YIWU, China, Feb. 25, 2026 /PRNewswire/ -- As the Yiwu branch venue of the 2026 CCTV Spring Festival Gala successfully concluded, an audio-visual feast blending trade legend with intangible cultural heritage innovation sparked enthusiastic reactions worldwide.
The program A Global New Year in Yiwu achieved an impressive average real-time viewership rating of 39.78%, ranking among the top programs in its timeslot.
It not only showcased the unique charm of Yiwu as the "World's Supermarket" but also allowed global audiences to witness the city's remarkable achievements across culture, commerce, technology, and human development.
8 Minutes on the Gala: Spanning History, Bridging East and West
The 8-minute segment from the Yiwu venue was a condensed inspirational narrative of a county-level economy's rise, illustrating Yiwu's thousand-year heritage and the transformative changes over 40 years of reform and opening-up.
Using a single feather as a symbolic thread, the program connected the sounds of "trading chicken feathers for sugar" with the lively buzz of today's marketplace.
Through a blend of light and shadow and innovative stage effects, both virtual and real, the audience was taken on a journey through time, witnessing Yiwu's magnificent transformation from a humble local market to a global trade hub.
The virtual duet of We Are the World by Jackie Chan and Lionel Richie conveyed the spirit of a "global family" to viewers eveywhere, highlighting Yiwu's openness and inclusiveness as a major international trade hub.
These 8 minutes were not just a remarkable showcase for Yiwu, but also a vivid portrayal of the rise of China's county-level economies.
They spanned history, bridged East and West, and perfectly integrated Yiwu's trade culture, intangible cultural heritage, modern technology, and global vision, showing the world a dynamic and creative view of the Yiwu city.
A "Two-Way Effort": The Internationalization of the Gala Meets the Globalization of Yiwu
The success of the Yiwu branch venue exemplifies the mutual reinforcement between the internationalization of the Gala and the globalization of Yiwu.
Just before the Gala, Yiwu simultaneously broadcast its city promotional video and invitations for the Gala branch venue on outdoor screens in core business districts across 20 countries and regions worldwide.
This marked the first time in the 40+ year history of the CCTV Spring Festival Gala that a branch venue achieved such a collective global presence.
This initiative not only boosted Yiwu's international visibility but also solidified the city's brand: "Affectionate and Righteous, World Yiwu."
At the same time, Yiwu's female business owners, through global New Year greeting videos, extended a warm invitation to friends around the world: "Come to Yiwu, taste global cuisine, buy global goods, make global friends, watch China's Gala, and do global business."
This personal, sincere approach to communication conveyed Yiwu's warmth and invited global curiosity, sparking interest and desire to visit the city.
Global Buzz: Overseas Influencers and Netizens Eager to Visit Yiwu
The outstanding performance of the Yiwu segment of the Spring Festival Gala attracted widespread attention and lively discussion among bloggers and influencers both in China and abroad.
Many international netizens expressed on social media that they were captivated by the spectacular performances at the Yiwu venue of the Gala, expressing strong anticipation and curiosity about the city.
"I want to visit Yiwu!" quickly became a trending topic on overseas social platforms.
A foreign netizen who has been living long-term in Yiwu coined the term "Yiwuise" on social media, which quickly went viral, drawing numerous comments and likes from other international users.
They expressed a desire to experience this fascinating city firsthand and gain a deeper understanding of its culture, commerce, and human warmth.
The Lasting Effect: Gala Activities Boost Yiwu's Tourism
Although the Gala segment has concluded, the series of related activities surrounding the event continue to gain momentum.
On the third day of the Lunar New Year (February 19), the "Shop Global, Experience the Gala" event officially opened to visitors from around the world, attracting a large influx of tourists to Yiwu.
On the very first day of the event, Yiwu's tourism figures reached a record high, demonstrating the powerful and lasting impact generated by the Gala appearance.
Furthermore, the New Year opening ceremony of the Yiwu International Trade City on February 20 provides an excellent platform for global buyers to pursue cooperation and achieve win-win outcomes.
Here, they can not only source desired products but also experience the unique charm and vast business opportunities of Yiwu as a global trade center.
Yiwu: A Place Full of Opportunities and Inclusiveness
Through hosting the Spring Festival Gala branch venue, the world has witnessed a different side of Yiwu.
It is not only the "World's Capital of Small Commodities" but also a dynamic and creative city thriving across culture, commerce, technology, and human connectivity.
The people of Yiwu, with their wisdom and dedication, have written an epic chapter in county-level economic development, showing the world a place brimming with opportunities and inclusiveness.
In an era of deepening globalization, Yiwu, with its unique charm and boundless business potential, is attracting more and more global buyers and entrepreneurs to cooperate and prosper together.
As vividly demonstrated by the Gala segment, Yiwu is embracing the world with an even more open attitude, working hand in hand with global partners to create a brighter shared future.
The Yiwu Gala segment was more than just an audio-visual feast; it was a powerful global showcase of the city's brand.
It presented to the world Yiwu's extraordinary achievements and distinctive strengths across multiple sectors, sparking curiosity and resonance among global buyers.
Looking ahead, Yiwu will continue to welcome friends from all over the world with openness and innovative, jointly writing a new chapter of mutually beneficial cooperation.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Yiwu Spring Festival Gala Showed the World: More Than Just "Small Commodities"
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A new ultra-thin magnetic architecture makes a modular smartphone system possible without added bulk.
HONG KONG, Feb. 25, 2026 /PRNewswire/ -- AI-driven innovative technology brand TECNO is set to unveil its groundbreaking Modular Magnetic Interconnection Technology at MWC 2026. This concept, embodied by TECNO Modular Phone, represents TECNO's pioneering exploration of the next-generation form of smartphones, where hardware expansion is instantaneous through magnetic attachment and intelligent connectivity. Designed to bridge the gap between escalating AI computing demands and the spatial constraints of modern smartphones, the platform will allow users to transform their devices into modular powerhouses. Attendees will witness a customizable modular suite, enabling the seamless attachment and removal of slim, high-performance modules tailored to individual needs.
Unlike traditional smartphones locked into fixed feature sets, TECNO's modular system offers ultra-thin, flexible modules that empower creators and professionals to tailor their devices to any scenario. This reconfigurable vision is embodied in two distinct design interpretations of the Modular Phone. The ATOM edition of TECNO Modular Phone follows the philosophy of "Rational Order with Personal Expression," featuring a clean silver-aluminum body and signature red accents. The MODA edition of TECNO Modular Phone offers a bold, geek-inspired aesthetic. Both models frame modularity as a platform for lasting personal choice, embodying TECNO's commitment to technology that grows with its users.
"We believe the ultimate goal of technology is not to create a static masterpiece, but to offer an extension of human freedom. By pioneering this modular architecture, we are breaking the constraints of fixed hardware and returning the power of choice to the user," said Leo Li, TECNO Product Head of Modular Magnetic Interconnection Technology. "This is more than a leap in connectivity; it is an experiment in mobile liberation, where the device is no longer defined by its factory form, but by the user's intent in every moment."
A Moment-To-Moment Modular Ecosystem
Built on TECNO's Modular Magnetic Interconnection Technology, the ecosystem currently features around ten high-performance modules, designed to meet users wherever they are in life and evolve alongside their shifting needs and surroundings. Whether capturing professional photography, gaming, communicating off-grid, or extending battery life, the modular system offers unmatched freedom to configure a personalized stack.
The ultra-thin POWER BANK effectively doubles usable power, supplying energy seamlessly to both the smartphone and attached accessories. Complementing this is the ACTION CAMERA, which unlocks new creative workflows and shooting angles without compromising the phone's lightness. For professional imaging demands, TECNO's TELEPHOTO LENS acts as a standalone system using the phone's display as a viewfinder, providing low-latency live previews and instant captures. This Customizable Modular Suite is not just a collection of accessories, but a dynamic toolkit, allowing users to carry only what they need, when they need it.
Innovative Design and Effortless Connectivity
Central to TECNO's modular concept is a breakthrough in ultra-thin industrial design that redefines how expandable hardware feels in daily use. The base smartphone measures just 4.9mm thick, with the POWER BANK at an ultra-slim 4.5mm. Even when combined, the total thickness remains comparable to typical smartphones, ensuring modular expansion feels natural, preserving portability and simplicity.
The smartphone features a high-quality glass back panel with a laminated anti-glare treatment, creating a soft, matte finish, while a polished metal frame adds durability and refined visual contrast. Subtle lines across the phone's back divide it into eight modular zones, guiding accessory placement and alignment without sacrificing the clean aesthetic.
A hybrid connection architecture supports this design, featuring a precision-engineered rectangular magnetic array for secure, intuitive module attachment, paired with physical pogo-pin connectors for efficient, low-heat power delivery. Data transmission seamlessly switches among Wi-Fi, Bluetooth, and millimeter-wave (mmWave) communication, enabling higher bandwidth and lower-latency interaction. This invisible, automatic process allows users to enjoy instant pairing, freeing them from technical complexity to focus on their experience.
Building a Modular Platform for the Future
TECNO's Modular Magnetic Interconnection Technology is designed as a scalable platform built to evolve with future innovations. By establishing a consistent physical and connectivity foundation, TECNO opens possibilities for expanded modular experiences across AI-powered tools, storage expansion, lifestyle-focused accessories, and beyond. While the interface is proprietary, TECNO envisions the potential for future solutions that extend beyond its ecosystem, enabling broader compatibility and utility across use cases.
Presented as a concept platform at MWC 2026, the modular ecosystem demonstrates TECNO's long-term design thinking and commitment to technology that is adaptable, personal, and responsive to real-world needs, as technologies, materials, and ecosystems continue to mature.
About TECNO
As a global innovative technology brand with operations in over 70 markets, TECNO has been committed to revolutionizing the digital experience in global emerging markets, relentlessly pushing for the perfect integration of contemporary, aesthetic design with the latest technologies and AI. TECNO offers a wide range of smartphones, smart wearables, laptops and tablets, smart gaming, HiOS operating systems and smart home products. Guided by its brand essence of "Stop At Nothing", TECNO is committed to unlocking the newest technologies and AI-powered new experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and their best futures. For more information, please visit TECNO's official site: www.tecno-mobile.com.
A new ultra-thin magnetic architecture makes a modular smartphone system possible without added bulk.
HONG KONG, Feb. 25, 2026 /PRNewswire/ -- AI-driven innovative technology brand TECNO is set to unveil its groundbreaking Modular Magnetic Interconnection Technology at MWC 2026. This concept, embodied by TECNO Modular Phone, represents TECNO's pioneering exploration of the next-generation form of smartphones, where hardware expansion is instantaneous through magnetic attachment and intelligent connectivity. Designed to bridge the gap between escalating AI computing demands and the spatial constraints of modern smartphones, the platform will allow users to transform their devices into modular powerhouses. Attendees will witness a customizable modular suite, enabling the seamless attachment and removal of slim, high-performance modules tailored to individual needs.
Unlike traditional smartphones locked into fixed feature sets, TECNO's modular system offers ultra-thin, flexible modules that empower creators and professionals to tailor their devices to any scenario. This reconfigurable vision is embodied in two distinct design interpretations of the Modular Phone. The ATOM edition of TECNO Modular Phone follows the philosophy of "Rational Order with Personal Expression," featuring a clean silver-aluminum body and signature red accents. The MODA edition of TECNO Modular Phone offers a bold, geek-inspired aesthetic. Both models frame modularity as a platform for lasting personal choice, embodying TECNO's commitment to technology that grows with its users.
"We believe the ultimate goal of technology is not to create a static masterpiece, but to offer an extension of human freedom. By pioneering this modular architecture, we are breaking the constraints of fixed hardware and returning the power of choice to the user," said Leo Li, TECNO Product Head of Modular Magnetic Interconnection Technology. "This is more than a leap in connectivity; it is an experiment in mobile liberation, where the device is no longer defined by its factory form, but by the user's intent in every moment."
A Moment-To-Moment Modular Ecosystem
Built on TECNO's Modular Magnetic Interconnection Technology, the ecosystem currently features around ten high-performance modules, designed to meet users wherever they are in life and evolve alongside their shifting needs and surroundings. Whether capturing professional photography, gaming, communicating off-grid, or extending battery life, the modular system offers unmatched freedom to configure a personalized stack.
The ultra-thin POWER BANK effectively doubles usable power, supplying energy seamlessly to both the smartphone and attached accessories. Complementing this is the ACTION CAMERA, which unlocks new creative workflows and shooting angles without compromising the phone's lightness. For professional imaging demands, TECNO's TELEPHOTO LENS acts as a standalone system using the phone's display as a viewfinder, providing low-latency live previews and instant captures. This Customizable Modular Suite is not just a collection of accessories, but a dynamic toolkit, allowing users to carry only what they need, when they need it.
Innovative Design and Effortless Connectivity
Central to TECNO's modular concept is a breakthrough in ultra-thin industrial design that redefines how expandable hardware feels in daily use. The base smartphone measures just 4.9mm thick, with the POWER BANK at an ultra-slim 4.5mm. Even when combined, the total thickness remains comparable to typical smartphones, ensuring modular expansion feels natural, preserving portability and simplicity.
The smartphone features a high-quality glass back panel with a laminated anti-glare treatment, creating a soft, matte finish, while a polished metal frame adds durability and refined visual contrast. Subtle lines across the phone's back divide it into eight modular zones, guiding accessory placement and alignment without sacrificing the clean aesthetic.
A hybrid connection architecture supports this design, featuring a precision-engineered rectangular magnetic array for secure, intuitive module attachment, paired with physical pogo-pin connectors for efficient, low-heat power delivery. Data transmission seamlessly switches among Wi-Fi, Bluetooth, and millimeter-wave (mmWave) communication, enabling higher bandwidth and lower-latency interaction. This invisible, automatic process allows users to enjoy instant pairing, freeing them from technical complexity to focus on their experience.
Building a Modular Platform for the Future
TECNO's Modular Magnetic Interconnection Technology is designed as a scalable platform built to evolve with future innovations. By establishing a consistent physical and connectivity foundation, TECNO opens possibilities for expanded modular experiences across AI-powered tools, storage expansion, lifestyle-focused accessories, and beyond. While the interface is proprietary, TECNO envisions the potential for future solutions that extend beyond its ecosystem, enabling broader compatibility and utility across use cases.
Presented as a concept platform at MWC 2026, the modular ecosystem demonstrates TECNO's long-term design thinking and commitment to technology that is adaptable, personal, and responsive to real-world needs, as technologies, materials, and ecosystems continue to mature.
About TECNO
As a global innovative technology brand with operations in over 70 markets, TECNO has been committed to revolutionizing the digital experience in global emerging markets, relentlessly pushing for the perfect integration of contemporary, aesthetic design with the latest technologies and AI. TECNO offers a wide range of smartphones, smart wearables, laptops and tablets, smart gaming, HiOS operating systems and smart home products. Guided by its brand essence of "Stop At Nothing", TECNO is committed to unlocking the newest technologies and AI-powered new experiences for forward-looking individuals, inspiring them to never stop pursuing their best selves and their best futures. For more information, please visit TECNO's official site: www.tecno-mobile.com.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
TECNO Unveils the World's Thinnest Modular Smartphone Ecosystem Concept
TECNO Unveils the World's Thinnest Modular Smartphone Ecosystem Concept
TECNO Unveils the World's Thinnest Modular Smartphone Ecosystem Concept
