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Ascott Accelerates Vietnam Expansion With Nine Signings in 1H 2026, Growing Portfolio by Over 30%

Asia Pacific

Ascott Accelerates Vietnam Expansion With Nine Signings in 1H 2026, Growing Portfolio by Over 30%
Asia Pacific

Asia Pacific

Ascott Accelerates Vietnam Expansion With Nine Signings in 1H 2026, Growing Portfolio by Over 30%

2026-07-30 19:18 Last Updated At:19:32

  • Signs four new projects with longstanding partner Sun Group and five with owners new to Ascott, adding over 3,200 units
  • Deepens presence in Hanoi, Ho Chi Minh City and Hai Phong, expands along the coast in Da Nang and Phu Quoc, and enters Quy Nhon for the first time
  • Debuts The Crest Collection in Vietnam, with signings spanning seven brands
  • Expects signing momentum to continue in 2H 2026

Set on the Quang An Peninsula with direct frontage to West Lake in Hanoi, Diamond Crown Westlake by The Crest Collection will offer one- to four-bedroom residences, suites and duplex units in one of Hanoi's most sought-after lakeside addresses. The property marks the brand debut of The Crest Collection in the northern part of Vietnam.

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Set on the Quang An Peninsula with direct frontage to West Lake in Hanoi, Diamond Crown Westlake by The Crest Collection will offer one- to four-bedroom residences, suites and duplex units in one of Hanoi's most sought-after lakeside addresses. The property marks the brand debut of The Crest Collection in the northern part of Vietnam.

Set on the Quang An Peninsula with direct frontage to West Lake in Hanoi, Diamond Crown Westlake by The Crest Collection will offer one- to four-bedroom residences, suites and duplex units in one of Hanoi's most sought-after lakeside addresses. The property marks the brand debut of The Crest Collection in the northern part of Vietnam.

Designed for extended stays in one of North Vietnam's most dynamic growth corridors – Hai Phong, Citadines Riverside Hai Phong will sit along a landscaped riverside promenade within the Hoang Huy Green River urban development. The property will offer 140 units, ranging from studios to one , two , and three bedroom apartments.

Designed for extended stays in one of North Vietnam's most dynamic growth corridors – Hai Phong, Citadines Riverside Hai Phong will sit along a landscaped riverside promenade within the Hoang Huy Green River urban development. The property will offer 140 units, ranging from studios to one , two , and three bedroom apartments.

Prominently positioned along the pristine Non Nuoc Beach, Somerset Non Nuoc Da Nang Resort will offer 549 serviced apartments and villas, set alongside a beach club as well as specialty dining options.

Prominently positioned along the pristine Non Nuoc Beach, Somerset Non Nuoc Da Nang Resort will offer 549 serviced apartments and villas, set alongside a beach club as well as specialty dining options.

Set on the Quang An Peninsula with direct frontage to West Lake in Hanoi, Diamond Crown Westlake by The Crest Collection will offer one- to four-bedroom residences, suites and duplex units in one of Hanoi's most sought-after lakeside addresses. The property marks the brand debut of The Crest Collection in the northern part of Vietnam.

Set on the Quang An Peninsula with direct frontage to West Lake in Hanoi, Diamond Crown Westlake by The Crest Collection will offer one- to four-bedroom residences, suites and duplex units in one of Hanoi's most sought-after lakeside addresses. The property marks the brand debut of The Crest Collection in the northern part of Vietnam.

Designed for extended stays in one of North Vietnam's most dynamic growth corridors – Hai Phong, Citadines Riverside Hai Phong will sit along a landscaped riverside promenade within the Hoang Huy Green River urban development. The property will offer 140 units, ranging from studios to one , two , and three bedroom apartments.

Designed for extended stays in one of North Vietnam's most dynamic growth corridors – Hai Phong, Citadines Riverside Hai Phong will sit along a landscaped riverside promenade within the Hoang Huy Green River urban development. The property will offer 140 units, ranging from studios to one , two , and three bedroom apartments.

Prominently positioned along the pristine Non Nuoc Beach, Somerset Non Nuoc Da Nang Resort will offer 549 serviced apartments and villas, set alongside a beach club as well as specialty dining options.

Prominently positioned along the pristine Non Nuoc Beach, Somerset Non Nuoc Da Nang Resort will offer 549 serviced apartments and villas, set alongside a beach club as well as specialty dining options.

Prominently positioned along the pristine Non Nuoc Beach, Somerset Non Nuoc Da Nang Resort will offer 549 serviced apartments and villas, set alongside a beach club as well as specialty dining options.

Mr Kevin Goh, Chief Executive Officer, Ascott, said: "Vietnam is one of the most exciting hospitality growth stories in Asia. Demand is rising in the cities, along the coast and across traveller segments, and our flex-hybrid model gives us the versatility to capture it through asset-light growth. Property owners value that our platform can serve both long and short stays, and operate formats as diverse as serviced residences, hotels, resorts and social living properties. With these new signings, we are reinforcing our leadership in serviced residences and extended stay while extending into the leisure destinations and luxury segments where new demand is taking shape."

Ms Serena Lim, Chief Growth Officer, Ascott, said: "Vietnam's hotel development pipeline is moving quickly into construction, particularly in Hanoi and Ho Chi Minh City, and owners are selecting their operating partners now. In these conversations, Ascott's operating track record in extended stay is a clear differentiator, offering owners resilient returns through market cycles, while our multi-typology brand strategy allows us to deploy the right brand and format for each opportunity. The depth of owner confidence underscores the opportunity in Vietnam, and with active discussions underway across several markets, we expect the signing momentum to continue into the second half of the year."

Among the owners new to Ascott, DOJI Group, one of Vietnam's five largest private enterprises with core businesses spanning gold, gemstones and luxury real estate, will bring Diamond Crown Westlake by The Crest Collection to Hanoi's Tay Ho district. Set on the Quang An Peninsula with direct frontage to West Lake, in an enclave long favoured by expatriates, diplomats and affluent residents, the property will offer one- to four-bedroom residences, suites and duplex units in one of Hanoi's most sought-after lakeside addresses. Intertruck Co., Ltd will bring Citadines Riverside Hai Phong to the heart of the city's new administrative centre in Thuy Nguyen, as Hai Phong grows into northern Vietnam's industrial and government hub. In Ho Chi Minh City, an Oakwood property enters Thao Dien, one of the city's most established residential districts.

Along the central coast, Somerset Non Nuoc Da Nang Resort will sit on the pristine Non Nuoc Beach, with golf courses nearby and easy access to Hoi An Ancient Town. Offering serviced apartments and villas alongside a beach club, specialty dining and children's facilities, the resort brings Somerset's residential-style serviced living to the Da Nang and Hoi An coastline. Further south, Citadines Quy Nhon Resort marks Ascott's entry into a new city, with the beachfront mixed-use resort positioning Ascott early in the destination gaining attention on the back of infrastructure upgrades and rising visitor arrivals.

Hashtag: #TheAscottLimited #Hospitality #Growth #NewSignings




The issuer is solely responsible for the content of this announcement.

The Ascott Limited

The Ascott Limited (Ascott) is driven by a vision to be the preferred hospitality company, enriching global living with heartfelt experiences. With a portfolio of more than 1,000 properties spanning over 230 cities across more than 40 countries, Ascott's presence spans Asia Pacific, Central Asia, Europe, the Middle East, Africa and the USA. Its diverse collection of award-winning brands includes , , , , , , , , , , , , , , , and .

Ascott specialises in managing and franchising a wide range of lodging options, including serviced residences, hotels, resorts, social living properties and branded residences, catering to the varying needs and preferences of global travellers. Through the loyalty programme, members enjoy exclusive privileges and curated experiences, enhancing every aspect of their travel journey.

As a wholly owned business unit of , Ascott generates fee-related revenue by leveraging its expertise in both lodging management and investment management. It also drives the expansion of funds under management by growing its sponsored and private funds.

For more information on Ascott and its sustainability programme, please visit . Alternatively, connect with Ascott on , , and .

About CapitaLand Investment Limited (SGX: 9CI)

CapitaLand Investment (CLI) is a leading global real asset manager with a strong presence in Asia. Headquartered and listed in Singapore, CLI operates in over 40 countries, connecting institutional capital to investment opportunities through its on-the-ground expertise and deep local capital networks. Its portfolio spans strategic investments in commercial, lodging and living, logistics and self-storage, data centres and real estate credit, aligned with its high conviction themes. CLI is focused on scaling its asset-light, recurring fee income across fund management, commercial and lodging management, delivering sustainable long-term value through disciplined capital management and responsible investing. For more information, please visit: .

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COPENHAGEN, DENMARK - Media OutReach Newswire - 30 July 2026 - Green SM today officially launched its fully electric taxi service in Copenhagen, marking the company's first entry into the European market. The launch represents an important milestone in Green SM's international expansion, following the successful rollout and operation of its services across Vietnam and several Asian markets.


The launch ceremony was attended by Mr. Do Quang Thai, First Secretary of the Embassy of the Socialist Republic of Vietnam in the Kingdom of Denmark, together with representatives from leading Danish organizations, including 3F, Dansk Erhverv, DPT and Carnegie Investment Bank, alongside strategic partners and industry stakeholders from the transport, technology, energy, finance and infrastructure sectors.

As one of the world's leading cities in sustainable urban mobility, Copenhagen was chosen as Green SM's first European market. Here, the company aims to complement the city's existing transport network by offering another reliable, fully electric mobility option for residents and visitors alike.

In Denmark, the company operates a fully electric fleet of VinFast VF 6 and VF 8 vehicles, serving a wide range of everyday urban travel needs. Unlike many ride-hailing platforms that primarily connect passengers with independent drivers, Green SM directly owns and manages its fleet and oversees driver operations to help ensure consistent service quality and customer experience. During the initial phase of operations, Green SM will focus on establishing a reliable local operation, ensuring full compliance with Danish regulations, and continuously improving its service based on feedback from customers, drivers, and other stakeholders.

Delivering a safe, professional, and consistent customer experience begins with Green SM's drivers. Before serving customers, every driver completes comprehensive training in road safety, customer service, operating procedures, and electric vehicle operation. Together with ongoing training and a robust local operations system, this helps ensure every journey reflects the high standards Green SM is committed to delivering.

Customers can book rides through the Green SM app, available on the App Store and Google Play. Fares are displayed before each trip is confirmed, and electronic receipts are issued automatically at the end of every journey. To mark its launch in Copenhagen, Green SM is offering new customers five (5) vouchers worth 25% off each trip, up to a maximum discount of 100 DKK per ride throughout the Grand Launch period from July 30 to September 30, 2026.

Richard Nabil Chahine, CEO of Green SM Europe, said: "Cities shape the future of mobility long before companies do. Copenhagen is one of those cities. That is why beginning our European journey here carries special meaning for Green SM. We come with deep respect for the standards already established here, drawing on what we have learned from serving millions of journeys across Asia. Our ambition is simple: to become a trusted mobility partner by delivering safe, professional and fully electric journeys that people can rely on every day. If we earn that trust, growth will naturally follow."

Green SM's expansion into Europe reflects the company's long-term approach to international growth. Rather than prioritising rapid expansion, Green SM focuses on building well-structured local operations, adapting its services to local market needs, and earning trust through consistently reliable service.

With its fully electric fleet and low-emission operating model, Green SM hopes to contribute to Denmark's long-standing ambitions for more sustainable mobility while providing another practical transport choice for everyday journeys.

Founded in Vietnam in 2023, Green SM currently operates in Vietnam, Laos, Indonesia, the Philippines, India and Kazakhstan. Through its fully electric fleet, technology platform and consistent operating standards, the company is steadily expanding internationally while adapting its services to local market needs.

Hashtag: #GreenSM

The issuer is solely responsible for the content of this announcement.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

Green SM Officially Launches Fully Electric Taxi Service in Denmark

Green SM Officially Launches Fully Electric Taxi Service in Denmark

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