SCHAUMBURG, Ill.--(BUSINESS WIRE)--Feb 16, 2026--
SEKO Logistics (SEKO), the leader in end-to-end global logistics, today announced a world-class global Net Promoter Score (NPS) of +71 for the second half of 2025, an increase from its industry-leading +68 in the first half of the year. This performance remains well above the logistics industry average of +36, demonstrating SEKO’s sustained commitment to disciplined operations and consistent results across its global footprint.
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NPS is a widely recognized benchmark for measuring customer loyalty and satisfaction. SEKO’s +71 score, based on 126 client responses, 23 pieces of written feedback and direct follow-ups with SEKO leadership, is gathered through its Business Review platform, Clientshare. Clientshare enables SEKO to provide a world-class customer experience across its portfolio to deliver high-quality Quarterly Business Reviews and act on client feedback with ease. The overwhelmingly positive feedback SEKO has received reinforces its reputation as a trusted logistics partner in key markets, including North America, Europe and Asia-Pacific.
“This score is a direct reflection of the work our teams deliver every day across a global environment that continues to face shifts in trade policy and supply chain volatility,” said Gordon Branov, CEO at SEKO. “Our employees play a central role in shaping the SEKO experience, and this recognition speaks to their professionalism and commitment to delivering results for our clients.”
Clients offered feedback from a diverse group of sectors, including retail and consumer goods, healthcare and life sciences, aviation and travel, hospitality and technology-enabled services. Comments referenced professional conduct, clear and timely communication, effective issue resolution and strong operational execution across both routine and high-volume periods, including during peak events such as Black Friday. Representative feedback included:
James Ward, CEO of Clientshare, said, “SEKO’s industry‑leading NPS shows their commitment to strong customer relationships. We look forward to helping them use AI developments in 2026 to better identify risks and opportunities and further strengthen those relationships.”
SEKO’s performance underscores its ability to support clients across key verticals—including ecommerce marketplaces, high tech, fashion, medical, defense, aerospace, retail displays, tradeshows, fast moving consumer goods, among others—while maintaining consistent service levels across its global network. The company continues to expand and refine its operational capabilities to meet the evolving requirements of international supply chains.
To strengthen this capability, SEKO is committed to ongoing investments in workforce development, digital tools and operational infrastructure. These enhancements are designed to reinforce service quality, improve scalability and support long-term customer requirements as volumes and expectations grow.
Learn more about how SEKO’s client-first approach delivers customer service excellence by making the impossible, possible.
About SEKO Logistics
Built on nearly 50 years of logistics expertise, SEKO Logistics is a complete global end-to-end logistics partner – from shipper to consumer. SEKO delivers client-first service, expert reliability and tech-driven shipping solutions that turn supply chains into a competitive differentiator. With over 150 offices in more than 60 countries, SEKO helps you move at the speed of global commerce. Learn more at www.sekologistics.com
SEKO Logistics achieves world-class global Net Promoter Score (NPS) of +71 for the second half of 2025.
MILAN (AP) — Jordan Cowan hoists his camera mount and glides across the Olympic rink as figure skating competitors warm up and, later, take their bows. Dressed in an ice-white tuxedo, he is as inconspicuous as possible.
The former U.S. competitive ice dancer is the first camera operator on figure skating ice in Olympic history, capturing intimate moments that the overhead or sideboard cameras cannot. While he isn’t on the ice during the routines, Cowan skates backwards after each program to record up close what is often a raw moment of pure joy or disappointment for broadcast globally to viewers at home and on big screens for the arena spectators.
“To be the first person out on the ice at the end of their performance is such a privilege, and I definitely want them to feel their feelings,″ Cowan said in an interview before the pairs short program on Sunday. “The ice is a sacred place for a skater.”
At no moment during these Games were the contrasting emotions starker and Cowan’s job more delicate than after American skater Ilia Malinin’s two free program skates.
The 21-year-old punched excitedly at Cowan’s camera after he aced his long program in the team competition, helping Team USA clinch the gold medal. After Malinin botched his final free in the singles competition, Cowan kept his distance as the skater crumbled into a grimace of abject disappointment.
“I’m there to tell the audience, ‘It’s going to be OK, he’s still here.’ You know, you finish a program, you’re still alive. There’ll be another day. To see Ilia’s emotion really is just part of his story,” Cowan said.
While on-ice cameras have long been part of speed skating and hockey, Cowan has helped create the niche for figure skating.
After retiring from competitive skating in 2011, he worked in ballroom dancing and was inspired by how television motivated amateurs to learn new dances. He wanted the same for skating and so in 2018 he started his company, On Ice Perspectives, since when he has since been creating viral video moments from all levels of figure skating across his social media platforms.
At the Milan Cortina Winter Games he is working for the Olympic Broadcasting Services, which provides footage to national broadcasting rights holders. He has filmed three U.S. Championships, the 2021 world exhibition gala, and ice shows internationally.
Cowan loves when skaters engage with him as they leave the ice. Many realize he has a microphone and send messages to loved ones. They regularly make heart signs with their hands.
“For that brief window at the end of the program, when you get to take in the audience by yourself, by having this silent camera slowly available to you, it gives a special moment that we have never been able to capture before,'' he said.
Cowan trains with Pilates and yoga to handle the camera while matching athletes’ speed. He has designed his own rig, starting with a light-weight steady camera mounted on an electronic stabilized gimbal, maintaining a level horizon no matter how much wind he catches. He’s added manual focus, cinema zoom and wireless transmission.
Besides the skate-on and skate-off moments during competition, he is also on the ice for the medals ceremonies and will be there for the closing gala when the top competitors perform their crowd-pleasing signature moves.
The gala is a unique challenge, as he will have to read their moves to both stay out of their way and capture the moment. It’s a skill that competitive skaters pick up from training alongside teammates and competitors.
His skating abilities and familiarity with the athletes and their programs make it work. And to blend into the icy background as much as possible, Cowan has been experimenting with both gray and white skating looks.
“I’ve trained myself to be able to follow skaters without knowing the choreography,” he said. “They know they don’t have to look out for me, and I’m going to do everything I can to stay out of their way because safety is my number one priority. The perfect compliment I get is when the skaters say they didn’t even realize I was out there.”
Jordan Cowan operates the steadicam before the pairs figure skating short program at the 2026 Winter Olympics, in Milan, Italy, Sunday, Feb. 15, 2026. (AP Photo/Stephanie Scarbrough)
Jordan Cowan operates the steadicam before the pairs figure skating short program at the 2026 Winter Olympics, in Milan, Italy, Sunday, Feb. 15, 2026. (AP Photo/Ashley Landis)
Jordan Cowan operates the steadicam before the pairs figure skating short program at the 2026 Winter Olympics, in Milan, Italy, Sunday, Feb. 15, 2026. (AP Photo/Ashley Landis)
Jordan Cowan operates the steadicam before the pairs figure skating short program at the 2026 Winter Olympics, in Milan, Italy, Sunday, Feb. 15, 2026. (AP Photo/Ashley Landis)
