LANSING, Mich.--(BUSINESS WIRE)--Mar 27, 2026--
Adams Outdoor Advertising has expanded its presence in central South Carolina through the acquisition of two digital billboard faces from Jolly Digital Media, strengthening digital outdoor advertising opportunities in the communities of Barnwell and Bamberg.
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Established in 2008, Jolly Digital Media owns and operates strategically located digital billboards in downtown Barnwell and Bamberg, South Carolina, providing high-visibility outdoor advertising to residents, local businesses, and travelers passing through both counties. Positioned in the center of town, the digital displays serve as a dynamic platform for real-time messaging and community communication.
Through this acquisition, Adams Outdoor Advertising will integrate the two digital billboard faces into its expanding network of digital outdoor advertising assets across South Carolina and the Southeast, increasing opportunities for businesses to reach local audiences through impactful and flexible digital billboard campaigns.
“These billboards occupy prime locations at the heart of both communities,” said Kevin Jones of Adams Outdoor Advertising. “We’re excited to add these digital faces to our network and continue helping businesses and organizations in Barnwell and Bamberg reach their audiences with timely and engaging messaging.”
The downtown Barnwell and Bamberg digital billboards offer advertisers high-impact visibility along key travel routes while delivering modern digital capabilities such as rotating messaging, time-sensitive promotions, and community announcements.
About Adams Outdoor Advertising
Adams Outdoor Advertising is the nation’s fourth-largest out-of-home advertising company and is privately held. A leader in the industry, Adams delivers high-impact, creative advertising campaigns across key U.S. markets. With a focus on innovation and strategic growth, the company connects brands with audiences through a premium portfolio of static and digital billboards.
A newly acquired digital billboard from Jolly Digital Media stands at a signalized intersection in downtown Barnwell, South Carolina, now part of Adams Outdoor Advertising’s expanding network. Positioned along a key travel route, the display faces oncoming traffic and provides strong visibility to drivers navigating the intersection. Surrounded by local buildings, utility lines, and everyday traffic flow, the billboard reflects its role as both an advertising platform and a community communication tool. The digital screen, currently displaying an Adams message, highlights the unit’s capability for timely, rotating content. This location offers businesses and organizations an opportunity to reach residents and pass-through traffic with flexible, high-impact messaging in the center of the community.
