MELBOURNE, Australia, March 6, 2026 /PRNewswire/ -- Ceretone, an innovative hearing technology brand, today announces its official entry into the Australian market. The company's comprehensive product line will launch on Chemist Warehouse's online platform in late February 2026, bringing affordable, high-performance hearing solutions to Australian consumers.
Flagship Products Lead the Way
Ceretone's Australian launch features two flagship models: Core One Pro and Beacon. Core One Pro stands out as one of the smallest rechargeable hearing aids available on the market, offering feather-light comfort and a remarkably discreet design. This virtually invisible profile empowers users to address their hearing needs confidently, without the social stigma often associated with traditional hearing aids.
Beacon delivers advanced features and exceptional performance for consumers seeking premium hearing assistance, representing the pinnacle of Ceretone's technological capabilities with sophisticated sound processing for complex listening environments.
The launch also includes additional models—Nexus, Fusion, Solid, and Torch—providing comprehensive solutions tailored to diverse hearing needs and lifestyle requirements.
Breaking the Price Barrier
Traditional prescription hearing aids in Australia routinely cost upwards of $6,000 AUD, creating a significant barrier for many who need them. Ceretone is changing this dramatically. As ready-to-use devices, Ceretone products require no doctor's prescription, eliminating both the cost and complexity of medical appointments.
More importantly, Ceretone offers premium hearing solutions at a fraction of traditional costs without compromising on sound quality or performance. Each device features advanced noise reduction technology and intuitive controls that make adjustment simple for users of all ages.
Mission-Driven Accessibility
Ceretone's mission is clear: make hearing aids accessible to everyone who needs them. The company believes clear hearing is a fundamental right, not a luxury. While maintaining uncompromising quality standards, Ceretone continuously enhances value through technological innovation and efficient operations, proving that exceptional quality and affordability can coexist.
Convenient Access and Expansion
Ceretone has partnered with Chemist Warehouse, Australia's leading pharmacy retailer, to launch its products online. The company is actively expanding to additional e-commerce platforms and offline pharmacy channels, ensuring convenient access for all Australians regardless of location or shopping preference.
Quality and Support
All Ceretone products comply with Australia's Therapeutic Goods Administration (TGA) requirements, meeting strict medical device standards for quality and safety. The company has partnered with PICA, an established Australian distributor, to provide local support. For product inquiries or assistance, customers can contact PICA at ceretone@pica.com.au
Ceretone's Australian launch marks the beginning of a new era in hearing care, where quality solutions are within reach for everyone who needs them.
About Ceretone
Ceretone is a global hearing technology brand dedicated to making quality hearing care accessible through advanced digital solutions, user-centered design, and mission-driven affordability.
Media Inquiries
PR Manager
Ingrid.liu@ceretone.com
Consumer Inquiries
PICA Australia
ceretone@pica.com.au
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Ceretone Launches in Australia with Flagship Core One Pro, Revolutionizing Access to Premium Hearing Solutions
Ceretone Launches in Australia with Flagship Core One Pro, Revolutionizing Access to Premium Hearing Solutions
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▶ Participates in economic delegation and explores ways to expand bilateral cooperation at the Korea–Philippines Business Forum
▶ Pays tribute at Korean War Memorial… Inspects HD Hyundai Philippines Shipyard and encourages local employees
▶ HD Hyundai Heavy Industries contributes to Philippine naval modernization with orders for 12 naval vessels and establishment of a logistics support center
SEOUL, South Korea, March 6, 2026 /PRNewswire/ -- HD Hyundai Chairman Chung Kisun has stepped forward to play a bridging role in strengthening ties between Korea and the Philippines.
HD Hyundai announced on March 5 that Chairman Chung, who is currently visiting the Philippines as part of the Korean government's economic delegation, paid tribute at a Korean War memorial, attended the Korea–Philippines Business Forum, and inspected HD Hyundai Philippines Shipyard (HD Hyundai Philippines).
On March 4, Chairman Chung first visited the Korean War Memorial located at the Libingan ng mga Bayani (National Heroes' Cemetery) in Manila and laid flowers in tribute. During the Korean War, the Philippines was the first Asian country to organize and deploy a combat unit, sending the largest contingent of troops among Asian nations—7,420 personnel.
Earlier that morning, he attended the Korea–Philippines Business Forum, jointly hosted by the Federation of Korean Industries (FKI) and the Philippine Chamber of Commerce and Industry (PCCI), where participants discussed concrete measures to expand economic cooperation between the two countries.
On March 5, Chairman Chung visited HD Hyundai Philippines in Subic Bay, where he toured the construction site of a new employee dormitory and the shipyard, while encouraging employees working at the site.
"We will take even greater care to ensure quality housing, health care, and safety for workers. Above all, I ask that you always place safety first and do your best in your respective roles," said Chairman Chung during a luncheon with local employees.
Meanwhile, HD Korea Shipbuilding & Offshore Engineering—the intermediate holding company for HD Hyundai's shipbuilding businesses—signed a lease agreement in May 2024 with Cerberus Capital Management for part of a shipyard site in the Philippines, leading to the establishment of HD Hyundai Philippines.
In September last year, with Philippine President Ferdinand Marcos Jr. in attendance, HD Hyundai Philippines held a steel-cutting ceremony for the construction of its first vessel—an 115,000-ton petrochemical product carrier.
Since 2016, HD Hyundai Heavy Industries has secured orders for a total of 12 naval vessels from the Philippines, playing a leading role in the modernization of the Philippine Navy. In addition, the company established a logistics support center in the country in 2022 and has been carrying out maintenance, repair, and overhaul services for naval vessels, including previously delivered frigates and corvettes.
"HD Hyundai has gone beyond a simple business partnership with the Philippines to serve as a key bridge promoting friendship between the Republic of Korea and the Philippines. We will continue to build deep trust with the Philippines with pride in representing Korea," said Chairman Chung.
▶ Participates in economic delegation and explores ways to expand bilateral cooperation at the Korea–Philippines Business Forum
▶ Pays tribute at Korean War Memorial… Inspects HD Hyundai Philippines Shipyard and encourages local employees
▶ HD Hyundai Heavy Industries contributes to Philippine naval modernization with orders for 12 naval vessels and establishment of a logistics support center
SEOUL, South Korea, March 6, 2026 /PRNewswire/ -- HD Hyundai Chairman Chung Kisun has stepped forward to play a bridging role in strengthening ties between Korea and the Philippines.
HD Hyundai announced on March 5 that Chairman Chung, who is currently visiting the Philippines as part of the Korean government's economic delegation, paid tribute at a Korean War memorial, attended the Korea–Philippines Business Forum, and inspected HD Hyundai Philippines Shipyard (HD Hyundai Philippines).
On March 4, Chairman Chung first visited the Korean War Memorial located at the Libingan ng mga Bayani (National Heroes' Cemetery) in Manila and laid flowers in tribute. During the Korean War, the Philippines was the first Asian country to organize and deploy a combat unit, sending the largest contingent of troops among Asian nations—7,420 personnel.
Earlier that morning, he attended the Korea–Philippines Business Forum, jointly hosted by the Federation of Korean Industries (FKI) and the Philippine Chamber of Commerce and Industry (PCCI), where participants discussed concrete measures to expand economic cooperation between the two countries.
On March 5, Chairman Chung visited HD Hyundai Philippines in Subic Bay, where he toured the construction site of a new employee dormitory and the shipyard, while encouraging employees working at the site.
"We will take even greater care to ensure quality housing, health care, and safety for workers. Above all, I ask that you always place safety first and do your best in your respective roles," said Chairman Chung during a luncheon with local employees.
Meanwhile, HD Korea Shipbuilding & Offshore Engineering—the intermediate holding company for HD Hyundai's shipbuilding businesses—signed a lease agreement in May 2024 with Cerberus Capital Management for part of a shipyard site in the Philippines, leading to the establishment of HD Hyundai Philippines.
In September last year, with Philippine President Ferdinand Marcos Jr. in attendance, HD Hyundai Philippines held a steel-cutting ceremony for the construction of its first vessel—an 115,000-ton petrochemical product carrier.
Since 2016, HD Hyundai Heavy Industries has secured orders for a total of 12 naval vessels from the Philippines, playing a leading role in the modernization of the Philippine Navy. In addition, the company established a logistics support center in the country in 2022 and has been carrying out maintenance, repair, and overhaul services for naval vessels, including previously delivered frigates and corvettes.
"HD Hyundai has gone beyond a simple business partnership with the Philippines to serve as a key bridge promoting friendship between the Republic of Korea and the Philippines. We will continue to build deep trust with the Philippines with pride in representing Korea," said Chairman Chung.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
HD Hyundai Chairman Chung Kisun Takes Lead in Bridging Korea and the Philippines
HD Hyundai Chairman Chung Kisun Takes Lead in Bridging Korea and the Philippines
