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Freeze the Heat: 7 Brew Is Turning Summer's Hottest Days Into Its Coldest Moments With Seasonal Frozen Chillers Lineup

Business

Freeze the Heat: 7 Brew Is Turning Summer's Hottest Days Into Its Coldest Moments With Seasonal Frozen Chillers Lineup
Business

Business

Freeze the Heat: 7 Brew Is Turning Summer's Hottest Days Into Its Coldest Moments With Seasonal Frozen Chillers Lineup

2026-06-30 20:30 Last Updated At:20:50

SPRINGDALE, Ark.--(BUSINESS WIRE)--Jun 30, 2026--

This July, 7 Brew Coffee isn't just helping communities survive the summer heat. It's inviting them to freeze it. Beginning July 1, the fast-growing beverage brand is launching its new "Freeze the Heat" campaign, featuring all-new refreshing Frozen Chillers, limited-time offers, exclusive collectibles and surprise promotions designed to make every summer stop feel like the coolest part of the day.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260630228829/en/

Available at stands nationwide, guests can enjoy five summer-inspired chillers, each jampacked with flavor and available across coffee, 7 Energy, lemonade and more:

“Summer is one of the biggest beverage occasions of the year, and our new Frozen Chillers are filled with craveable flavors that are perfect to help guests freeze the heat,” said Nick Chavez, Chief Marketing Officer, 7 Brew. “With delicious drinks, fun giveaways and limited-time offers all month long, we’re giving guests more reasons to stop by and experience what makes 7 Brew different.”

Along with the new drink creations, July features exciting, limited-time offers, including:

“Fill-A-Tray” | July 4: Celebrate Independence Day with ease, as guests can score four medium drinks for just $17, perfect for cooling down with the whole crew before fireworks kick off.
Jackpot Day | July 7: In recognition of 7/7, guests who purchase two medium or large drinks will receive a free limited-edition Blondie bag charm, while supplies last.
Chiller Nights | July 20 – 24: From 7 p.m. to close, Frozen Chillers go BOGO (Buy One, Get One Free), making late-night runs the ultimate cool off after sunset.

7 Brew has exploded onto the scene in the U.S., opening more than 700 stands across 38 states, including 500+ since 2023. Featuring a menu spanning seven categories — Coffees, 7 Energy, 7 Fizz Sodas, Teas, Lemonades, Smoothies and Shakes — 7 Brew prepares more than 1 million customizable drinks a day through its innovative, double lane, drive-thru-only concept.

For more information about the “Freeze the Heat” promotion or to find a 7 Brew location near you, visit www.7brew.com.

About 7 Brew

7 Brew is a rapidly growing drive-thru beverage brand offering an unmatched experience focused on speed, handcrafted drinks, and connection. Powered by its high-energy Brew Crew and a mission to Cultivate Kindness, 7 Brew offers 20,000+ flavorful drink combinations across espresso-based coffee, 7 Energy drinks, 7 Fizz Sodas, teas, lemonades, smoothies, and shakes. Founded in 2017 in Rogers, Ark. with its 7 Original coffees, 7 Brew has grown to more than 700 stands across 38 states through its franchise model. The brand continues to expand nationwide, creating smiles everywhere, serving over 1 million drinks per day. For more information, visit www.7brew.com and follow 7 Brew on social media ( @7brewcoffee ).

7 Brew is serving up the coolest flavors of the summer with its new “Freeze the Heat” campaign, featuring five fresh Frozen Chillers, limited-time promo offers and exclusive giveaways available throughout July at stands nationwide.

7 Brew is serving up the coolest flavors of the summer with its new “Freeze the Heat” campaign, featuring five fresh Frozen Chillers, limited-time promo offers and exclusive giveaways available throughout July at stands nationwide.

DETROIT (AP) — Jerry Esters proudly displays the American flag each day on his Detroit home. A few miles away, Yvonne Pistochini says there is no scenario under which she would allow the Stars and Stripes to cast its shadow where she lives.

Both are Black.

For Esters, the flag represents the opportunities that allowed the great-great-grandson of slaves to find success and flourish. Pistochini, 79, simply says the America identified by the flag is not the same country she saw growing up.

Americans' views of “Old Glory” are divided by politics, age and race, according to a new survey conducted by The Associated Press-NORC Center for Public Affairs Research ahead of the nation's 250th birthday celebration.

Republicans and older, white adults are especially likely to say they fly the American flag, while younger Democrats and Black adults are more likely to say they don't fly it. Views of the flag — and whether it's a unifying or divisive symbol — track with other deep divisions among Americans, who see their country's history and accomplishments very differently.

“A lot of Black Americans see the flag as a symbol of both inclusion and exclusion,” said Matthew Delmont, professor of American history at Dartmouth College. “Black Americans, more so than white Americans, also understand the flag can be used to justify a version of patriotism that is rooted in exclusion, with the flag being used to say ‘you don’t belong here.’”

The survey of 2,596 adults was conducted April 16-20. It suggests that older white Americans, especially Republicans, are more likely to see the flag as unifying.

About half of U.S. adults said they display the flag at home throughout most of the year, or during holidays. About 7 in 10 Republicans and about 6 in 10 Americans ages 60 and older fly the flag at least during holidays.

About 6 in 10 Democrats and independents, on the other hand, say they “never” fly the U.S. flag. That includes the vast majority, 75%, of Democrats under 45.

Esters, a 64-year-old retired clay sculptor for a Detroit automaker, flies three American flags at his Sherwood Forest home on the city’s west side.

“When these homes were built, Black men like me, my mother and my family ... we couldn’t even buy these homes,” he said. “To me, that’s one reason I fly the flag. We went through a lot to be able to own nice homes, and this is what we fought for.”

The other reason is Moriah Martin, Esters’ great-great-grandmother, who was born into slavery.

“I’m kind of living out her dreams — what I did for a living, having a business, having a nice home,” he said. “I think that’s the American way, but we got to fight for it and we, as Blacks, fought for it.”

He's in the minority among Black adults, according to the survey, which found that only about 3 in 10 Black adults say they ever display the American flag, compared with about half of white and Hispanic adults.

Pistochini says current divisions over political leanings and perspectives, and inequality of opportunities for the poor and people of color are not what she believes the flag should stand for. People confuse flying it with being patriotic, she added.

“Just because you fly a flag doesn't make you a patriot,” Pistochini said. “If there was patriotism, we would not have all this. We can't look at (what's going on) and say this is America.”

Ben Gaskins, chair of political science at Lewis & Clark College in Portland, Oregon, says the flag is an important symbol of patriotism for many Americans.

“It is those who are older people, who are white and people who are more conservative,” Gaskins said. “They take it as more central to their identity.”

Nancy Hansen, a 73-year-old retired Customs and Border Protection clerk in Culvertson, Montana, believes “you have to be for the country, no matter what” and that the flag means “freedom.”

“Freedom to live where we want to live, travel where we want to travel, raise our kids where we want to raise our kids,” said Hansen, who is white and identifies as Republican.

Each year around July 4, the American Legion posts flags outside businesses and homes in Culvertson, including Hansen’s home.

Linda and Greg Cunningham also equate the flag with freedom.

The white, conservative Pontiac, Michigan, couple are going all out this summer. The exterior of their home northwest of Detroit is awash in red, white and blue. The flag sits atop a flagpole just feet from their door.

“It's no political thing, at all," said Linda Cunningham, 63. “It's our freedom. I love the American flag. I love the whole concept of it. I love America. I know there’s so much going on in the world, right now, and I know everyone has their own views, and I'm just sad that politics have to be brought into the flag.”

Of those who took the survey, 47% see the flag as a “more unifying” symbol. About 16% call it a “more divisive” icon, while 36% say it's neither divisive nor unifying.

Only 22% of Black adults see the flag as a unifying symbol, compared with 55% of white adults and 42% of Hispanic adults.

“It’s a painful symbol. It’s a reminder of what we could be and how it’s failed to live up to that for Black people, for Indigenous people and people of color,” said Allison Wiltz, a Black author and founder of Writers and Editors of Color.

Paul Walthour, 71, occasionally flies the flag outside his Minneapolis-area home on special occasions and some holidays. Walthour says that when he’s away from home and at his cabin, the flag goes up each morning and is taken down at the end of the day.

“This is antiquated, perhaps,” said Walthour, who is white and a retired advertising agency creative director. “I feel it’s a symbol that you’re proud to be an American.”

“Unfortunately, I kind of think it’s kind of a symbol of dividing more than uniting,” added Walthour, who identifies as a Democrat. “The people who fly it on the far right have one kind of feeling about it, and the people who fly it on the left have a different kind of feeling about it.”

Williams is a member of AP's Race & Ethnicity team. Sanders and Parwani reported from Washington.

The AP-NORC poll of 2,596 adults was conducted April 16-20 using a sample drawn from NORC’s probability-based AmeriSpeak Panel, which is designed to be representative of the U.S. population. The margin of sampling error for adults overall is plus or minus 2.6 percentage points.

FILE - The American flag over the Capitol is illuminated by the early morning light in Washington, Oct. 1, 2025. (AP Photo/J. Scott Applewhite, File)

FILE - The American flag over the Capitol is illuminated by the early morning light in Washington, Oct. 1, 2025. (AP Photo/J. Scott Applewhite, File)

FILE - American flags fly in front of the U.S. Capitol at sunrise, Oct. 1, 2025, in Washington. (AP Photo/Julia Demaree Nikhinson, File)

FILE - American flags fly in front of the U.S. Capitol at sunrise, Oct. 1, 2025, in Washington. (AP Photo/Julia Demaree Nikhinson, File)

Linda and Greg Cunningham fly the American flag outside their Pontiac, Mich., home on June 10, 2026. (AP Photo/Corey R. Williams)

Linda and Greg Cunningham fly the American flag outside their Pontiac, Mich., home on June 10, 2026. (AP Photo/Corey R. Williams)

Jerry Esters stands in front of American flag outside his Detroit home on June 9, 2026. (AP Photo/Corey R. Williams)

Jerry Esters stands in front of American flag outside his Detroit home on June 9, 2026. (AP Photo/Corey R. Williams)

FILE - Miniature American flags flutter in wind gusts across the National Mall near the Capitol in Washington, Nov. 10, 2025. (AP Photo/J. Scott Applewhite, File)

FILE - Miniature American flags flutter in wind gusts across the National Mall near the Capitol in Washington, Nov. 10, 2025. (AP Photo/J. Scott Applewhite, File)

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