HONG KONG, June 19, 2026 /PRNewswire/ -- Longbridge Group today officially opened its new Singapore office at Asia Square Tower 2, in the heart of the Marina Bay financial district. This is the first of 2 offices that Longbridge Group will be opening in Singapore, with the second one opening Q4 2026.
This will be a first among online brokerages in Singapore. The move marks a significant milestone for the group, solidifying its presence in Singapore as the company's headquarters, in one of the city-state's most prominent business addresses and signalling a deepened long-term commitment to the region.
Longbridge Group is a leading fintech company operating across three core business segments: Securities, Technology, and AI. Through its retail brokerage platform Longbridge, its institutional trading solutions arm LONGPORT Whale, and its AI-native financial infrastructure platform LongbridgeAI, the group serves a global base of retail investors, institutional clients, quantitative researchers, and developers. With offices across Singapore, Hong Kong SAR, Japan, the United States, and New Zealand, Longbridge Group combines deep financial market expertise with cutting-edge technology to deliver next-generation investment experiences.
"Singapore is not a new market for us, we have been here for our users have been here since the beginning," said Nowa Zhu, Group CEO and co-founder. "What's new is that we can finally say: come find us. Longbridge is now a more prominent presence in your city, and we're here to stay."
Singapore's position as Asia's premier financial centre makes it the natural home for Longbridge Group's office. As a global hub for capital markets, regulatory innovation, and technology talent, Singapore provides the ideal platform from which Longbridge can deliver world-class fintech services to investors across Asia and beyond. The city-state's open economy, robust regulatory framework, and connectivity to global markets align directly with Longbridge Group's ambition to build trusted, technology-driven financial infrastructure for a global audience.
The new office is located at Asia Square, one of Marina Bay's most recognisable business addresses, placing Longbridge Group at the centre of Singapore's financial district. To mark the occasion, the team welcomed the new space with a lion dance and a pineapple rolling ceremony, a beloved Singaporean tradition rooted in the Hokkien phrase ong lai, meaning "fortune arrives." The office opening is the first of two milestones for Longbridge in Singapore this year. The upcoming Longbridge Cafe, the brand's first in Southeast Asia, will open at a separate Singapore location later in 2026, further cementing the group's presence in the city.
Across its three business segments, Longbridge Group continues to achieve strong momentum. On the Securities side, Longbridge has expanded its trading infrastructure to support multi-market access for retail investors across Asia, growing its user base and deepening product offerings in equities, options, and fixed income. In Technology, LONGPORT Whale has broadened its suite of multi-asset, multi-market solutions for institutional clients including brokers, banks, and family offices, with an increasing number of partnerships across the region. On the AI front, LongbridgeAI has accelerated development of its agent-native financial data and trading infrastructure platform, positioning Longbridge Group at the forefront of the industry's shift toward AI-driven investing.
About Longbridge Group:
Longbridge Group is a leading fintech company with three main business segments: Securities, Technology, and AI.
- Longbridge is an AI-powered online brokerage that serves global investors with optimal trading experience through building worldwide trading infrastructure and networks.
Website: https://longbridge.com - LONGPORT Whale provides multi-market, multi-asset trading solutions for brokers, banks, family offices, and other institutions with trading services. Website: https://longportwhale.com
- LongbridgeAI is a next-generation AI-native financial data and trading infrastructure platform built for global investors, quantitative researchers, AI agents, and developers.
Website: https://open.longbridge.com
Media enquiries:
Natalie Lau / Kang Jia Rui
Email：media@longbridge.global
Tel： +65 9451 4873
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Longbridge Group Opens New Singapore Headquarters at Asia Square, Marina Bay
A new commercial from Doritos Loaded combines culinary creativity with the thrills of Formula 1® racing in a spectacular fictional stunt
- Doritos Loaded launches a new global commercial starring Chef Gordon Ramsay and
Mercedes-AMG PETRONAS F1 Team driver George Russell. - The campaign builds on Doritos' official partnership with Mercedes-AMG PETRONAS F1 Team and Formula 1®.
- As previously announced, Chef Ramsay will create eight Doritos Loaded recipes, including the Doritos Loaded Hellfire Chicken Nachos that are featured in the commercial.
NEW YORK, June 19, 2026 /PRNewswire/ -- Today, Doritos Loaded has unveiled its star-studded new commercial featuring renowned Chef Gordon Ramsay and Mercedes-AMG PETRONAS F1 Team driver George Russell. The commercial brings together two titans from their respective high-octane industries in an entertaining merging of speed, skill and flavor.
Inside the New Doritos Loaded Commercial
The commercial opens inside a Doritos Loaded food truck, where Chef Gordon Ramsay is preparing his Doritos Loaded Hellfire Chicken Nachos, when its mysterious driver unexpectedly accelerates, sending delicious fresh ingredients flying through the air. Despite the chaos, Chef Gordon Ramsay remains focused on 'making the perfect Doritos Loaded' as chips, toppings and sauces swirl around the moving vehicle as it expertly weaves through the streets.
In a surprising twist at the end, when the truck pulls up, viewers discover that the mystery driver behind the wheel is none other than George Russell, the Mercedes-AMG PETRONAS F1 Team driver.
The commercial's unveiling marks an acceleration of both Doritos Loaded's partnership with Chef Gordon Ramsay (announced earlier this month) and Doritos' official partnership with the Mercedes-AMG PETRONAS F1 Team and Formula 1®.
Gordon Ramsay's Partnership with Doritos Loaded
As part of the Doritos Loaded collaboration, Chef Ramsay will create eight signature recipes to showcase the meal's versatility. These recipes demonstrate how adding fresh household ingredients to crunchy, flavorful Doritos creates the ultimate meal to enjoy during high-energy cultural moments - whether trackside or watching from home. The first recipe created by Gordon Ramsay is Doritos Loaded Hellfire Chicken Nachos, which is featured in the commercial and created using and uses his signature Hellfire sauce.
The eight Doritos Loaded recipes created by Gordon Ramsay will be rolled out to restaurant and hospitality operators in key global markets.
The partnership will also extend into Doritos' relationship with Formula 1®, creating high-energy Doritos Loaded experiences for fans throughout the race season. This includes two bespoke Doritos Loaded recipes exclusively made for Formula 1® fan zone food trucks.
Anshul Khanna, Marketing Vice President at PepsiCo Food Ventures said: "Doritos Loaded is one of our fastest growing meal propositions that brings together crunchy Doritos topped with great protein, veggies, fresh seasonings and flavorful sauces. And we felt this bold culinary platform deserves a bold stage. By combining the intensity of Formula 1® with the culinary creativity of one of the world's most renowned chefs, we've created a commercial for Doritos Loaded that's packed with excitement, surprises and, ultimately, a great tasting Doritos Loaded. What's most exciting is that this collaboration goes beyond just the commercial. Formula 1® fans - whether at home or trackside - can now enjoy Doritos Loaded recipes created by Chef Gordon Ramsay himself, meaning everyone can taste the thrill."
Where to Find Doritos Loaded
Doritos Loaded can be enjoyed through food trucks, delivery apps, and restaurant partners. In select areas in Madrid, Barcelona and London, Doritos Loaded already is available for order through various food delivery apps and restaurant operators. Doritos Loaded will be available in additional cities over the next few months, in the Netherlands, France, Germany, and more.
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated nearly $94 billion in net revenue in 2025, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and drinks, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that places sustainability at the center of our business strategy, seeking to drive growth and build a stronger, more resilient future for PepsiCo and the communities where we operate. For more information, visit www.pepsico.com, and follow on X (Twitter), Instagram, Facebook, and LinkedIn @PepsiCo.
Video - https://www.youtube.com/watch?v=C9vGB33SEF4
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DORITOS LOADED UNVEILS HIGH-OCTANE COMMERCIAL STARRING CHEF GORDON RAMSAY AND MERCEDES-AMG PETRONAS F1 DRIVER GEORGE RUSSELL
