A conference on the development of the ultra HD audiovisual industry was held in Shanghai on Friday, showcasing a series of innovative initiatives poised to shape the future of entertainment and communication.
An array of technological innovations used to produce the live broadcast of the 2026 China Media Group (CMG) Spring Festival Gala was featured at the conference. These included advanced 8K systems entirely supported by domestically produced equipment, demonstrating China's rising strength in high-end broadcast technology.
At the event, a center for the promotion of AI application scenarios in Shanghai's Jing'an District was officially launched.
Envisioned as a hub integrating "business, culture, creativity, and technology," the center aims to become an experimental platform for AI scenario innovation and an accelerator for converting technological advances into practical applications, supporting Shanghai's goal of establishing a world-class AI industry cluster.
Also launched was a cloud network platform designed to ease cultural organizations and practitioners' challenges related to computational costs, technical barriers, and compliance requirements, aiming to make AI a convenient tool for content creation, smart marketing and international dissemination.
"Leveraging our strengths as a traditional industry hub as a district in downtown Shanghai, we will provide an open platform for these numerous AI technology companies, allowing them to discover their business models here," said Xie Tian, director of the Science, Technology, and Economy Commission of Jing'an District.
Named after the ancient Jing'an Temple, Jing'an District boasts a time-honored history, picturesque environment, prosperous business, innovation vitality and convenient information availability and transportation facilities, offering an important window in the exchanges between Shanghai and the outside world.
The conference also unveiled a series of major industry initiatives, spotlighting the vast potential of deep integration between AI and ultra HD audio-visual technology, energizing the industry with new opportunities for innovation and growth.
Shanghai hosts conference on ultra HD audiovisual industry development
