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ISTANBUL, Feb. 14, 2026 /PRNewswire/ -- Beko (Arçelik A.Ş.) (Bloomberg: ARCLK TI) today announced that Hakan Bulgurlu will step down as Chief Executive Officer as of the company's next General Assembly, concluding an 11-year tenure during which he led the company through a period of significant international expansion and sustainability transformation. He will be succeeded by Can Dinçer, currently General Manager of Arçelik Türkiye and Chief Commercial Officer for South Asia and Türkiye.
Bulgurlu, who has spent 32 years within the Koç Group, will remain on the Board of Beko B.V. through June 2026 to ensure a seamless transition. He will also complete his term as President of APPLiA, the European home appliance association.
This leadership transition follows a structured succession plan designed to ensure strategic continuity and build on Beko's position as a global appliance manufacturer.
New Leadership with Deep Operational Experience
Can Dinçer has held multiple leadership roles across Beko's international operations over a 33-year career spanning Türkiye, Europe, the Americas and Asia-Pacific. Throughout his tenure, Dinçer has played a pivotal role in strengthening the company's market position in Türkiye and delivering consistent commercial performance growth. He has also been instrumental in sustaining stable performance across the South Asia region, reinforcing execution discipline and customer-focused strategies in diverse and competitive markets.
A Legacy of International Expansion and Sustainability Leadership
During Bulgurlu's tenure, Beko expanded its global footprint and strengthened its competitive position in Europe and beyond through acquisitions, strategic partnerships and integrations across multiple regions, including Singer in Bangladesh, Dawlance in Pakistan, Voltas Beko in India and Arçelik-Hitachi in Asia-Pacific. The creation of Beko Europe and the integration of Whirlpool's MENA operations further reinforced the company's scale and market presence.
During this period, sustainability also became more closely integrated into the company's long-term strategy, with climate targets aligned to international standards and operational improvements across its manufacturing footprint. Bulgurlu championed the view that climate responsibility and commercial performance are mutually reinforcing.
ISTANBUL, Feb. 14, 2026 /PRNewswire/ -- Beko (Arçelik A.Ş.) (Bloomberg: ARCLK TI) today announced that Hakan Bulgurlu will step down as Chief Executive Officer as of the company's next General Assembly, concluding an 11-year tenure during which he led the company through a period of significant international expansion and sustainability transformation. He will be succeeded by Can Dinçer, currently General Manager of Arçelik Türkiye and Chief Commercial Officer for South Asia and Türkiye.
Bulgurlu, who has spent 32 years within the Koç Group, will remain on the Board of Beko B.V. through June 2026 to ensure a seamless transition. He will also complete his term as President of APPLiA, the European home appliance association.
This leadership transition follows a structured succession plan designed to ensure strategic continuity and build on Beko's position as a global appliance manufacturer.
New Leadership with Deep Operational Experience
Can Dinçer has held multiple leadership roles across Beko's international operations over a 33-year career spanning Türkiye, Europe, the Americas and Asia-Pacific. Throughout his tenure, Dinçer has played a pivotal role in strengthening the company's market position in Türkiye and delivering consistent commercial performance growth. He has also been instrumental in sustaining stable performance across the South Asia region, reinforcing execution discipline and customer-focused strategies in diverse and competitive markets.
A Legacy of International Expansion and Sustainability Leadership
During Bulgurlu's tenure, Beko expanded its global footprint and strengthened its competitive position in Europe and beyond through acquisitions, strategic partnerships and integrations across multiple regions, including Singer in Bangladesh, Dawlance in Pakistan, Voltas Beko in India and Arçelik-Hitachi in Asia-Pacific. The creation of Beko Europe and the integration of Whirlpool's MENA operations further reinforced the company's scale and market presence.
During this period, sustainability also became more closely integrated into the company's long-term strategy, with climate targets aligned to international standards and operational improvements across its manufacturing footprint. Bulgurlu championed the view that climate responsibility and commercial performance are mutually reinforcing.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Beko Announces CEO Transition; Strategic Continuity and Sustainability to Remain Core Priorities
LOS ANGELES, Feb. 14, 2026 /PRNewswire/ -- On February 13, sustainable lifestyle brand Novilla announced the launch of its AiryFlow™ Memory Foam Mattress, marking a new chapter in the brand's mission to make everyday comfort both accessible and sustainable. Engineered to deliver a superior sleep experience, the AiryFlow™ Memory Foam Mattress integrates a breathable cooling system with ergonomic support, offering hot sleepers a temperature-balanced, fresh, and comfortable sleep environment that promotes deeper, restorative rest.
More than just a mattress brand, Novilla positions itself as a lifestyle companion for a new generation. Guided by the belief that quality sleep should be accessible rather than aspirational, the brand focuses on mid-range pricing, an eco-conscious approach, and practical sleep-enhancing features that integrate seamlessly into everyday life.
360° AiryFlow™ Cooling System: Stay Fresh All Night Long
The AiryFlow™ Memory Foam Mattress is built around an advanced 360° AiryFlow™ Cooling System. A cool‑to‑the‑touch ice silk cover instantly lowers surface temperature, while 3D breathable mesh side panels act as a built-in ventilation system, promoting airflow from all directions. Beneath the surface, NanoGEL™ Memory Foam is infused with NanoGel beads to actively disperse body heat, ensuring a drier sleep surface. This multi‑layer cooling approach prevents heat buildup throughout the night, delivering temperature-balanced comfort.
Advanced Support Design: Stable Comfort Throughout the Night
Beyond cooling, Novilla prioritizes structural integrity and wellness. The mattress features an integrated support system that combines high-density foam with precision ergonomic spinal alignment. To further enhance the sleep environment, the base layer is infused with green tea, providing a stable and fresher foundation for full-body weight distribution.
Bridging the Gap Between Quality and Value
As consumers increasingly link sleep quality to overall health, the demand for affordable excellence has never been higher. Data from the American Academy of Sleep Medicine's Sleep Prioritization Survey indicates that over half of adults prefer to keep annual sleep‑related spending to under $100, highlighting a massive gap in the market for high-performance, cost-effective solutions.
Novilla meets this demand by bridging the gap between superior comfort and accessibility. With a thoughtful plan to further complete its product lineup, Novilla will continue to focus on everyday comfort, delivering on its promise of "A cozy home made simple."
The AiryFlow™ Memory Foam Mattress is available in multiple standard sizes and thickness options to fit seamlessly into any bedroom layout.
For more information, please visit: https://www.novilla.net/.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Novilla Redefines Sustainable Comfort with the Launch of the AiryFlow™ Memory Foam Mattress
