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NAVEE Taps NBA Legend Kevin Garnett as Brand Ambassador for the Americas

Business

NAVEE Taps NBA Legend Kevin Garnett as Brand Ambassador for the Americas
Business

Business

NAVEE Taps NBA Legend Kevin Garnett as Brand Ambassador for the Americas

2026-03-02 21:00 Last Updated At:21:15

IRVINE, Calif., March 2, 2026 /PRNewswire/ -- NAVEE, a global smart mobility brand, today announced that Basketball Hall of Famer Kevin Garnett has been named Brand Ambassador for the Americas. The partnership reflects a shared commitment to pushing boundaries, embracing progress, and living with no limits.

NAVEE has steadily evolved beyond traditional urban transportation, positioning itself at the intersection of smart technology, outdoor ecosystems, and next-generation mobility. From hosting its recent brand launch event in Silicon Valley to showcasing innovations at global technology platforms such as CES, NAVEE continues to expand its vision toward a more intelligent, connected, and exploratory way of moving through the physical world.

Kevin Garnett's legacy extends far beyond basketball. Known for his intensity, authenticity, and fearless pursuit of excellence, Garnett has long embodied the mindset of a trailblazer. His approach to life and career aligns closely with NAVEE's belief that movement is not just about getting from point A to point B, but about discovering new possibilities and pushing beyond perceived limits.

"Kevin represents a rare blend of strength, curiosity, and forward momentum," said Polo Huang, Vice President of NAVEE. "As we expand across the Americas, NAVEE is building a brand that connects high-tech mobility with outdoor exploration and future-ready thinking. Kevin is a natural partner for this next chapter."

As Brand Ambassador for the Americas, Garnett will collaborate with NAVEE on brand storytelling, cultural initiatives, and future projects that highlight exploration, innovation, and the evolving relationship between people, technology, and mobility.

"I've always believed growth comes from stepping into the unknown," said Kevin Garnett. "NAVEE goes beyond mobility by using technology to help people explore further and move smarter. That mindset resonates with me, and I'm excited to be part of its future."

NAVEE's vision extends beyond urban mobility into outdoor and lifestyle scenarios, combining advanced engineering, thoughtful design, and future-focused technology to reshape how people experience movement.

The partnership with Garnett highlights NAVEE's long-term focus on cultural relevance, technological innovation, and a global view of the future of mobility.

About NAVEE

NAVEE is a global smart mobility brand focused on system-level engineering and intelligent technology integration. Leveraging automotive-grade design, advanced suspension systems, and AI-enabled control technologies, NAVEE develops high-performance products to support more sustainable and adaptable mobility across urban, recreational, and outdoor scenarios worldwide. Learn more at https://naveetech.us/.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

NAVEE Taps NBA Legend Kevin Garnett as Brand Ambassador for the Americas

NAVEE Taps NBA Legend Kevin Garnett as Brand Ambassador for the Americas

YIWU, China, March 2, 2026 /PRNewswire/ -- The Yiwu International Trade City resumed operations on February 28, following the Lunar New Year holiday, with 80,000 shops welcoming buyers from around the world. 

At 8:00 a.m., nine major markets opened simultaneously, including the Global Digital Trade Center; Districts 1–5 of Yiwu International Trade City; the International Production Materials Market; Huangyuan Garment Market; and Binwang 158 Cultural & Creative Park (indoor section). Merchants opened their doors to a steady flow of domestic and international buyers.

During the holiday closure, many Yiwu merchants were far from idle. Calls from long-time clients and online inquiries never stopped, and numerous merchants had already secured production orders for the first month of the new year. On reopening day, as soon as shop shutters rolled up, waves of customers and orders followed. Merchants greeted buyers while urgently coordinating factory schedules to meet demand. The entire market buzzed with energy, productivity, and festive cheer.

From "holiday order accumulation" to "opening-day order surges," the world's small commodities capital has kicked off the year at full sprint, launching a new chapter of global trade.

Record-Breaking Foot Traffic on Opening Day

According to visitor statistics from Yiwu China Commodities City, offline foot traffic on reopening day reached a record high, marking the strongest Spring Festival opening performance in history.

In District 1 of Yiwu International Trade City, a buyer from Dubai, known as Dong, waited early outside a familiar supplier's shop.

"I've been doing business in Yiwu for eight years. This year I arrived a week early. Today, I'm signing orders for 30 containers to be shipped to Middle Eastern countries," he said.

Dong was far from alone. Southeast Asian buyers toured hardware suppliers in groups, European purchasers focused on trendy cultural and creative products, while African buyers showed strong interest in home goods. With merchants and buyers from across the globe converging, Yiwu's market atmosphere hit peak levels from day one.

3.879 Million Livestream Views Online

While offline traffic surged, online engagement was equally dynamic. Chinagoods, the official digital platform of the Yiwu market, livestreamed the grand reopening, attracting over 3.879 million cumulative views.

Beyond livestreaming, buyers accessed the Chinagoods platform directly to browse products, request quotations, and place orders through a fully digitalized process—truly enabling global sourcing without leaving home.

Over 30,000 New Products Launched

On reopening day, Chinagoods recorded a surge in new product listings. Merchants used the holiday period to refine product portfolios and prepare new designs. More than 30,000 new SKUs were uploaded to the platform.

New offerings ranged from Year of the Horse-themed merchandise and fashion accessories to smart home products and daily consumer goods, drawing international buyers to compare prices and place bulk orders.

At the same time, Yiwu's AI large-model system saw increased usage across its 14 application scenarios, including AI-assisted product design, AI-generated content and traffic management for independent e-commerce sites.

Merchants Report Strong First-Day Sales

Reopening day translated quickly into confirmed orders for many businesses.

At the Global Digital Trade Center, a toy merchant reported securing orders exceeding RMB 1 million within a single day. The merchant said long-term clients had continued placing orders during the holiday, and demand accelerated once the market officially reopened.

The Spring Festival Gala earlier showcased Yiwu's vitality to a broad audience, while the market reopening marked a new round of commercial activity.

As 2026 marks the opening year of China's 15th Five-Year Plan period, Yiwu continues to strengthen its role as both a domestic consumption hub and an important global sourcing center. Leveraging digital trade capabilities, the city is advancing toward a higher level of global supply integration.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Yiwu Market Resumes Operations After Lunar New Year, Sees Order Surge on Day One

Yiwu Market Resumes Operations After Lunar New Year, Sees Order Surge on Day One

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