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The Boy from Baby Shark Dance Starts a New Wave with Debut Single "WAVE," Featuring JOOHONEY of MONSTA X

Business

The Boy from Baby Shark Dance Starts a New Wave with Debut Single "WAVE," Featuring JOOHONEY of MONSTA X
Business

Business

The Boy from Baby Shark Dance Starts a New Wave with Debut Single "WAVE," Featuring JOOHONEY of MONSTA X

2026-08-20 19:00 Last Updated At:19:15

  • "WAVE" reimagines the iconic Baby Shark melody as an energetic electropop dance track with trap influences
  • JOOHONEY of MONSTA X features on the track, with choreography by TEAM SAME led by K-pop choreographer Young-jun Choi
  • A behind-the-scenes documentary chronicling Baby Shark Boy's journey and the making of his debut single is also set for release
  • Click HERE for Images

    SEOUL, South Korea, Aug. 20, 2026 /PRNewswire/ -- The Pinkfong Company, the global entertainment company behind Baby Shark, today released "WAVE (Feat. JOOHONEY(MONSTA X))," the first digital single from Baby Shark Boy, who appeared in the original Baby Shark Dance video a decade ago.

    The project connects the global success of Baby Shark with the real-life story of the performer who grew up alongside it. Baby Shark Boy first gained worldwide recognition through Baby Shark Dance, which has surpassed 17.2 billion views and remains the most-viewed video in YouTube history. His surprise appearance in Baby Shark's 10th-anniversary short-form content last year generated more than 22 million views.

    "WAVE" opens with the familiar Baby Shark melody before evolving into an electropop dance track with upbeat rhythms and trap elements. Baby Shark Boy participated in writing the lyrics, reflecting on his return 10 years later and his determination to take on a new challenge.

    Baby Shark Boy said, "For me, Baby Shark Dance was like the first wave that began 10 years ago. I grew up riding that wave, and now I'm standing at a new starting point as Baby Shark Boy. I put that sense of moving forward into "WAVE," and I hope people can see who I am today in a new way."

    JOOHONEY of MONSTA X features on the track, bringing his signature rap style alongside Baby Shark Boy's vocals. The choreography was created by TEAM SAME, led by K-pop choreographer Young-jun Choi, whose credits include BTS, SEVENTEEN and TWICE. It pays homage to signature moves from Baby Shark Dance, reimagining them as a dynamic, easy-to-follow K-pop performance. The accompanying music video highlights Baby Shark Boy's youthful energy through vibrant, performance-focused visuals.

    "WAVE" is available across major streaming platforms worldwide, including Spotify, Apple Music and YouTube Music, with the official music video available on Baby Shark Boy's YouTube channel.

    The Pinkfong Company also plans to release WAVE: Becoming Baby Shark Boy, a behind-the-scenes documentary following Baby Shark Boy's growth and the making of his first single. Additional collaborations are also under consideration, including an appearance in an upcoming Baby Shark film slated for release in winter 2026.

    About The Pinkfong Company
    The Pinkfong Company is a global entertainment company that delivers content and entertaining experiences around the world. Driven by award-winning brands and IPs, the company has created and distributed a range of content across genres and formats including original animated series, world live tours, interactive games, and more. Believing in the power of entertaining and engaging content, The Pinkfong Company is committed to connecting people around the world and bringing joy and inspiration to worldwide audiences of all ages. For more information, please visit the website or follow the company on LinkedIn.

    Media Contact:
    Leah Yeon
    Communications Lead
    The Pinkfong Company
    leah@pinkfong.com
    communication@pinkfong.com

Click HERE for Images

SEOUL, South Korea, Aug. 20, 2026 /PRNewswire/ -- The Pinkfong Company, the global entertainment company behind Baby Shark, today released "WAVE (Feat. JOOHONEY(MONSTA X))," the first digital single from Baby Shark Boy, who appeared in the original Baby Shark Dance video a decade ago.

The project connects the global success of Baby Shark with the real-life story of the performer who grew up alongside it. Baby Shark Boy first gained worldwide recognition through Baby Shark Dance, which has surpassed 17.2 billion views and remains the most-viewed video in YouTube history. His surprise appearance in Baby Shark's 10th-anniversary short-form content last year generated more than 22 million views.

"WAVE" opens with the familiar Baby Shark melody before evolving into an electropop dance track with upbeat rhythms and trap elements. Baby Shark Boy participated in writing the lyrics, reflecting on his return 10 years later and his determination to take on a new challenge.

Baby Shark Boy said, "For me, Baby Shark Dance was like the first wave that began 10 years ago. I grew up riding that wave, and now I'm standing at a new starting point as Baby Shark Boy. I put that sense of moving forward into "WAVE," and I hope people can see who I am today in a new way."

JOOHONEY of MONSTA X features on the track, bringing his signature rap style alongside Baby Shark Boy's vocals. The choreography was created by TEAM SAME, led by K-pop choreographer Young-jun Choi, whose credits include BTS, SEVENTEEN and TWICE. It pays homage to signature moves from Baby Shark Dance, reimagining them as a dynamic, easy-to-follow K-pop performance. The accompanying music video highlights Baby Shark Boy's youthful energy through vibrant, performance-focused visuals.

"WAVE" is available across major streaming platforms worldwide, including Spotify, Apple Music and YouTube Music, with the official music video available on Baby Shark Boy's YouTube channel.

The Pinkfong Company also plans to release WAVE: Becoming Baby Shark Boy, a behind-the-scenes documentary following Baby Shark Boy's growth and the making of his first single. Additional collaborations are also under consideration, including an appearance in an upcoming Baby Shark film slated for release in winter 2026.

About The Pinkfong Company
The Pinkfong Company is a global entertainment company that delivers content and entertaining experiences around the world. Driven by award-winning brands and IPs, the company has created and distributed a range of content across genres and formats including original animated series, world live tours, interactive games, and more. Believing in the power of entertaining and engaging content, The Pinkfong Company is committed to connecting people around the world and bringing joy and inspiration to worldwide audiences of all ages. For more information, please visit the website or follow the company on LinkedIn.

Media Contact:
Leah Yeon
Communications Lead
The Pinkfong Company
leah@pinkfong.com
communication@pinkfong.com

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

The Boy from Baby Shark Dance Starts a New Wave with Debut Single "WAVE," Featuring JOOHONEY of MONSTA X

The Boy from Baby Shark Dance Starts a New Wave with Debut Single "WAVE," Featuring JOOHONEY of MONSTA X

CIB-backed digital banking platform, yomo, set to make managing money simpler, more accessible and more empowering for millions of Egyptians at home and abroad

CAIRO, Aug. 20, 2026 /PRNewswire/ -- Commercial International Bank – Egypt (CIB) announces that the Bank received today preliminary approval from the Central Bank of Egypt to establish yomo digital bank, in line with Egypt's digital banks' framework introduced in 2023. This marks an important milestone in the evolution of Egypt's banking sector – one in which a new generation of digitally native banks enables banking to become simpler, more intuitive and more accessible for millions of people, whether they are managing everyday finances, saving for the future or building businesses that drive economic growth across Egypt.

Backed by CIB's strength, governance and fifty years of banking excellence, yomo aims to combine the trust of Egypt's leading private-sector bank with the speed, accessibility and customer relevance of a digitally born bank. The approval enables yomo to enter the next phase of operational, technological and customer readiness ahead of the launch of its services, subject to regulatory approval.

Hisham Ezz Al-Arab, Group Chief Executive of CIB, said: "I believe strongly in the commercial opportunity the launch of yomo offers to CIB's shareholders as part of our already announced five-year strategy and CIB's ambition in supporting the launch of yomo is to make it easier for Egyptians everywhere to experience a fully digital banking experience. Egypt's banking industry is poised to benefit from the increased growth opportunities we are seeing across the mass consumer and small and micro business segments, and the yomo digital banking platform places CIB at the centre of that opportunity".

Digitally native AI banking is reshaping financial services around the world by removing complexity, increasing accessibility and giving customers greater control over their financial lives. Customers increasingly expect banking to be simple, intelligent and available wherever they are. They want financial services that work around their lives, not the other way around.  Built as a digitally native bank - not a traditional bank delivered through a mobile application - yomo has been designed from the ground up, building on Egypt's existing banking regulations, to satisfy the evolving expectations, lifestyles and ambitions of customers in Egypt.

Rashwan Hammady, newly appointed CEO of yomo, added: "Securing our initial licence is a defining milestone, but it is the beginning of the journey, not the destination. We are building a bank that respects people's time, speaks their language and helps them move forward with greater confidence and control. Our ambition is to set a new benchmark for digital banking in Egypt by combining simple and intuitive experiences with intelligent support that helps customers make better financial decisions. We look forward to revealing much more about the yomo brand and the experience we are creating later this year."

Today's announcement marks the beginning of a new ambition: to help shape the future of banking in Egypt through innovation, trust and technology, while making banking more accessible, more relevant and more empowering for the next generation of customers. Following receipt of its initial licence, yomo will continue the final stages of operational readiness, including technology validation, cybersecurity testing, regulatory compliance, customer journey optimisation and operational resilience before launch.

About CIB:

Commercial International Bank - Egypt (CIB) is Egypt's leading private-sector bank and one of the country's most valuable financial institutions. For over 50 years, CIB has played a pivotal role in supporting Egypt's economic growth by delivering innovative banking, financial and advisory solutions to individuals, businesses and institutions.

For media inquiries, please contact:

OMC

Yehia Issa
Email: yehia.issa@omc.com
Mobile: +971 55 267 0405

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

yomo Secures Initial Banking Licence, Ready to Lead Egypt's Digital Banking Evolution

yomo Secures Initial Banking Licence, Ready to Lead Egypt's Digital Banking Evolution

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