Intuit Unveils QuickBooks Workforce, Radically Transforming Human Capital Management for Small and Mid-Market Businesses

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--May 6, 2026--

Intuit (NASDAQ: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, Mailchimp and Intuit Enterprise Suite, today announced QuickBooks Workforce in the U.S., a new, end-to-end solution powered by agentic AI and human expertise, that radically transforms how small and mid-market businesses run their human capital management (HCM). From attracting the right employees and delivering a seamless onboarding experience to supporting employee growth and engagement, QuickBooks Workforce unifies the full employee lifecycle in one place, replacing disconnected tools with done-for-you experiences that help teams reduce HR overhead, eliminate the burden of administrative work, and manage labor costs in real time.

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Small and mid-market businesses often rely on 7 to 25 different tools 1 to manage their workforce, creating unnecessary complexity, manual work, and fragmented data, at an estimated cost of $120,000 spent annually on software. 2 QuickBooks Workforce directly addresses this challenge, equipping businesses with a robust HCM solution that automates, simplifies, and syncs their workforce management, including payroll, time tracking, benefits, recruiting, hiring, performance, and compliance, on a single platform.

Embedded directly in QuickBooks Online, QuickBooks Online Advanced, and Intuit Enterprise Suite, QuickBooks Workforce is the only HCM solution that truly enables businesses to view and manage the entire employee lifecycle alongside their financials, providing real-time insights and a holistic, 360-degree view of their business that allows them to make smarter decisions, save time and money, and operate with greater accuracy and confidence. Because QuickBooks Workforce is on the Intuit platform, a conversational “chat” interface 3 is all it takes to transform HCM from a series of manual steps into intelligent, done-for-you workflows powered by a team of virtual AI agents. This helps businesses save time on recurring tasks with features including the Payroll Agent, which automatically collects and validates time data, flags inconsistencies, and runs payroll on behalf of the business owner while helping ensure accuracy. Other automations help streamline multi-step processes like promotions and offboarding, connect payroll and benefits data, and unify workforce insights in real time, delivering faster and more informed decision-making that enables businesses to scale confidently while giving employees a seamless experience, from hire to retire.

“The launch of QuickBooks Workforce marks the most significant evolution of Intuit’s human capital management capabilities since QuickBooks Online debuted 25 years ago,” said David Hahn, EVP, GM, Services Group, Intuit. “For the first time, businesses will be able to consolidate dozens of fragmented workforce tasks into a single, end-to-end ecosystem equipped with a team of virtual AI agents and human experts, providing done-for-you workflows that streamline multi-step processes, increase accuracy, and save time. Integrating robust HCM tools directly into Intuit’s business platform, where businesses already manage critical jobs like accounting, invoicing, bill pay, and lending, reinvents how business owners manage, pay, and retain their talent by giving them a unified view of their business, empowering them to achieve greater success.”

From Over Digitization to One Intelligent Workforce Hub

Traditionally, businesses have managed their workforce across multiple tools, with information spread across apps and services generating data that doesn’t integrate and sync into a single source of truth. This results in business owners and HR managers spending countless hours analyzing and inputting data, while employees put in a significant level of manual work to update data across various inputs, costing businesses hours of lost productivity and revenue.

QuickBooks Workforce overhauls this experience, providing businesses with the tools to manage their workforce efficiently and with confidence all-in-one place, a strategy which nearly three-quarters of businesses agree is the fastest path to profitability. 4 These key tools include:

"As a CFO in the electrical services and construction space, managing our HCM across a team that's constantly in the field used to mean juggling multiple solutions to sync data and losing time on manual entry,” said Emily Radaker, CFO, MEC, Inc and QuickBooks Workforce beta customer. "QuickBooks Workforce has helped to completely reinvent how we manage the day-to-day, with simpler processes that automate the manual steps, so I don’t have to worry about importing data, jumping between systems, or spending time on manual workflows. Having everything, from time tracking to HR, flow directly into payroll means we have a real-time view of our labor costs alongside our financials, on a single platform. For a business like ours, that kind of accuracy and efficiency isn't just convenient, it's essential."

Three Powerful Tiers, One Complete Workforce Solution

QuickBooks Workforce will offer three dynamic tiers that build on the success of QuickBooks Payroll, which is used to pay 18 million workers in the U.S., making it the country’s #1 payroll provider for small businesses. With the core capabilities of QuickBooks Payroll now combined with a new, comprehensive and robust HCM feature set, driven by the integration of GoCo’s HCM technology, QuickBooks Workforce ensures that businesses can manage the full employee lifecycle from onboarding to offboarding, whether they’re building a small team or managing hundreds of team members.

The new tiers for QuickBooks Workforce include:

QuickBooks Workforce will be generally available to all eligible QuickBooks Online, QuickBooks Online Advanced, and Intuit Enterprise Suite customers in the U.S. in the coming weeks. Customers currently subscribed to QuickBooks Payroll will gain automatic access to the new HCM features in QuickBooks Workforce based on their corresponding subscription tier. Existing customers not currently using QuickBooks Payroll will be able to add Quickbooks Workforce to their existing subscriptions. To learn more see here.

About Intuit

Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, Mailchimp and Intuit Enterprise Suite, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible. Please visit us at Intuit.com and find us on social for the latest information about Intuit and our products and services.

Disclaimer

This information is intended to outline our general product direction, but represents no obligation and should not be relied on in making a purchasing decision. Additional terms, conditions and fees may apply with certain features and functionality. Eligibility criteria may apply. Product offers, features, and functionality are subject to change without notice.

 

Intuit Unveils QuickBooks Workforce, Radically Transforming Human Capital Management for Small and Mid-Market Businesses

Intuit Unveils QuickBooks Workforce, Radically Transforming Human Capital Management for Small and Mid-Market Businesses

Intuit Unveils QuickBooks Workforce, Radically Transforming Human Capital Management for Small and Mid-Market Businesses

Intuit Unveils QuickBooks Workforce, Radically Transforming Human Capital Management for Small and Mid-Market Businesses

HAVANA (AP) — U.S. Secretary of State Marco Rubio on Friday defended the Trump administration's decision to slap new sanctions on Cuba, the largest of which is against Grupo de Administración Empresarial S.A., a business conglomerate operated by the Cuban Revolutionary Armed Forces.

In addition to GAESA and its leader, the sanctions announced Thursday include Moa Nickel, a Cuban joint venture with Canada's Sherritt International, which immediately announced it would withdraw from the business, ending a 32-year presence on the island.

The May 1 executive order and the new designations announced May 7 significantly expand the legal authority through which the U.S. government can levy sanctions on third-country nationals and firms, explained Lee Schlenker, a research associate at the Quincy Institute’s Global South program, a Washington think tank.

“Not only are they subject to having their assets frozen but their U.S. accounts as well as their travel to the U.S., that of their shareholders, investors or employees,” said Schlenker. “This is bound to have an extremely significant impact of the presence of foreign companies” in Cuba.

Economist Pavel Vidal, a Cuba expert at Pontificia Universidad Javeriana in Colombia, told The Associated Press that the measures are “very concerning” for an economy already “practically paralyzed.” The U.S. has blocked fuel shipments to Cuba since January, further escalating the island's yearslong economic crisis. Vidal noted that the new sanctions would likely deter GAESA’s remaining partners, saying that “very few will risk defying them.”

The new measures amount to “total isolation,” said Vidal, driven by the fear they instill in international banks, insurers and corporations.

As an expert who has analyzed GAESA’s internal documents, Vidal noted that the conglomerate’s deep reach into nearly every sector of the Cuban economy makes any connection to the island a potential liability under the new U.S. rules.

According to Vidal, GAESA commands nearly 40% of Cuba’s gross domestic product. As of early 2024, the conglomerate held $14.5 billion in liquid reserves, with annual revenues triple the size of the entire Cuban state budget.

Established in the 1990s under military control, GAESA was the Cuban Armed Forces’ strategic response to the economic collapse that followed the Soviet Union’s fall and the tightening of U.S. sanctions in place at the time.

Despite being state-owned, GAESA’s accounts are exempt from audits by the Office of the Comptroller General. Gladys Bejerano, the entity’s director, admitted to this lack of oversight in a 2024 interview; shortly thereafter, she retired.

For years, until his death in July 2022, Luis Alberto Rodríguez López-Calleja served as GAESA's general manager. As the son-in-law of former President Raúl Castro, he was a pillar of the family — a legacy continued by his son, Raúl Guillermo Rodríguez Castro. While the younger Castro officially serves as his grandfather’s chief bodyguard, he has recently emerged as a pivotal intermediary in sensitive discussions with the U.S.

This week's sanctions also added Ania Guillermina Lastres to the U.S. blacklist. As the successor to López-Calleja, she currently serves as GAESA’s executive president, overseeing the conglomerate’s vast international financial interests.

Based on the limited information available, GAESA oversees dozens of retail outlets — selling everything from food and clothing to home appliances — as well as a sprawling service network that includes car rentals and travel agencies. Notably, it also manages Cuba’s financial institutions, currency exchange bureaus, and the administration of the country’s major hotels.

In remarks to the press Friday, Rubio said the sanctions were not on the Cuban people and he referred to GAESA as a company that “is taking anything that makes money in Cuba and illegally putting it into the pockets of a few regime insiders.”

Cuban authorities maintain that the sanctions constitute “collective punishment” designed to strangle the island’s economy, arguing the Trump administration’s policies show a disregard for the welfare of the Cuban people in favor of political leverage.

The new sanctions on Havana come under the weight of a U.S. energy blockade that has caused sweeping water and power outages along with severe gas and water shortages.

Follow AP’s coverage of Latin America and the Caribbean at https://apnews.com/hub/latin-america

US Secretary of State Marco Rubio speaks during a press conference at the US Embassy in Rome, Friday, May 8, 2026. (Stefano Rellandini/Pool Photo via AP)

People travel on an electric tricycle in Havana, Cuba, Friday, May 8, 2026. (AP Photo/Ramon Espinosa)

People ride an electric scooter and a bicycle in Havana, Cuba, Friday, May 8, 2026. (AP Photo/Ramon Espinosa)

A woman carries a girl on a bicycle in Havana, Cuba, Friday, May 8, 2026. (AP Photo/Ramon Espinosa)