Hims & Hers Introduces New Hers App with First-of-Its-Kind, Doctor-Led, AI-Native Care Experience

SAN FRANCISCO--(BUSINESS WIRE)--Aug 6, 2026--

Hims & Hers, the leading health and wellness platform, today announced a first-of-its-kind* intelligent care experience that puts AI directly inside customers’ care, not on the sidelines of it. Rolling out first to Hers weight loss members, this proactive care experience delivers personalized guidance, real-time attention to her progress, and keeps her motivated so she can hit her goals.

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"Most AI in health sits outside your care. It can tell you things, but it isn't connected to your doctor, your treatment, or your plan, so the moment you need actual care, you're on your own," said Mo Elshenawy, Chief Technology Officer at Hims & Hers. "This new experience on the Hers app embeds intelligence at every step of the care experience. It knows each woman’s treatment plan, delivers support unique to her, and brings a provider into the conversation when clinical judgment is needed. It is one continuous conversation instead of a dozen disconnected steps. This is a first for healthcare, and it's how we're making care more proactive, accessible, and trustworthy."

To bolster this connected experience, Hims & Hers is also introducing the Hers smart scale, available to weight loss members at no extra cost. The scale connects directly to the Hers app, allowing users to automatically sync weight and GLP-1 progress data. This real-time logging enables customers to give their provider, Care Team, and AI the full picture so they can provide support when she needs it – celebrating milestones and keeping her motivated and on track. Designed with intention with branding on the back of the base, this sleek new smart scale serves as a quiet reminder that her health journey is hers.

For decades, people have had to live within a healthcare system built around office hours rather than their personal health journeys. They’re left to navigate the silence between appointments largely on their own — the flare-up at 9pm, the question after a dose change, the small wins nobody is there to recognize, and the only advice available is "wait for your next visit." Most AI health tools don't close that gap. They can talk to patients, but none of them provide personalized support or bring in a doctor when needed. Hims & Hers built something different: AI that's fast, responsive, and available on customers’ own timetable, paired with direct access to their provider, exactly when it matters. The result is a new standard of experiencing care, always on, personal, and finally built for their needs. Hims & Hers plans to expand this AI-native experience to the Hims app and additional categories over time.

How it works: This new approach powers a deeply personalized care experience with providers at its center. A customer’s provider, AI, and Care Teams are part of one conversation, helping them stay caught up – no re-explaining her health history at every step. If a customer opts in, the platform retains her goals, medications, and exact place in her care journey, so she can get personalized support from AI, a provider, or Care Team depending on her needs, plus support on nutrition, sleep, and lifestyle along the way. Because AI responses are shaped by clinical protocols developed with weight-loss specialists, not generic health content, this new experience is expert-led and personal, rather than one-size-fits-all.

“Women have historically been last in line in healthcare — last to be included in clinical trials, last to receive cutting-edge treatment, last to benefit from innovation,” said Hers Chief Medical Officer Jessica Shepherd, MD, FACOG. "Today that changes. Women finally get an intelligent care experience built entirely around them, one that knows them, stays with them, and brings their provider and care team together with AI to truly serve their needs. In weight loss especially, the clinical oversight, lifestyle guidance, and support a woman receives between appointments can matter just as much as the treatment itself. This is what care for women should have always looked like."

This new intelligent care experience isn't just built for customers – it's built to support clinicians too. For health care providers, AI surfaces patient context, medication history, and care details so they can focus on what they do best: practice judgment, navigate complexity, prescribe any needed medication, and treat the patient in front of them. The AI informs. The clinician decides. Always.

Downloadable press assets here. For more information, visit www.forhers.com.

About Hims & Hers Health, Inc

Hims & Hers is the leading health and wellness platform on a mission to help the world feel great through the power of better health. We believe how you feel in your body and mind transforms how you show up in life. That’s why we’re building a future where nothing stands in the way of harnessing this power. Hims & Hers normalizes health & wellness challenges—and innovates on their solutions—to make feeling happy and healthy easy to achieve. No two people are the same, so the company provides access to personalized care designed for results. For more information, please visit www.hims.com and www.forhers.com.

*"First," "first-of-its-kind," and "only" refer to this specific combination: a single company that owns the entire care journey — intake, access to provider care, pharmacy fulfillment, and ongoing support — while embedding AI throughout that journey in one continuous experience, including support for providers. Based on publicly available information about generally available U.S. telehealth and digital health offerings as of July 2026. Not a claim about clinical outcomes.

Cautionary Note Regarding Forward-Looking Statements

This communication includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements can be identified by the use of forward-looking terminology, including the words “anticipates,” “expects,” “intends,” “plans,” “decides,” “may,” “will,” “likely,” “potential,” “future,” “over time,” “coming,” “hope,” or “should,” or, in each case, their negative or other variations or comparable terminology. There can be no assurance that actual results will not materially differ from expectations. Such statements include, but are not limited to, the rollout, availability, functionality, adoption and performance of the AI-enabled care experience and related platform features; the availability and distribution of the Hers smart scale to eligible members; the expected benefits of integrating AI into the clinical care experience for customers and providers; and our ability to enhance personalization, engagement, clinical support and customer outcomes through these offerings. These statements are based on management's current expectations, but actual results may differ materially due to various factors.

Forward-looking statements are neither historical facts nor assurances of future performance. Instead, the forward-looking statements contained in this communication are based on our current expectations, assumptions and beliefs concerning future developments and their potential effects on us. Future developments affecting us may not be those that we have anticipated. These forward-looking statements involve a number of risks, uncertainties (some of which are beyond our control) and other assumptions that may cause actual results or performance to be materially different from those expressed or implied by these forward-looking statements. These risks and uncertainties include, but are not limited to, the timing and success of the rollout, availability and adoption of the AI-enabled care experience and related platform features; the availability, distribution and customer adoption of the Hers smart scale; our ability to successfully develop, deploy and maintain AI-powered technologies and integrate them into our platform and clinical workflows; the accuracy, reliability and performance of AI-generated outputs and their acceptance by customers and providers; changes in the application, interpretation and enforcement of healthcare, consumer protection, privacy or artificial intelligence laws and regulations applicable to our business; and our ability to realize the anticipated benefits of these new products and features, and other factors described in the Risk Factors and other sections of our most recently filed Quarterly Report on Form 10-Q, our most recently filed Annual Report on Form 10-K, and other current and periodic reports we file from time to time with the Securities and Exchange Commission.

Should one or more of these risks or uncertainties materialize, or should any of our assumptions prove incorrect, actual results may vary in material respects from those projected in these forward-looking statements. The forward-looking statements contained in this communication are made only as of August 4, 2026. We undertake no obligation (and expressly disclaim any obligation) to update or revise any forward-looking statements, or to update the reasons actual results could differ materially from those anticipated in the forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. By their nature, forward-looking statements involve risks and uncertainties because they relate to events and depend on circumstances that may or may not occur in the future. We caution you that forward-looking statements are not guarantees of future performance and that our actual results may differ materially from those made in or suggested by the forward-looking statements contained in this communication.

Hims & Hers Introduces New Hers App with First-of-Its-Kind, Doctor-Led, AI-Native Care Experience

Hims & Hers Introduces New Hers App with First-of-Its-Kind, Doctor-Led, AI-Native Care Experience

Republican Sen. Lisa Murkowski said Friday she will oppose Todd Blanche’s nomination as attorney general, narrowing the confirmation path for President Donald Trump’s pick to lead the Justice Department.

The Alaska senator said she’s concerned the Trump administration could proceed with its proposed $1.8 billion fund to compensate Jan. 6 rioters even though Blanche has issued a formal order terminating it.

Meanwhile, Trump said Thursday he was signing two executive actions on immigration: one limiting the number of people eligible for U.S. citizenship after being born in the United States and the other focused on stopping people from coming to the U.S. to give birth. It’s a sign that even after Trump’s first attempt at limiting birthright citizenship was rejected by the Supreme Court, he’s ready to try again.

Here's the latest:

Immigration and Customs Enforcement is moving to equip officers with body cameras in the next two months but the agency’s policy gives it broad control over what footage will be made public by specifying any releases must be in its “best interests.”

After years of delays, ICE said its field officers nationwide will have body-worn cameras by the end of September. The rollout comes after recent fatal shootings by officers enforcing President Trump’s immigration crackdown have intensified pressure for accountability the cameras could provide.

But the agency’s body-worn camera policy could mean taxpayers who are pitching in tens of millions of dollars to pay for the cameras may be kept in the dark about some high-profile confrontations, at least in their immediate aftermath.

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President Trump will tell you: The grass is always greener on his side of the fence.

And tell you. And tell you.

Trump has spoken repeatedly of his prowess with green lawns since returning to the White House — at some events even spending more time talking about it than the war in Iran, the economy or November’s midterm elections.

It was on the president’s mind just five weeks after his second inauguration, when he pointed out the Oval Office window during an interview with The Spectator. “You see the grass outside, right?” he asked before detailing his plans to pave over much of it. “Some people would like to leave it. But the problem is, you can’t.”

Trump has kept on the topic constantly ever since. All told, he’s mentioned grass in at least 45 public events or interviews over the past 18 months — or at least once every 12 days. That doesn’t include the numerous social media posts he’s also made on the topic.

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The president maintained that Republicans can hold onto control of Capitol Hill and he told Punchbowl News he’s “working hard” to make it happen.

“I’m going to fight,” he said, noting this week’s trip to western states and the upcoming GOP midterm convention that was his idea.

Still, Trump noted the historical trends that go against Republicans. “Even good presidents, they tend to lose in the midterms,” he said.

He even called House Democratic leader Hakeem Jeffries a “nice guy” and recalled a “good meeting” with him, even though he and the would-be speaker have been “harsh” with one another publicly.

Trump also pushed back against the idea that his presidency would effectively end if Democrats win a majority in the House, Senate or both.

“To some degree,” he said. But he nodded to the presidential veto. “I have great blocking power,” he said. “I’m a great blocker.”

Any concession would be tough for the Republican president, who’s insisted there’s no truth to his sagging poll numbers, the sluggish economy and the U.S. military’s dwindling stockpiles of key weapons following the Iran war he launched with Israel more than five months ago.

“He divides the world into winners and losers, and this would make him a loser,” said Eliot Cohen, who served as counselor of the State Department in the George W. Bush administration. “And the image of being a loser, I think, would be intolerable for him.”

The sticking point has been over control of the Strait of Hormuz, through which 20% of the world’s oil normally flows. While both sides say a deal is close, the Trump administration has ruled out any arrangement that would cement Iran’s grip over the waterway, including Tehran charging fees.

But Iran has insisted on some measure of control, saying the strait will not go back to being an open international waterway as it was before the war.

▶ Read more

The president praised House Speaker Mike Johnson, a stalwart Trump loyalist, and said he should be the Republican leader even if the GOP loses its narrow majority.

“He’s great. We work together great,” Trump told Punchbowl News. Sometimes, the president mused, “we’re one heart attack away from losing the House in Congress,” yet Johnson has still delivered major pieces of Trump’s agenda.

“I don’t think there’s even a thought of anybody challenging him,” Trump insisted.

Trump wasn’t so effusive about Senate Majority Leader John Thune.

“I don’t want to get into that. It’s early,” Trump said when asked whether he’d support Thune’s reelection as leader.

Trump said he gets along with the South Dakota senator but lamented the leader’s opposition to scrapping the filibuster and the Senate’s inability to pass the president’s proposals to expand federal power over elections.

“It’s a shame he doesn’t have the votes,” Trump said.

The president’s job approval rating of 33%, according to the latest AP-NORC polling, is as low as it has been in his second presidency — the kind of numbers that hurt a president’s party in midterm elections. But Trump insisted to Punchbowl News that he isn’t the real target of voter frustration, especially among Republicans.

“They’re not angry at me, but they are angry at Republicans” on Capitol Hill, he said.

He cited voter turnout in presidential elections, alluding to analyses that show he’s attracted sporadic voters and flipped some historically Democratic-leaning voters.

“The question is, will they vote? Because a lot of them are very angry at Republicans to be honest with you,” Trump said.

The president maintained that Republicans can hold their House and Senate majorities this November. But his overall argument was clear: If they don’t, it’s not his fault.

And Labor Department revisions shaved 103,000 jobs off payrolls in May and June. But the unemployment rate dipped to 4.1% as Americans left the job market.

The June jobs numbers from the Labor Department on Friday marked a sharp reversal for the American labor market.

Hiring had rebounded this year from a lackluster 2025 in the face of the conflict in the Persian Gulf that has sent energy prices surging and put a strain on family budgets. Job growth had been solid, if unspectacular. Some businesses are having trouble filling vacancies. Others are using technology to do the work humans used to do.

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The Republican president is sitting on hundreds of millions of dollars in campaign money but told Punchbowl News in an interview released Friday that he’ll unleash the funds to help GOP candidates ahead of the November midterms.

Trump says he has as much as $800 million to spend.

“I control it,” he emphasized.

Notably, he did not offer any details about when or where he’ll distribute the campaign cash.

Many Republicans have been counting on Trump’s super PAC being a key part of the GOP’s defense of their House and Senate majorities. The president’s political funds are a key part of Republicans’ overall financial advantage in the midterm campaign, despite individual Democratic Senate and House candidates outraising their Republican opponents in many key races across the country.

The president told Punchbowl News he’ll leave his acting attorney general at the Justice Department even if his nomination fails.

“It’ll be very sad,” Trump said, but, “we’ll all survive. Todd will survive.”

Trump called Blanche “fair” and said he’s “not a radical flamethrower.” But he acknowledged the political realities.

He singled out Sen. Murkowski as one of his Republican critics but said he has no regrets about his relationship with the Alaska Republican or other GOP senators, including Louisiana’s Bill Cassidy, who could now determine whether Blanche is confirmed.

“You do what you have to do,” Trump said. “Just so you understand, they voted to impeach me. ... In all fairness, you think that I’m going to support somebody that voted to impeach me?”

Cassidy and Murkowski were among the Republicans who voted to convict Trump on impeachment charges in 2021 after the Jan. 6 Capitol riot.

The Alaska Republican announced on social media that she’ll vote against confirming the acting attorney general for the permanent job.

Murkowski complimented Blanche personally after private meetings with him but said she’s concerned he cannot lead an independent Justice Department under President Donald Trump.

“The country needs an Attorney General who will check the worst impulses of this administration,” she said. “I hope Mr. Blanche is able to achieve that, if confirmed, but I simply do not have confidence that will be the case.”

Murkowski’s decision puts Blanche’s nomination on the brink of failing in a chamber where Republicans hold a 53-47 majority. She joins Republican Sen. Susan Collins of Maine in opposition, and Sen. Mitch McConnell of Kentucky has missed Senate votes since early June because of health problems.

That leaves Sen. Bill Cassidy as the potentially deciding vote given that all Democrats are expected to vote against Blanche.

President Donald Trump speaks in the Oval Office of the White House, Thursday, Aug. 6, 2026, in Washington. (AP Photo/Alex Brandon)

President Donald Trump speaks with a reporter as he departs after an event for Olympic athletes, coaches, staff, and representatives from Team USA in the East Room of the White House, Thursday, Aug. 6, 2026, in Washington. (AP Photo/Alex Brandon)