HONG KONG SAR – Media OutReach Newswire – 18 September 2026 – Hong Kong's standing as a global financial centre is turning the city into a magnet for internationally minded business students. For Aashni Rungta, a second-year Integrated BBA student from India, that pull became a decision to study at The Chinese University of Hong Kong (CUHK), where finance and data analytics sit at the core of her degree. Her story shows how a rigorous curriculum and a diverse campus can turn an unfamiliar city into a second home.
Indian Student Aashni Rungta Pursues Business Excellence at CUHK
Hong Kong: A Gateway to Global Business
Aashni Rungta's journey to The Chinese University of Hong Kong (CUHK) began with a clear vision: to study in the East's most dynamic educational hubs. As a second-year Integrated BBA student from India, Aashni was drawn to Hong Kong's unique position as a global financial centre. "I was always sure I wanted to study in the East—places like Hong Kong or Singapore," she reflects. For Aashni, CUHK stood out not just for its academic reputation, but for its holistic approach to student development and its vibrant international community.
Balancing Academic Rigour with Personal Growth
Choosing CUHK meant embracing both comfort and challenge. Aashni found that the university's environment pushed her beyond her comfort zone while providing the necessary support to thrive. Specialising in Finance and Data Analytics, she has quickly adapted to the rigorous curriculum. "CUHK has pushed me academically, but more than that, it has helped me grow as a person," she notes. The transition from a close-knit family in India to independent life in Hong Kong was made easier by the supportive campus atmosphere, where every corner now carries a special memory of her first year.
Leading the International Student Community
Aashni's impact extends far beyond the classroom. Recently elected as the President of the International Student Association (ISA), she has taken on a significant leadership role to give back to the community that welcomed her. "Being elected as the ISA President has been one of the most meaningful experiences," Aashni shares. Through this role, she aims to foster a sense of belonging for international students, organizing events like BBQs and late-night campus walks that define the unique CUHK experience.
Building a Future in Finance and Analytics
Looking ahead, Aashni is eager to explore internship opportunities in Hong Kong's thriving business and finance world. Her first year has already instilled a newfound sense of independence and confidence. "CUHK has made Hong Kong feel a little more like home," she says. With a focus on finance and data analytics, she is well-positioned to contribute to the city's tech-driven economy, carrying with her the friendships and challenges that have shaped her transformative first year.
Programme Details: CUHK's Integrated BBA Programme
The Integrated BBA (IBBA) programme at CUHK is designed to equip students with a broad-based business education while allowing for deep specialisation. Key highlights include:
- Flexible Curriculum: Students can choose from nine concentrations, including Finance, Data Analytics, and Marketing.
- Global Recognition: Consistently ranked among the top business schools in Asia and the world.
- Practical Training: Strong emphasis on internships, mentorship, and practical training with industry leaders.
- Diverse Community: A vibrant international student body fostering global perspectives and networks.
For more information about CUHK's Integrated BBA programme, visit: https://www.bschool.cuhk.edu.hk/programs/ibba/
Hashtag: #CUHK
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Best Things to Do in Bangkok This Golden Week: Discover Authentic Thai Cuisine, Luxury Shopping, Cultural Experiences and Iconic Chao Phraya River Attractions at ICONSIAM
BANGKOK, THAILAND – Media OutReach Newswire – 18 September 2026 – As Golden Week inspires millions of travelers across Asia to embark on international journeys, ICONSIAM, the global landmark on the Chao Phraya River, is inviting visitors to discover why Bangkok continues to rank among Asia's most revisited destinations, offering an unrivaled blend of luxury shopping, cultural immersion, world-class gastronomy and distinctive riverside experiences in one destination.
ICONSIAM_ A Global Landmark Along the Chao Phraya River
As travel trends shift from traditional sightseeing toward more immersive and experience-led journeys, destinations that offer a strong sense of place and a diverse range of experiences are increasingly capturing the attention of global travelers. In this landscape, ICONSIAM embodies The Best of Thailand Meets the Best of the World, bringing together the country's cultural heritage, creativity and craftsmanship with international luxury, gastronomy and lifestyle. Set along the historic Chao Phraya River, ICONSIAM offers visitors a distinctive perspective on contemporary Thailand, where the country's traditions and global influences come together in one iconic waterfront destination.
SOOKSIAM_ Thailand's first co-creation space to empower local communities from all 77 provinces of Thailand across the nation's four regions
"Today's travelers are looking for destinations that offer a deeper connection to the places they visit—experiences that are authentic, memorable and meaningful," said Mrs. Suma Wongphan, Executive Vice President and Division Head of Marketing at ICONSIAM Company Limited. "Bangkok has a unique ability to inspire repeat visits because there is always another side of the city to discover. As a Global Experiential Destination, ICONSIAM is proud to contribute to this appeal by creating a platform where visitors can experience the many facets of Thailand while enjoying the standards and diversity of a truly international destination. This Golden Week, we look forward to welcoming travelers from around the world and giving them even more reasons to make ICONSIAM a highlight of their Bangkok journey."
A Culinary Journey Through Thailand and Beyond
Food remains one of the strongest motivations for travelers returning to Bangkok, and ICONSIAM offers a diverse culinary journey that reflects the city's reputation as one of Asia's leading gastronomic capitals. At SOOKSIAM on the G Floor, visitors can experience the atmosphere of Thailand's floating market where visitors can explore the flavors of Thailand's four regions through authentic cuisine. Beyond SOOKSIAM, ICONSIAM's culinary offering extends from the acclaimed flavors of Nara Thai Cuisine and ThongSmith to beloved Thai favorites such as After You, Cha Tra Mue and Pang Cha, giving visitors the opportunity to discover the diverse tastes and culinary traditions that continue to make Bangkok a compelling destination for food lovers.
Complementing its retail and dining offerings are ICONSIAM's signature riverside attractions along the legendary Chao Phraya River. Visitors can enjoy sweeping waterfront views, experience the spectacular ICONIC Multimedia Water Features Show (G Floor), marvel at the iconic Alangkarn Waterfall (6th Floor), and discover art exhibitions, cultural showcases and immersive attractions throughout ICONSIAM.
Discovering Thailand Through Creativity and Craftsmanship
For travelers looking to bring home a meaningful piece of Thailand, ICONCRAFT located on the 4th and 5th floors, offers a carefully curated showcase of contemporary Thai craftsmanship, artisan products and creative enterprises from across the country. The immersive retail concept celebrates local creativity while providing visitors with unique souvenirs and design-led products that reflect Thailand's rich cultural heritage and evolving creative landscape.
Discover ICONLUXE, Home to Global Fashion Houses, Fine Jewelry and Prestigious Watchmakers
At the center of this offering is ICONLUXE, one of Southeast Asia's premier luxury hubs, home to an extraordinary collection of internationally renowned luxury houses and flagship boutiques, including Bottega Veneta, Celine, Dior, Gucci, Hermès and Loewe, alongside prestigious jewelry and watchmakers such as Breguet, Bvlgari, Cartier, Chopard, Chaumet, Jaeger-LeCoultre, Omega and Patek Philippe. Complementing its luxury offering is an extensive selection of international lifestyle and fashion brands, including ALO, LOFT, MUJI, UNIQLO, ZARA as well as leading Thai wellness and fragrance brands such as Antidotes, PANPURI and THANN. Together, these offerings underscore ICONSIAM's ability to curate an exceptional mix of international luxury, contemporary lifestyle and distinctive Thai brands, creating a destination that continues to elevate Bangkok's position as a leading global shopping and lifestyle capital.
A destination of 'firsts' flagship store and 'bests' that brings immediate global attention to Bangkok
At the heart of Bangkok's dynamic riverside lies ICONSIAM, a destination of "firsts" and "bests" that continues to attract global attention to Thailand. Recognized as Thailand's Firstism Leader, ICONSIAM has introduced some of the world's most sought-after first-to-Thailand brands and experiences, including the country's first flagship Apple Store, Thailand's first Blue by Alain Ducasse, a Michelin-starred restaurant by Alain Ducasse, and the POP MART BANGKOK ICONSIAM FLAGSHIP STORE, and HAUS NOWHERE Bangkok, the first HAUS NOWHERE destination in Southeast Asia, home to TAMBURINS' first Southeast Asia store and Thailand's largest Gentle Monster store. Together, these globally recognized brands and flagship experiences continue to reinforce ICONSIAM's position as a leading destination where international culture, innovation, fashion and lifestyle converge on Bangkok's iconic Chao Phraya River waterfront.
Exclusive Golden Week Privileges for Tourists visiting ICONSIAM
To make the Golden Week experience even more memorable, ICONSIAM is launching "Discover Thailand at ICONSIAM", an interactive social media campaign taking place from 25 September to 7 October 2026 at the ONESIAM Global Visitor Lounge (1st Floor). International visitors are invited to share their favorite moments at ICONSIAM, from food and cultural discoveries to shopping finds, local craftsmanship and iconic riverside experiences, by posting at least 2 original photos or 1 video on social media. Participants who complete the challenge will have the opportunity to play a capsule machine and receive complimentary Thai-inspired souvenirs, including ICONSIAM's exclusive scarf, ICONCRAFT's Thai-Inspired Mini Bag, handheld electronic fan, bracelet and a Siam Gift Card voucher. The campaign is designed to encourage travelers to explore, experience and share the many dimensions of Thailand that come together at ICONSIAM.
As Bangkok continues to attract travelers seeking meaningful, experience-led journeys, ICONSIAM stands at the heart of the city's appeal, offering an unparalleled blend of shopping, dining, culture and riverside experiences. This Golden Week, visitors are invited to discover why Bangkok remains one of Asia's most beloved and revisited destinations, and to experience the very best of modern Thailand in one extraordinary destination.
For more information, please visit www.iconsiam.com.
Hashtag: #ICONSIAM
The issuer is solely responsible for the content of this announcement.
** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **
