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China's outbound tourism surges for Spring Festival, Japan sees sharp decline

China

China

China

China's outbound tourism surges for Spring Festival, Japan sees sharp decline

2026-02-13 17:53 Last Updated At:02-15 14:11

Chinese travelers are set to embark on a surge of overseas trips during the upcoming Spring Festival holiday, with Russia, Australia and Thailand being top destinations, while Japan's popularity has plummeted amid strained bilateral relations, according to travel agencies and media reports.

The Spring Festival, also known as the Chinese New Year, lands on Feb 17 this year, and is the most important traditional festival for the Chinese and a time for family reunions. This year's Spring Festival holiday runs for nine days from Feb 15.

According to Shanghai Spring International Travel Service, the travel unit of budget carrier Spring Airlines, tour group bookings to Russia have more than doubled compared to the same period last year.

Trip.com, China's largest online travel booking platform, reported over a 100-percent increase year on year in the number of tourists visiting Australia, reflecting strong recovery in long-haul travel.

In contrast, simmering political tension with Japan has eroded its appeal for Chinese visitors, who previously made it a top choice, according to reports on Thursday.

Kyodo News noted on the same day that during the first week of China's 40-day Spring Festival travel rush, which started on Feb 2, flights between the two countries decreased by 1,292 from the previous year, a drop of 49.2 percent.

Domestically, travel demand is split between tropical and snowy getaways, as trips to the country's southernmost island province of Hainan and northeastern Changbai Mountain are especially popular, media outlets said.

China's outbound tourism surges for Spring Festival, Japan sees sharp decline

China's outbound tourism surges for Spring Festival, Japan sees sharp decline

South China's Guangdong Province is accelerating its transformation into an international medical tourism hub, positioning itself as a destination for patients worldwide seeking affordable, high-quality care.

The push follows a joint initiative announced in late March by nine Chinese government departments, including the Ministry of Commerce, aimed at boosting spending by foreign tourists and enhancing exports of tourism services as part of broader efforts to expand the country's service sector.

Every day, some of the most complex surgeries are performed here. Li Zilun, deputy director of the division of vascular surgery at the First Affiliated Hospital of Sun Yat‑sen University, is among the doctors capable of carrying out these intricate procedures.

He recently completed surgery on a patient with an aortic aneurysm, a condition often described as a "time bomb" in the body’s main artery, increasingly common in aging societies around the globe. Li also specializes in highly difficult and pioneering procedures, including repairing leaks caused by failed grafts.

"This was a very challenging case. And then, we implanted the covered stent to eliminate the endoleak. Actually, the outcome was pretty good. The patient will be discharged today," said Li Zilun.

The ability to handle such complex cases -- combining international techniques with domestically produced devices -- is drawing patients from around the world to seek treatment. In addition, high safety standards and low costs are also major draws.

"Our government is encouraging innovation. So, lots of physicians -- including our vascular surgeons -- we are actively involved in the innovation that helps to increase the effectiveness and safety, and also bring down the cost," said Li.

This hospital is one of the first in Guangdong to be designated by the provincial health commission as a pilot site for building an international medical service hub.

The growing number of patients has pushed the hospital to explore new ways to transform every step -- from treatment to payment and everything in between -- into a seamless experience, reducing waiting times and delivering better care for patients.

"I think it's fast. When the patient come here for just about, I think, one week, you can solve the problem," said Xiao Haipeng, president of the First Affiliated Hospital of Sun Yat-sen University.

The hospital is also deepening its international cooperation with top-tier medical institutions, including those at Harvard University.

"Not just for China, for the whole globe, we are facing health care challenges -- emerging infectious disease and chronic, lung infectious diseases, and also the aging population, also the shortage of healthcare workforce," said Xiao.

In response to these challenges, China is promoting its own solutions, including aggressive innovation in artificial intelligence (AI)-driven workflows, while stepping up research and development investment and global engagement along the way.

"In recent years, the innovation in Western medicine is dramatically growing. An example of my hospital -- in the past few years, we have 140 innovations and seven of them are international leading innovations," said Xiao.

As global demand for medical tourism grows, China is positioning itself as a new destination. Official data shows that the number of foreign patients in Guangdong increased by 20 percent last year. Among them, the growth in inpatient admissions was even faster, rising by 76 percent.

Guangdong fast-tracks pilot for int'l medical service hub

Guangdong fast-tracks pilot for int'l medical service hub

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