|
From scaling ancillary revenue to redefining loyalty, Way's new capabilities unlock expansive possibilities for brands.
AUSTIN, Texas and PARIS, Jan. 28, 2026 /PRNewswire/ -- Today, Way announced the evolution of its platform into a fully integrated experiential ecosystem, with new products that power AI-generated experience curation, brand partnerships, and experiential loyalty.
Introducing the Experiential Ecosystem
The Way Experiential Ecosystem delivers a single, fully integrated ecosystem that powers every type of experience, with new offerings that enable brands to extend curation and distribution opportunities.
At the foundation of the Experiential Ecosystem is Way's market-leading Core Platform, which enables brands to launch, market, and manage experiences across the customer journey, along with the following new products:
- Curation Lab offers a first-of-its-kind AI-powered experience curation technology that blends artificial intelligence with each customer's brand identity and proprietary Way data.
- Loyalty Sync provides a seamless connection between experiences and loyalty programs at enterprise scale; in 2025, Way launched and powered the extensions of experiential loyalty programs for brands, including World of Hyatt and Alaska Air Group's Atmos Rewards Unlocked.
- Partner Exchange brings an industry-first global marketplace for consumer brands across industries to partner and co-create experiences, including luxury brands such as Piaget and Kiton.
Together, these capabilities deliver new and diversified revenue streams through experiences, reduce operational lift and third-party dependency, deepen customer engagement and brand loyalty, and provide a faster global rollout with consistent brand expression.
Experiential's Rise Brings New Opportunities
With experiential spending up ~32% in the last five years (source: Earnest Analytics), demand is evident among consumers worldwide. Way's Core Platform has consistently answered this need at the enterprise level, allowing global brands like Hyatt and Maybourne to consolidate their experiential technology and strategy across their luxury and lifestyle portfolios.
Brands today are leveraging experiences as a central pillar of their marketing strategy, as signature programming drives sales of core products while also fueling differentiation, loyalty, and revenue. Increased demand for experiences is evident not only in hospitality but also among consumer brands worldwide. As a result, organizations face growing operational complexity in merchandising and managing ticketed events, curated experiences, recurring programming, and experiential resources, their experiential technology and strategy across their luxury and lifestyle portfolios.
This product launch underscores Way's ongoing commitment to building products that enable brands to unlock the true value of experiences and shape more meaningful consumer engagement while continuing to define the experiential category at large.
About Way
Way is the premier experiential ecosystem, uniting software, artificial intelligence, and proprietary data to redefine how people engage with the world's leading consumer brands. Organizations leverage Way to launch, merchandise, manage, and scale distinctive experiences that resonate with today's consumers.
Founded in 2020 as the solution for hospitality brands seeking to integrate experiences into their strategy, Way quickly established itself as a category leader at a time when unlocking new revenue streams had never been more critical. Today, Way is expanding across new segments of the consumer economy, enabling brands to offer transformative experiences that forge deeper, lasting connections with their audiences.
The company is backed by over $22m in capital and headquartered in Austin, Texas, with offices in Paris, France. www.way.co
From scaling ancillary revenue to redefining loyalty, Way's new capabilities unlock expansive possibilities for brands.
AUSTIN, Texas and PARIS, Jan. 28, 2026 /PRNewswire/ -- Today, Way announced the evolution of its platform into a fully integrated experiential ecosystem, with new products that power AI-generated experience curation, brand partnerships, and experiential loyalty.
Introducing the Experiential Ecosystem
The Way Experiential Ecosystem delivers a single, fully integrated ecosystem that powers every type of experience, with new offerings that enable brands to extend curation and distribution opportunities.
At the foundation of the Experiential Ecosystem is Way's market-leading Core Platform, which enables brands to launch, market, and manage experiences across the customer journey, along with the following new products:
- Curation Lab offers a first-of-its-kind AI-powered experience curation technology that blends artificial intelligence with each customer's brand identity and proprietary Way data.
- Loyalty Sync provides a seamless connection between experiences and loyalty programs at enterprise scale; in 2025, Way launched and powered the extensions of experiential loyalty programs for brands, including World of Hyatt and Alaska Air Group's Atmos Rewards Unlocked.
- Partner Exchange brings an industry-first global marketplace for consumer brands across industries to partner and co-create experiences, including luxury brands such as Piaget and Kiton.
Together, these capabilities deliver new and diversified revenue streams through experiences, reduce operational lift and third-party dependency, deepen customer engagement and brand loyalty, and provide a faster global rollout with consistent brand expression.
Experiential's Rise Brings New Opportunities
With experiential spending up ~32% in the last five years (source: Earnest Analytics), demand is evident among consumers worldwide. Way's Core Platform has consistently answered this need at the enterprise level, allowing global brands like Hyatt and Maybourne to consolidate their experiential technology and strategy across their luxury and lifestyle portfolios.
Brands today are leveraging experiences as a central pillar of their marketing strategy, as signature programming drives sales of core products while also fueling differentiation, loyalty, and revenue. Increased demand for experiences is evident not only in hospitality but also among consumer brands worldwide. As a result, organizations face growing operational complexity in merchandising and managing ticketed events, curated experiences, recurring programming, and experiential resources, their experiential technology and strategy across their luxury and lifestyle portfolios.
This product launch underscores Way's ongoing commitment to building products that enable brands to unlock the true value of experiences and shape more meaningful consumer engagement while continuing to define the experiential category at large.
About Way
Way is the premier experiential ecosystem, uniting software, artificial intelligence, and proprietary data to redefine how people engage with the world's leading consumer brands. Organizations leverage Way to launch, merchandise, manage, and scale distinctive experiences that resonate with today's consumers.
Founded in 2020 as the solution for hospitality brands seeking to integrate experiences into their strategy, Way quickly established itself as a category leader at a time when unlocking new revenue streams had never been more critical. Today, Way is expanding across new segments of the consumer economy, enabling brands to offer transformative experiences that forge deeper, lasting connections with their audiences.
The company is backed by over $22m in capital and headquartered in Austin, Texas, with offices in Paris, France. www.way.co
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Way Unveils Experiential Ecosystem with New AI-powered Products for Experience Curation, Loyalty, & Brand Partnerships
POMONA, Calif., Jan. 29, 2026 /PRNewswire/ -- Nework, a rising player in audiovisual and collaborative solutions, has officially announced the launch of the MoveMate Hi-Fi Portable TV, a new premium addition to its portable entertainment lineup designed for users who place sound quality and immersive viewing at the center of their home experience. Officially released on January 12 and now available through Nework's official website and Amazon store, the MoveMate Hi-Fi Portable TV positions itself as a portable TV built for uncompromising audio-visual enjoyment.
Differentiated from the earlier MoveMate AI model, which focuses on versatility and extended battery life for everyday use, the MoveMate Hi-Fi Portable TV is purpose-built for audiophiles, movie enthusiasts, remote professionals, and creators seeking a more refined, theater-like experience.
At the core of this upgrade is sound. The Hi-Fi model features a professionally tuned 44-watt audio system built around a quad-speaker layout with an integrated subwoofer (20-watt bass, 20-watt mid, and two 1-watt tweeter). Speakers positioned on both sides of the screen, within the base, and at the top of the stand work together to deliver layered sound, deeper bass, and clearer dialogue, creating an enveloping audio presence rarely found in portable televisions.
Visual performance has been refined to match the audio upgrade. The MoveMate Hi-Fi Portable TV features a 27-inch Full HD capacitive touch display designed for clarity and long-term comfort, supported by an eye-care mode that reduces strain during extended viewing sessions. The screen can rotate, tilt, swivel, and adjust in height, allowing users to tailor viewing angles for movies, video calls, presentations, or casual browsing anywhere in the home.
Mobility remains central to the MoveMate concept. Five silent casters enable smooth movement across different rooms without disrupting conversations or entertainment. A built-in battery supports up to eight hours of wireless use, offering flexibility for living rooms, bedrooms, home offices, or shared family spaces without constant reliance on power outlets.
Smart functionality is fully integrated. Running 8-core CPU, Android 14 with 8GB of RAM and 128GB of storage, the MoveMate Hi-Fi Portable TV delivers responsive performance for streaming, productivity apps, and creative tools. Google EDLA certification provides full access to the Google Play Store, while Google Gemini voice control allows hands-free navigation, content search, and app management. Wi-Fi 6 and Bluetooth 5.2 ensure stable, high-speed connectivity for streaming and wireless accessories.
Video communication has also been carefully considered. Unlike many portable TVs that require external cameras, the MoveMate Hi-Fi Portable TV includes a built-in HD camera and two microphones as standard, paired with a physical camera privacy cover and one-touch microphone mute for added security during calls. This integrated approach delivers a cleaner design and a more intuitive out-of-the-box experience for remote work, family calls, and content creation.
The launch builds on the strong market response to the earlier MoveMate AI Portable TV, which sold out shortly after release and continued to see steady sales growth following restocking. That momentum has laid a solid foundation for the Hi-Fi model, reinforcing demand for flexible, all-in-one screens that blend mobility, smart interaction, and entertainment.
Developed in response to the growing U.S. appetite for high-end smart home entertainment, the MoveMate Hi‑Fi Portable TV embodies Nework's vision for a more flexible and lifestyle‑centric screen experience. By integrating cinematic audio, refined visual performance, and intelligent interaction into a sleek, mobile design, it aligns closely with how American consumers increasingly expect premium technology to fit seamlessly into modern living.
For more information, please visit https://nework.us/, or connect with Nework:
Facebook: https://www.facebook.com/neworkus
LinkedIn: https://www.linkedin.com/company/nework-us/
X: https://x.com/Nework_us
Instagram: https://www.instagram.com/nework.us
YouTube: https://www.youtube.com/@Nework-us
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Nework Launches MoveMate Hi-Fi Portable TV, Designed for Immersive Sound and Everyday Flexibility
