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Castrol Unites Asia-Pacific's Superbike Community with Launch of Castrol Superbike Fest APAC 2026

Business

Castrol Unites Asia-Pacific's Superbike Community with Launch of Castrol Superbike Fest APAC 2026
Business

Business

Castrol Unites Asia-Pacific's Superbike Community with Launch of Castrol Superbike Fest APAC 2026

2026-01-30 19:31 Last Updated At:19:55

HO CHI MINH CITY, Vietnam, Jan. 30, 2026 /PRNewswire/ -- Castrol, a global leader in lubricants, launched the Castrol Superbike Fest APAC 2026 on January 28th – kicking off a region-wide premium superbike movement designed to connect Asia-Pacific's most passionate superbike riders, specialist workshops and high-performance products, on one unified platform.

More than a festival, the Castrol Superbike Fest APAC 2026 is part of Castrol's long-term strategy to redefine the meaning of "top premium" in the motorcycle category across Asia-Pacific – blending performance, community, lifestyle and engineering excellence into a single experiential ecosystem.

Taking place in Nha Trang, Vietnam, from 29 to 31 May 2026, the three-day festival seeks to bring together over 2,000 bikers comprising over 100 official biker clubs as well as across performance teams, racers and social riders from eight Asia-Pacific markets, including Vietnam, Malaysia, Indonesia, Thailand, Singapore, Laos, Cambodia and the Philippines.

Launched by Castrol AsPAC Marketing, the event is the flagship activation of the Castrol Superbike ASPAC Alliance, a region-wide platform connecting premium biker communities, expert service partners and Castrol's high-performance product portfolio. Designed as a scalable, long-term movement, the Alliance transforms rider passion into brand trust, loyalty and business impact.

"The Castrol Superbike Fest APAC 2026 is not a one-off event but is instead a long-term strategic platform that brings together performance and people united by an enduring passion for superbikes," said Victor Cheong, Marketing Director, Castrol Asia Pacific.

"Superbike culture represents the pinnacle of aspiration, engineering and passion. By uniting this community across borders, we are elevating Castrol's premium positioning and building deeper emotional connections with riders and workshops across the region," he added.

The Castrol Superbike Fest APAC 2026 will be preceded by an international cross-country riding tour, with bikers from Malaysia, Singapore, Indonesia, Thailand, Cambodia and Laos riding towards the event in Vietnam through regional routes, symbolising unity and connection across ASEAN.

The main festival will be staged across multiple iconic locations in Nha Trang, linking urban centres and coastal landscapes into a single integrated event circuit. Over three days and two nights, riders and fans will experience:

Performance & Riding

  • Superbike performance demonstrations and handling competitions
  • Adventure and off-road challenges involving other motorcycle categories

Exhibition & Industry

  • Rare, custom and iconic superbikes from leading global brands
  • Interactive product and technology showcases

Culture & Lifestyle

  • Opening and Closing Parade Rides
  • Community networking and discussion sessions
  • Lifestyle and entertainment zones celebrating modern biker culture, including a Welcome Gala and Outdoor Closing Gala
  • Post-festival touring journey across more than 200km covering Nha Trang, Ninh Thuan, Binh Thuan and Da Lat to explore iconic landscapes and experience local culture

At the heart of the festival is the Castrol HOMELAND Experience, where riders and workshop owners can access product trials, oil changes, technical inspections and live riding clinics – experiencing Castrol's performance promise and the quality, reliability and endurance of its product portfolio showcased through real action in real-world conditions.

The Castrol Superbike Fest APAC is built on Castrol's belief that superbike culture represents the highest expression of performance, precision and engineering excellence. By embedding Castrol into the heart of this culture, the brand strengthens its position as the trusted partner for riders who demand more from their machines — and from themselves.

The platform is supported by Castrol's premium product portfolio, including Castrol POWER1 Ultimate, engineered to deliver maximum performance under extreme riding conditions.

"Under the most demanding riding conditions - high speed, rugged terrain, and constant technical demands, Castrol lubricants cool, protect and perform to the highest standards, offering consistent outcomes throughout every challenge," added Victor. "This is where premium is proven, not in words, but in action."

Beyond performance, the Castrol Superbike Fest APAC also captures the lifestyle dimension of modern motorcycling — where riders are creators, explorers and cultural connectors. From long-distance touring and custom builds to social content and community gatherings, the festival reflects how superbike culture has evolved into a movement that synthesises performance, style and identity.

About Castrol

Castrol, one of the world's leading lubricant brands, has a proud heritage of innovation and fuelling the dreams of pioneers. Our passion for performance, combined with a philosophy of working in partnership, has enabled Castrol to develop lubricants and greases that have been at the heart of numerous technological feats on land, air, sea and space for over 125 years.  

Castrol is part of the bp group and serves customers and consumers in the automotive, marine, industrial and energy sectors. Our branded products are recognised globally for innovation and high performance through our commitment to premium quality and cutting-edge technology. 

For more information and to register, please visit: https://superbikefest.com/
To register as a spectator or a guest, please log on to: https://superbikefest.com/dang-ky-tham-gia/

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Castrol Unites Asia-Pacific's Superbike Community with Launch of Castrol Superbike Fest APAC 2026

Castrol Unites Asia-Pacific's Superbike Community with Launch of Castrol Superbike Fest APAC 2026

NANJING, China, Jan. 30, 2026 /PRNewswire/ -- On January 30, Xinhua News Agency Jiangsu Branch released the think tank report The Jiangsu Practice of Humanomics at the Release Conference on Research Outcomes of Humanomics held in Nanjing, Jiangsu Province. Comprising approximately 33,000 words across five sections, the report offers a systematic exploration of Jiangsu's distinctive foundations, dynamic vitality, growth pathways, developmental objectives, and capability advancement in the practice of Humanomics.

Jiangsu's humanistic tradition has grown alongside its economic prosperity, with the two reinforcing one another, making the province a representative case for the study of Humanomics. Its cultural landscape—characterized by "unity in diversity" and "harmony without uniformity"—has become a defining hallmark of Jiangsu's humanistic ethos, while also serving as a wellspring of inspiration for sustained economic and social innovation.

The report underscores the importance of accurately grasping the integrative and dialectical relationships at the heart of Jiangsu's practice of Humanomics. On one hand, culture empowers growth by unleashing endogenous momentum: the "Four Thousands and Four Tens of Thousands" spirit, symbolizing the intrinsic drive and cultural character that Jiangsu people bring to economic development, together with Suzhou's "Three Strategic Strengths", representing the systematic practices and institutional innovations guiding regional development, jointly foster strong cohesion. Shared values—respect for culture and virtue, pursuit of excellence and pragmatism, and openness and inclusiveness—serve to guide economic progress. At the same time, the integration of cultural industries with other sectors has given rise to new engines of growth. On the other hand, innovation in economic resources and technology, the progressive evolution of economic models, and the aggregation and creative recombination of economic factors continuously enrich cultural content and expression. Together, these dynamics culminate in a contemporary landscape in which material and spiritual civilization advance in tandem.

The report notes that Jiangsu's practice of Humanomics has consistently prioritized both the enhancement of public well-being and the comprehensive development of its people. The province has long allocated more than 75 percent of its general public expenditure budget to public services, has established a lifelong education system accessible to all, and has maintained public satisfaction with the ecological environment at over 90 percent.

The think tank report The Jiangsu Practice of Humanomics was jointly produced by the Publicity Department of the CPC Jiangsu Provincial Committee and Xinhua News Agency Jiangsu Branch.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Think Tank Report The Jiangsu Practice of Humanomics Released

Think Tank Report The Jiangsu Practice of Humanomics Released

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