The tourism boom across multiple cities in Mexico has been boosting revenues of a wide range of industries as football fans keep flocking into the country for the 2026 FIFA World Cup, according to Mexican tourism authorities.
Tourism activities related to the World Cup in Mexico rose by five percent and hotel occupancy across three host cities, namely Mexico City, Guadalajara and Monterrey, hit 95 percent on match days, according to the Mexican Secretariat of Tourism.
In Mexico City, football fans' parades have been held in the landmark Paseo de la Reforma (Promenade of the Reform).
The restaurants along the avenue are seeing large inflows of customers coming to watch the live matches.
"I can see that tourists are coming to the three host cities in Mexico in increasing numbers during the World Cup, specially foreign tourists," said Saul Rodriguez, a restaurant waiter.
The secretariat also said that at the opening day of the World Cup, the designated plazas in the host cities received about 400,000 football fans.
"The prices for the stadiums are so unbelievable. So unbelievable that we better to stay here. Look the game here with fans, with many people from all over the world, from Mexico. It's wonderful," said Wolfgang, a German football fan.
"The Mexicans receive us with kindness and warmth and the organization they have for the World Cup is excellent," said John Corrales, a football fan from Colombia.
Mexican authorities estimate that the country will welcome 10 million international arrivals in June, with activities related to the World Cup to generate more than 1.8 billion Mexican pesos (over 10 million U.S. dollars) in economic benefits.
Mexico tourism booms as fans flock in for World Cup
