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Fresha Appoints Mazen Tadli as General Manager for the DACH Region to Drive Growth Across Germany, Austria and Switzerland

Business

Fresha Appoints Mazen Tadli as General Manager for the DACH Region to Drive Growth Across Germany, Austria and Switzerland
Business

Business

Fresha Appoints Mazen Tadli as General Manager for the DACH Region to Drive Growth Across Germany, Austria and Switzerland

2026-08-27 23:04 Last Updated At:23:21

BERLIN--(BUSINESS WIRE)--Aug 27, 2026--

Fresha, the world’s most recommended AI-powered booking platform for beauty and wellness, is accelerating its expansion across the DACH region with the appointment of Mazen Tadli as General Manager of Germany, alongside the opening of Fresha’s brand-new office located in the heart of Berlin.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260827179291/en/

The new office will serve as Fresha’s regional base for scaling its commercial operations and strengthening its presence across Germany, Austria and Switzerland, some of Europe’s most important beauty, wellness and selfcare markets. This move comes alongside Fresha’s major global expansion, which includes establishing headquarters across Southern Europe, Northern Europe, and France. Working closely with Fresha’s global leadership team, Tadli will focus on growing the local team, building relationships with businesses and industry partners, and helping more selfcare businesses benefit from Fresha’s integrated booking, payments, marketplace and business management platform.

The appointment marks a new phase of dedicated, locally led growth for Fresha in the region. By combining experienced regional leadership with Fresha’s global infrastructure, the company aims to deliver an experience tailored to the needs of DACH businesses, from independent professionals and owner-operated studios to multi-location groups and enterprise brands.

Mazen Tadli, General Manager of Germany at Fresha, commented:

“Germany, Austria and Switzerland have highly developed beauty and wellness industries, with ambitious businesses looking for technology that can support both their day-to-day operations and their long-term growth. Fresha has a significant opportunity to bring these businesses a fully connected platform that makes it easier to manage their operations, reach new clients and deliver exceptional customer experiences.”

“My priority is to build a strong local presence and work closely with businesses across the region. By listening to our partners and combining that local understanding with Fresha’s global technology and marketplace, we can deliver meaningful value for businesses of every size. I’m excited to lead Fresha’s next chapter in DACH and build the team, partnerships and market presence needed to establish Fresha as the platform of choice for the region’s beauty and wellness industry.”

Tadli brings more than 12 years of experience in technology, business development and commercial leadership, with particular expertise in scaling digital platforms across the food and hospitality sectors.

Before joining Fresha, he spent more than six years at restaurant technology company Flipdish, initially serving as Country Manager for DACH before becoming General Manager for DACH and France. In these roles, he led regional market development and helped independent hospitality businesses adopt technology designed to strengthen their operations and digital sales.

Earlier in his career, Tadli served as Head of Business Development at bloomon, where he led growth initiatives in Germany and managed the infrastructure and teams supporting the company’s expansion. He also held several leadership positions at foodora, including Head of Key Account Management for Germany, building and managing commercial teams in Hamburg and across the wider German market.

His appointment brings extensive experience in market entry, B2B growth and the development of high-performing local teams to Fresha’s global organization.

William Zeqiri, Founder and CEO of Fresha, commented:

“As Fresha rapidly scales across the globe, we’re placing experienced commercial leaders in strategic markets where we can expand our presence and help local businesses grow. Fresha has always been built with a global-first approach, and with Mazen leading DACH, we’re excited to accelerate our growth across Germany, Austria, Switzerland and the rest of Europe. We’re also opening 100 new sales positions in Germany to support this next phase of growth.”

The DACH region now enters a new phase of locally led expansion within Fresha’s global network. With dedicated regional leadership based in Berlin, Fresha will work to help businesses across Germany, Austria and Switzerland simplify their operations, connect with more clients and unlock new opportunities for growth.

About Fresha

Fresha is the world's leading AI-powered booking platform for beauty and wellness, trusted by over 140,000 partner businesses across more than 120 countries. Its fully integrated ecosystem spans scheduling, payments, marketing, team management, and a global consumer marketplace, giving beauty and wellness businesses everything they need to operate, grow, and scale. The Fresha Marketplace connects millions of consumers with salons, spas, barbershops, and wellness studios worldwide, with over one million monthly downloads and more than $1.4 billion in monthly transaction value. To learn more, visit fresha.com.

Mazen Tadli, General Manager of Germany and the DACH region at Fresha

Mazen Tadli, General Manager of Germany and the DACH region at Fresha

PLYMOUTH, Mass. (AP) — Lindsay Clancy was in a deep psychosis when she strangled her three children in their Massachusetts home, her lawyer said Thursday, telling jurors that she had been a loving mother before her mental health spiraled.

“Because of the damned medicine and the lousy medical care that she got,” attorney Kevin Reddington said during closing arguments of Clancy’s murder trial, referencing the various mental health providers she saw and different drugs prescribed in the months before the January 2023 killings.

Prosecutors contend that Clancy acted intentionally and sent her husband out on an errand before killing her young children and attempting suicide, rejecting her lawyer’s claims that Clancy was in the throes of postpartum psychosis, a rare mental illness linked to stress, sleep deprivation and hormonal changes following childbirth.

Prosecutor Jennifer Sprague told jurors in her closing argument that the case isn’t about the nation's mental healthcare system or how it treats women. “That’s a distraction to get you angry and passionate about an important issue, but an issue that’s not on trial here,” she said.

Clancy’s mental state is at the center of the closely watched trial that has drawn attention to maternal mental health after childbirth. The debate has stirred deep divisions among the public over whether she should be held criminally responsible.

Clancy, who has pleaded not guilty by reason of lack of criminal responsibility, did not testify during the trial, now in its fifth week.

Jurors will begin deliberations following closing arguments. If convicted of murder, Clancy faces life in prison without parole. If found not guilty due to a lack of criminal responsibility, she still could be committed to a state mental health facility.

EDITOR’S NOTE: This story includes discussion of suicide. If you or someone you know needs help, the national suicide and crisis lifeline in the U.S. is available by calling or texting 988.

During more than four weeks of testimony, jurors heard opposing views from medical experts about Clancy’s mental state after the birth of her third child and her culpability.

Both Clancy’s mother and sister testified that she became anxious, paranoid and suicidal.

Clancy, now 36, had sought treatment from multiple providers and checked herself in to a psychiatric hospital in the months before killing Cora, Dawson and Callan Clancy, ages 5, 3 and 8 months.

During closing arguments, the prosecution said the focus should be on whether Lindsay Clancy knew the difference between right and wrong at the time.

Sprague acknowledged that Clancy sought help for her mental health struggles, but argued that she did not always take medications as prescribed or give her providers complete and accurate information.

“This doesn’t mean that she wasn’t struggling, that she wasn’t dealing with these mental health issues,” Sprague said.

Reddington said the prosecution tried to paint Clancy’s attempt to take her life after killing her children as “a fake suicide.”

“You know that is not what happened,” he said.

Prosecutors say Clancy understood her actions were wrong.

Reddington held up a copy of the book “Good Moms have Scary Thoughts” that investigators found at the Clancy house. He said prosecutors tried to use it as evidence against Clancy but that it was a mental healthcare provider who gave it to her.

“This woman lived for her kids,” he said.

He showed jurors a small “wish box” that Clancy and then-husband Patrick bought on their honeymoon. Over the years, the couple filled the box with slips of paper wishing to have healthy, successful kids, Reddington said as Lindsay Clancy wiped away tears.

Reddington told the jury that after Clancy started seeing a psychiatrist that “it was not a wonderful life anymore.”

“You heard the testimony. You know her concerns. You know her fears,” he said.

All three children were strangled with exercise bands in the family’s basement before Clancy jumped from a second-floor window while her husband went to pick up takeout and medication on Jan. 24, 2023.

A forensic psychologist who testified for the prosecution said he concluded that Clancy, a former labor and delivery nurse, killed the children because she wanted to kill herself but didn’t want to leave them behind.

A psychologist who took the stand for the defense said Clancy didn’t recognize the “wrongfulness” of killing her children because of her mental health issues.

Willingham reported from Boston.

Michael Musgrove, the father of Lindsay Clancy listens to testimony in his daughters murder trial in Plymouth Superior Court, on Wednesday, Aug. 26, 2026 in Plymouth, Mass. (Greg Derr /The Patriot Ledger via AP, Pool)

Michael Musgrove, the father of Lindsay Clancy listens to testimony in his daughters murder trial in Plymouth Superior Court, on Wednesday, Aug. 26, 2026 in Plymouth, Mass. (Greg Derr /The Patriot Ledger via AP, Pool)

Defense attorney Kevin Reddington questions Dr. Gregory Saathoff about drugs found in a nightstand in the Clancy home during the Lindsay Clancy murder trial at Plymouth Superior Court in Plymouth, Mass. on Wednesday, August 26, 2026. (Greg Derr/The Patriot Ledger via AP, Pool)

Defense attorney Kevin Reddington questions Dr. Gregory Saathoff about drugs found in a nightstand in the Clancy home during the Lindsay Clancy murder trial at Plymouth Superior Court in Plymouth, Mass. on Wednesday, August 26, 2026. (Greg Derr/The Patriot Ledger via AP, Pool)

Prosecutor Jennifer Sprague rests her case as defense attorney Kevin Reddington gets in one last question to rebuttal witness Dr. Gregory Saathoff during the Lindsay Clancy murder trial at Plymouth Superior Court in Plymouth, Mass. on Wednesday, August 26, 2026. (Greg Derr/The Patriot Ledger via AP, Pool)

Prosecutor Jennifer Sprague rests her case as defense attorney Kevin Reddington gets in one last question to rebuttal witness Dr. Gregory Saathoff during the Lindsay Clancy murder trial at Plymouth Superior Court in Plymouth, Mass. on Wednesday, August 26, 2026. (Greg Derr/The Patriot Ledger via AP, Pool)

Judge William Sullivan tells the jury they will have the case to decide a verdict as soon as Thursday afternoon during the Lindsay Clancy murder trial at Plymouth Superior Court in Plymouth, Mass. on Wednesday, August 26, 2026. (Greg Derr/The Patriot Ledger via AP, Pool)

Judge William Sullivan tells the jury they will have the case to decide a verdict as soon as Thursday afternoon during the Lindsay Clancy murder trial at Plymouth Superior Court in Plymouth, Mass. on Wednesday, August 26, 2026. (Greg Derr/The Patriot Ledger via AP, Pool)

CORRECTS SPELLING TO LINDSAY - Lindsay Clancy listens to the testimony of Dr. Gregory Saathoff during her murder trial in Plymouth Superior Court, Wednesday, Aug. 26, 2026 in Plymouth, Mass. (Greg Derr /The Patriot Ledger via AP, Pool)

CORRECTS SPELLING TO LINDSAY - Lindsay Clancy listens to the testimony of Dr. Gregory Saathoff during her murder trial in Plymouth Superior Court, Wednesday, Aug. 26, 2026 in Plymouth, Mass. (Greg Derr /The Patriot Ledger via AP, Pool)

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