The HRTA 2026 EOR VendorFit Matrix highlights G-P's technology leadership, AI-driven innovation and commitment to delivering exceptional customer experience
BOSTON, Sept. 11, 2026 /PRNewswire/ -- G-P (Globalization Partners), the leader in AI-driven global employment, ranked No. 1 by industry analysts, today announced it has been named the top technology leader in the 2026 EOR VendorFit Matrix by HR Technology Advice (HRTA).
"As the EOR market matures, G-P stood out — earning the top score in HR Technology Advice's 2026 EOR VendorFit Matrix, driven by leadership in customer experience and global offering breadth, backed by strong AI-powered compliance capabilities," said Chris Harvey, Chief Research Officer, HR Technology Advice.
This inaugural report recognizes G-P's maturity in the Employer of Record (EOR) category, emphasizing the company's commitment to providing compliance confidence and fostering long-term strategic partnerships through advanced platform capabilities:
- Unmatched Infrastructure: Supports compliant hiring in 180+ countries, with 100+ wholly owned legal entities.
- Proprietary AI & Global Compliance Engine: Pairs real-time regulatory monitoring via G-P Gia™ with in-country legal and HR experts to deliver proactive compliance guidance.
- Agentic AI Workflows: Uses G-P Assist agentic AI to enable employers and employees to initiate and complete complex workflows within the platform, significantly reducing administrative burden.
"Being recognized (again) as a top technology leader in the EOR space validates our strategy of putting cutting-edge innovation at the center of global employment," said Nat Natarajan, Chief Operating Officer, G-P. "We built our platform to transform how companies scale internationally by embedding intelligent AI and automated compliance into every workflow. We will continue to push the boundaries of global HR technology to solve our customers' most complex global employment and compliance challenges."
The 2026 HR Technology Advice EOR VendorFit Matrix offers a comprehensive evaluation of the leading Employer of Record solutions available to organizations of all sizes. This report assesses the top vendors across four dimensions – Global Coverage and Offering Breadth, Customer Experience and Outcomes, Technology and Integration, and Pricing Transparency – and places them within a two-axis analytical framework that reflects both the breadth of a vendor's global capabilities and the quality of customer experience.
Download the full report and learn more about how G-P is leading the EOR industry here.
About HR Technology Advice
HR Technology Advice is an analyst firm exclusively dedicated to HR technology. Their research is designed to help HR, Finance, and Global Operations leaders make confident, data-backed technology decisions —grounded in independent evaluation. Their reports and analysis are produced without financial influence from any participating vendor.
About G-P
G-P (Globalization Partners) is the recognized leader in global employment, ranked No. 1 in every industry analyst report. G-P's global employment platform delivers everything companies of all sizes need to manage the full employee lifecycle with its trusted Global HR Agent, G-P Gia, and AI-powered Employer of Record (EOR) and Contractor products. G-P supports teams in 180+ countries with more than a decade of global employment experience, the largest team of in-country HR, legal, and compliance experts, and its unmatched proprietary knowledge base.
G-P: Global Made Possible™
To learn more, please visit: g-p.com or connect with us via LinkedIn, X, Facebook or check out our Blog.
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G-P Secures #1 Position in HR Technology Advice's (HRTA) Inaugural EOR Market Report
Deeper integration with Xplan as part of latest evolution of FAYBL agentic platform
Highlights
- AI financial advisory platform FAYBL appoints Xplan co-founder and former Iress Chief Executive Andrew Walsh as President (International) of FAYBL
- FAYBL is rolling out a deeper integration with Iress' Xplan
- Rollout of FAYBL platform update - v2.5 - underway, with additional 6 firms onboarding
SYDNEY, Oct. 14, 2026 /PRNewswire/ -- FAYBL, the agentic AI platform for financial advisers, today announced the appointment of experienced financial industry executive Andrew Walsh as the company's President (International).
The appointment comes as FAYBL delivers deeper and richer integration with Iress' Xplan as part of the latest evolution of its platform.
Mr Walsh is the co-founder of Xplan, the advice platform used by financial advisory practices across Australia, the UK, New Zealand and other markets, and led Iress as Chief Executive for 13 years.
As President (International) of FAYBL, Mr Walsh will lead its work with licensees, platforms and advice firms as the company moves to firm-wide rollouts in Australia and internationally.
Speaking about his appointment, Mr Walsh said: "I've spent much of my career building the systems advisers rely on every day. What's changed now is that software can do more than store the work - it can help do it. FAYBL offers the capability to drive the adviser's existing systems, safely and with the adviser in control, thereby unlocking the scaling potential of practices."
Rollout of FAYBL V2.5 underway
Mr Walsh's appointment comes as FAYBL commences the rollout of its latest platform update, FAYBL v2.5.
As part of the update, FAYBL's AI agent (Faybl) now has the capability to work across client records, documents and file notes, tasks and workflow, the diary, portfolio, and modelling information.
Purpose-built for the highly regulated, high-trust environment of advice, Faybl integrates directly into existing software systems while maintaining strict guardrails that keep advisers and licensees in control. Moving beyond merely describing workflows to actively executing them, Faybl prepares models strategies, drafts documents, raises tasks, and records completed actions, with every action submitted for approval before any data is written back to other systems.
Chris Holmes of Wealth Laboratory said: "Faybl has brought the joy back to financial planning. The days of being weighed down by endless administration are gone, allowing me to focus on what I enjoy most - meeting with clients and developing meaningful strategies to help them achieve their goals. If the growing administrative and compliance burden is taking you away from your clients, I cannot recommend Faybl highly enough."
While basic AI is now common in financial advice, it is used mostly for meeting notes and simple tasks, and leaves the adviser's day largely unchanged.
By contrast, FAYBL V2.5 is an agent that effectively works with the adviser throughout the day. It will prepare client files before reviews, draft advice documents from the firm's own templates, pre-fill fact-finds and flag what it couldn't verify, and run the firm's processes the same way for every adviser.
"I'm excited to have Andrew join our leadership team," said Steven Goh, co-founder and CEO of FAYBL. "An AI agentic experience can transform the professional experience and economics of advice for the better. Andrew joining and V2.5 are big steps towards that."
FAYBL V2.5 is available now to Profile Financial Services, Financial Advice Matters, Transition Wealth, Knight Group, Obra Wealth, Wealth Laboratory and many others. Further firm launches will be announced in November. Advisers at Count.ed 2026 can see Faybl working with Xplan at the FAYBL stand.
About FAYBL
FAYBL (YBL.ai Inc.) builds Faybl, an agentic AI platform for financial advisers and their teams. Fay works inside the systems advisers already use, including Iress' Xplan, to carry out client and practice work under the adviser's direction and approval. FAYBL is led by co-founder and CEO Steven Goh, President (International) Andrew Walsh and President (Americas) Doug Bewsher. It serves advice practices in Australia, the United States and the United Kingdom. www.faybl.com
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AI wealth advisory platform FAYBL bolsters leadership team, appoints Xplan co-founder Andrew Walsh as President
