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WEPACK 2026 to Showcase the Future of Packaging with Eight Integrated Shows in Shenzhen

Business

WEPACK 2026 to Showcase the Future of Packaging with Eight Integrated Shows in Shenzhen
Business

Business

WEPACK 2026 to Showcase the Future of Packaging with Eight Integrated Shows in Shenzhen

2026-04-10 15:00 Last Updated At:15:15

SHANGHAI, April 10, 2026 /PRNewswire/ -- Organized by RX China, WEPACK 2026 World Expo of Packaging Industry will take place from April 15–17, 2026 at the Shenzhen World Exhibition & Convention Center (Bao'an). As a leading global event for the packaging sector, WEPACK continues to evolve after 25 years of industry development, positioning itself as a comprehensive platform covering the entire packaging value chain.

25 Years of Industry Expertise, Expanding Across the Full Value Chain

With over two decades of continuous growth, WEPACK has developed into a fully integrated platform encompassing upstream raw materials, converting equipment, packaging materials, finished products, and related services. The eight co-located shows collectively provide a one-stop platform for industry professionals to explore market trends, identify business opportunities, and build strategic partnerships.

Global Participation Driving Efficient Business Matching

WEPACK 2026 will bring together exhibitors across seven major categories, including corrugated and folding carton converting equipment, digital printing and post-press technologies, labels and flexible packaging, industrial papers and specialty materials, packaging containers, food-contact packaging technologies, as well as automation and logistics systems.

The event is expected to attract over 100,000 professional visitors, including more than 7,000 overseas buyers and 7,000 international agents from over 130 countries and regions. Visitor profiles include end-brand owners and decision-makers, packaging converters and printers, material and equipment suppliers, as well as design firms and third-party service providers.

Leveraging its strategic location in the Guangdong-Hong Kong-Macao Greater Bay Area, WEPACK serves as a gateway to key markets along the Belt and Road, enabling exhibitors to expand their global footprint and connect with high-growth regions across Asia and beyond.

Key Highlights Showcasing Industry Innovation

A series of featured events and innovation zones will take center stage during the exhibition. International activities such as Indonesia Day, India Day, and Vietnam Day will foster cross-border communication and collaboration.

The Digital Carnival 3.0 will deliver an immersive "order-to-finished product" experience, where visitors can complete the entire process—from online ordering to printing and final product delivery—within 15 minutes across dedicated zones for corrugated, folding carton, and labels. Supporting forums will focus on the growing trend of "small-batch, quick-response" production, with leading companies sharing real-world applications.

Sustainability will be a key focus under the "Green & Low-Carbon Dual Engine" initiative. The Plant Fiber & Food Packaging Manufacturing Technology Expo will showcase innovations such as pulp molding, plastic-free high-barrier materials, and food-grade coatings. In parallel, the Folding Carton show will introduce a dedicated Carbon Neutrality Zone and release the China Packaging Carbon Footprint White Paper, offering actionable guidance for carbon reduction and compliance.

Additionally, new zones dedicated to high-value-added equipment and automation will debut, featuring technologies such as AI vision inspection, robotic palletizing, and MES/WMS systems to help manufacturers improve efficiency and address labor challenges.

Industry "Red Book" Debut to Guide Green Transformation

A major highlight of WEPACK 2026 will be the official launch of the 2026 Packaging Market Demand Evolution Report, jointly developed by RX and D&B Consulting. Known within the industry as the "Red Book," this report delivers strategic insights into market demand, regulatory trends, and sustainable transformation pathways. It serves as a practical guide for packaging companies seeking to navigate global trade requirements and unlock new growth opportunities.

As the opening approaches, WEPACK 2026 is set to once again bring together the global packaging community in Shenzhen, offering a forward-looking platform for innovation, collaboration, and business growth.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

WEPACK 2026 to Showcase the Future of Packaging with Eight Integrated Shows in Shenzhen

WEPACK 2026 to Showcase the Future of Packaging with Eight Integrated Shows in Shenzhen

LIBOURNE, France, April 10, 2026 /PRNewswire/ -- Ceva Animal Health, the world's fifth largest animal health company, majority-owned by its management team, today announces the appointment of Sébastien Huron as Deputy Chief Executive Officer, effective immediately. This move forms part of a broader governance evolution, following Marc Prikazsky's decision to appoint a Deputy CEO and move to a dual leadership structure in which he becomes Executive Chairman, overseeing long term strategic priorities, while Sébastien Huron steers the Group's operational management and chairs the Executive Committee.

Strengthening strategic and operational focus

As Executive Chairman, Marc Prikazsky will concentrate on Ceva's long-term agenda, including strengthening the trusted and longstanding relationships the company maintains with its investors, leading customer focused innovation, developing future leaders, and reinforcing Ceva's role in addressing major global challenges.

Marc Prikazsky commented: "This governance evolution reflects the scale Ceva has reached and our ambition to reinforce both strategic focus and operational excellence. I am delighted to welcome Sébastien, whose experience, global outlook and deeply human leadership will be key assets. I have full confidence in his ability to lead our teams with ambition, courage and pragmatism. Sébastien and I will work closely to ensure continuity while accelerating Ceva's next phase of development."

A global profile and proven leadership

A veterinarian trained at the National Veterinary School of Toulouse, Sébastien Huron began his career in 1994 at Mars Inc. in France, working in marketing for the pet food division. Later that year, he moved to Brazil to join Roussel-Uclaf / Hoechst Roussel Vet, where he spent six years in various leadership roles across marketing, R&D and business development for Latin America and Brazil.

In 2000, he relocated to the United States to join Intervet, first as Director of the Market Development Group for North America, then as Director of the Companion Animals Business Team.

He returned to Europe in 2006, taking responsibility for Southern Europe at Virbac before being appointed Area Director for Europe in 2008. He later joined the Group's Executive Board and became Head of Global Business Operations. From 2017 to 2024, he served as CEO of Virbac, leading the company through a period of record organic growth.

With over 30 years of experience across different continents, Sébastien has developed deep expertise in strategy, marketing, R&D, industrial operations and general management.

He is widely recognized for his collaborative leadership, multicultural vision and strong customer orientation.

Reflecting on his appointment, Sébastien Huron stated:

"I am honored to join Ceva at a moment when the company has an exceptional strategic foundation and a strong culture of innovation. I have always admired the entrepreneurial spirit and passion of Ceva's teams. My priority will be to support them with energy, experience and an entrepreneurial mindset so that, together, we can accelerate the Group's development and continue to deliver meaningful value for our customers and partners worldwide."

About Ceva Animal Health

Ceva Animal Health (Ceva) is the 5th global largest animal health company, led by experienced veterinarians, whose mission is to provide innovative health solutions for all animals to ensure the highest level of care and well-being. Our portfolio includes preventive medicine such as vaccines and animal welfare products, pharmaceutical solutions for farm and companion animals, as well as equipment and services to provide the best experience for our customers.

With more than 7,200 employees located in 47 countries, Ceva strives daily to bring to life its vision as a One Health company: "Together, beyond animal health".

2025 turnover: €1.92 billion

www.ceva.com  

Contact:

Emilie Barrail
Group head of external communication
ebarrail@ceva.com

 

 

 

 

LIBOURNE, France, April 10, 2026 /PRNewswire/ -- Ceva Animal Health, the world's fifth largest animal health company, majority-owned by its management team, today announces the appointment of Sébastien Huron as Deputy Chief Executive Officer, effective immediately. This move forms part of a broader governance evolution, following Marc Prikazsky's decision to appoint a Deputy CEO and move to a dual leadership structure in which he becomes Executive Chairman, overseeing long term strategic priorities, while Sébastien Huron steers the Group's operational management and chairs the Executive Committee.

Strengthening strategic and operational focus

As Executive Chairman, Marc Prikazsky will concentrate on Ceva's long-term agenda, including strengthening the trusted and longstanding relationships the company maintains with its investors, leading customer focused innovation, developing future leaders, and reinforcing Ceva's role in addressing major global challenges.

Marc Prikazsky commented: "This governance evolution reflects the scale Ceva has reached and our ambition to reinforce both strategic focus and operational excellence. I am delighted to welcome Sébastien, whose experience, global outlook and deeply human leadership will be key assets. I have full confidence in his ability to lead our teams with ambition, courage and pragmatism. Sébastien and I will work closely to ensure continuity while accelerating Ceva's next phase of development."

A global profile and proven leadership

A veterinarian trained at the National Veterinary School of Toulouse, Sébastien Huron began his career in 1994 at Mars Inc. in France, working in marketing for the pet food division. Later that year, he moved to Brazil to join Roussel-Uclaf / Hoechst Roussel Vet, where he spent six years in various leadership roles across marketing, R&D and business development for Latin America and Brazil.

In 2000, he relocated to the United States to join Intervet, first as Director of the Market Development Group for North America, then as Director of the Companion Animals Business Team.

He returned to Europe in 2006, taking responsibility for Southern Europe at Virbac before being appointed Area Director for Europe in 2008. He later joined the Group's Executive Board and became Head of Global Business Operations. From 2017 to 2024, he served as CEO of Virbac, leading the company through a period of record organic growth.

With over 30 years of experience across different continents, Sébastien has developed deep expertise in strategy, marketing, R&D, industrial operations and general management.

He is widely recognized for his collaborative leadership, multicultural vision and strong customer orientation.

Reflecting on his appointment, Sébastien Huron stated:

"I am honored to join Ceva at a moment when the company has an exceptional strategic foundation and a strong culture of innovation. I have always admired the entrepreneurial spirit and passion of Ceva's teams. My priority will be to support them with energy, experience and an entrepreneurial mindset so that, together, we can accelerate the Group's development and continue to deliver meaningful value for our customers and partners worldwide."

About Ceva Animal Health

Ceva Animal Health (Ceva) is the 5th global largest animal health company, led by experienced veterinarians, whose mission is to provide innovative health solutions for all animals to ensure the highest level of care and well-being. Our portfolio includes preventive medicine such as vaccines and animal welfare products, pharmaceutical solutions for farm and companion animals, as well as equipment and services to provide the best experience for our customers.

With more than 7,200 employees located in 47 countries, Ceva strives daily to bring to life its vision as a One Health company: "Together, beyond animal health".

2025 turnover: €1.92 billion

www.ceva.com  

Contact:

Emilie Barrail
Group head of external communication
ebarrail@ceva.com

 

 

 

 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Ceva Animal Health appoints Sébastien Huron as Deputy Chief Executive Officer

Ceva Animal Health appoints Sébastien Huron as Deputy Chief Executive Officer

Ceva Animal Health appoints Sébastien Huron as Deputy Chief Executive Officer

Ceva Animal Health appoints Sébastien Huron as Deputy Chief Executive Officer

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