 21, 2026. (AP Photo/Nam Y. Huh)

Pedestrians cross the street along Broadway during a winter storm Saturday, Jan. 24, 2026, in Nashville, Tenn. (AP Photo/George Walker IV)

Pedestrians cross the street along Broadway during a winter storm Saturday, Jan. 24, 2026, in Nashville, Tenn. (AP Photo/George Walker IV)

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