Hainan's Boao Lecheng International Medical Tourism Pilot Zone is emerging as a major draw for overseas visitors, with favorable Free Trade Port policies driving an influx of high‑quality medical resources and pushing inbound medical tourism to record levels.
At 67, Bulgarian entrepreneur Bobokov Atanas Stoilov learned about the Hainan's Boao Lecheng International Medical Tourism Pilot Zone online and traveled there specifically to experience Chinese-style medical services. Local institutions tailored a personalized anti-aging and medical aesthetics program for him.
In addition to specialized aesthetic treatments, he also underwent a cardiovascular check-up at Ruijin Hainan Hospital and received treatment with the lipid-lowering drug Leqvio (inclisiran).
Benefiting from the local policy, the drug was first introduced and used in China in the Lecheng Pilot Zone.
"Here not only is it the medical service, but also the food is great, seafood is great and lots of green parks and green areas. So you can also do sports and it's affordable, so it's not so expensive like in Europe. So I would say come and see, come and try. Next year I'm here," he said.
With policy support following the Hainan Free Trade Port's special customs operations and its distinctive medical strengths, Lecheng received 3,053 inbound medical tourists in the first quarter of 2026 - an eightfold increase year-on-year. Its international reach now spans 14 countries and regions, including Singapore, Indonesia, Malaysia, Russia, and Canada.
"I love aromatherapy, during the section I could feel my whole body relaxing, the tension melted away and my breathing became calm and steady. I would love to come back and bring my friends," said Loh Tian Hwee, a visitor from Singapore.
So far, the pilot zone has introduced more than 560 internationally innovative drugs and medical devices, covering major fields such as oncology, cardiovascular diseases, and ophthalmology. It has also approved 29 cutting-edge biomedical technologies, including stem cell therapy, immune cell therapy, and gene therapy, and is home to more than 40 medical institutions.
"We have built a full-scenario, multilingual service network, offering one-on-one services in major international languages such as English, Japanese, Korean, Russian, and French, removing communication barriers for international clients," said Bao Xiaofeng, a staff member from Boao Yiling Life Care Center.
"We will continue upgrading Lecheng's global special medicine insurance, launch international versions of our products, and introduce more international insurers to facilitate cross-border insurance payments," said Fu Sheng, Director of Boao Lecheng Pilot Zone Administration.
Looking ahead, the Lecheng Pilot Zone will continue to accelerate the aggregation of global high-quality medical resources and further enhance its international medical tourism service capacity.
Free Trade Port policies boost Hainan’s inbound healthcare tourism
