The sixth China International Consumer Products Expo (CICPE), scheduled to take place in Haikou, capital city of south China's Hainan Province from April 13 to 18, will focus on premium products and debut launches, said an official on Monday.
Speaking at a press conference in Beijing, Vice Minister of Commerce Sheng Qiuping said that new types of consumption will be the centerpiece of this year's consumer products expo where provinces, autonomous regions and direct-administered municipalities and cities across the country will showcase their own special products.
"We will focus on 'premium products' to enrich the supply of quality consumption. This year's CICPE will focus on new types of consumption such as green, health, digital, and smart products, featuring cutting-edge technological offerings including intelligent connected vehicles, smart home appliances, and AI glasses. A pavilion dedicated to 'Guochao' (Chinese fashion trends) going global will be added to bring together exhibits such as porcelain, silk, traditional Chinese medicine, cultural and museum-inspired creative products, showcasing the appeal of trendy domestic brands. Time-honored Chinese brands will display their treasured signature products that embody the legacy of craftsmanship. In addition, 31 provinces, autonomous regions, and direct-administered municipalities, the Xinjiang Production and Construction Corps, as well as cities including Shenzhen, Ningbo, Guangzhou, and Changchun, will participate with their local premium consumer goods and 'IP + consumption' creative products," said Sheng.
This year's event will serve as a platform for countries to debut their products, Sheng said, adding that products using cutting-edge technologies will also be unveiled.
"We will highlight 'first launches' to lead consumption trends. This year's Expo will strive to build a global platform for debuting premium consumer goods. It will host a series of global debuts, Asia-Pacific premieres, and China launches, bringing more high-quality products, cutting-edge technologies, and innovative achievements to the stage, and positioning the Expo as a 'starting point' and 'must-visit destination' for global trendy lifestyles," said Sheng.
"For example, new split-type flying cars, intelligent robots, and smart cultural and sports bus stations will be showcased. This year's CICPE will also continue to focus on innovations in the healthcare sector, introducing high-end medical and health product nicknamed 'CICPE Baby' that developed under the advantages of the free trade port policies. The guest province, Shanghai, will unveil a series of international debut products, trendy Chinese-style beauty products, original design items, and Shanghai custom-made premium goods," said Sheng.
Jointly hosted by China's Ministry of Commerce and the Hainan Provincial People's Government, the expo marks the first edition of the event since the Hainan Free Trade Port fully launched island-wide special customs operations in late last year. Canada will be the guest country of honor at this year's expo.
The main venue for this year's event will continue to be the Hainan International Convention and Exhibition Center. The expo will feature two dedicated sub-venues: an international yacht exhibition area in Sanya, and an international health consumption exhibition area in the Bo'ao Lecheng International Medical Tourism Pilot Zone.
A full schedule of events has been organized, featuring new product launches, supply-demand matchmaking sessions, and over 10 themed activities designed to stimulate consumption. Additionally, special events will focus on showcasing consumption opportunities within the Hainan Free Trade Port.
6th CICPE to highlight premium goods, debut launches
