New A9 Ultra combines powerful jump starting, smart tire inflation, 100W fast charging and emergency lighting in one portable system, ahead of its October trackside appearance at Glen Helen Raceway
SAN FRANCISCO, Sept. 23, 2026 /PRNewswire/ -- GOOLOO, a global brand in portable vehicle emergency power solutions, today announced the launch of the GOOLOO A9 Ultra Jump Starter with Air Compressor, a new all-in-one emergency power system designed to help drivers handle more roadside situations with a single device.
Built around GOOLOO's TOOLCORE® all-in-one platform, the A9 Ultra combines four essential roadside functions — jump starting, tire inflation, portable fast charging and emergency lighting — in one compact system. Designed for everyday vehicles as well as trucks, RVs and off-road travel, the A9 Ultra expands GOOLOO's A-series into more demanding driving and adventure scenarios.
The A9 Ultra is now available for sale through GOOLOO's official website: https://us.gooloo.com/products/a9-ultra-jump-starter, customers can receive $10 off the regular price of $199.99 by using promo code A9RED10.
The launch also builds on GOOLOO's growing presence in off-road motorsports through its partnership with AMSOIL Championship Off-Road and Ryan Beat Motorsports. The A9 Ultra is scheduled to appear trackside at Glen Helen Raceway on October 2–3, bringing GOOLOO's newest emergency power system into an environment where vehicle preparation, reliability and self-sufficiency matter every race weekend.
"With the A9 Ultra, we wanted to go beyond solving a single roadside problem," said Michael, General Manager at GOOLOO. "Drivers may need to restart a battery, restore tire pressure, power a device or work safely after dark — sometimes on the same trip. The A9 Ultra brings those capabilities together in one system, giving drivers a simpler way to stay prepared whether they're commuting, traveling by RV or heading off-road."
One Tool for More Roadside Situations
The A9 Ultra starts with two problems that can quickly bring a trip to a stop: a dead battery and low tire pressure.
Powered by GOOLOO's JUMPCORE® starting system, the A9 Ultra delivers up to 6000A peak current and is designed to start a wide range of 12V vehicles, including gasoline engines and diesel engines up to 12.0L. A dedicated BOOST mode provides additional starting support for deeply discharged batteries.
Alongside jump starting, the A9 Ultra integrates a 160 PSI tire inflator designed for both everyday tire maintenance and roadside emergencies. Smart preset modes and automatic shutoff allow drivers to set a target pressure and let the system stop automatically once the desired pressure is reached.
For drivers towing, traveling by RV or heading off-road, combining these two functions in one portable tool can reduce the amount of emergency equipment that needs to be carried while providing greater independence when immediate roadside assistance is not available.
Powered by TOOLCORE®
At the heart of the A9 Ultra is TOOLCORE®, GOOLOO's approach to bringing multiple vehicle emergency functions together in one integrated system.
Beyond jump starting and tire inflation, the A9 Ultra incorporates a 27,000mAh / 99.9Wh portable power bank with 100W bidirectional USB-C fast charging. It can provide high-speed charging for compatible phones, laptops, tablets, cameras and other mobile electronics while traveling.
The same 100W charging capability can recharge the A9 Ultra itself in approximately 1.5 hours, helping drivers restore the unit quickly between trips or after emergency use.
A built-in 400-lumen LED light with SOS functionality provides additional visibility for nighttime roadside stops, repairs and emergency signaling.
Together, the A9 Ultra is built around four straightforward needs: Jump. Inflate. Charge. Illuminate.
The system is also backed by GOOLOO's SUPERSAFE® protection technology, designed to help protect the vehicle and user against common electrical risks including reverse polarity, short circuits, overcurrent, overvoltage and overheating.
From Everyday Roads to Off-Road Racing
The A9 Ultra arrives as GOOLOO continues to strengthen its connection with the off-road and motorsports community.
Through its 2026 partnership with Ryan Beat Motorsports and AMSOIL Championship Off-Road, GOOLOO has brought its vehicle emergency products into an environment built around race vehicles, trucks, trailers, support equipment and long-distance travel.
The A9 Ultra takes GOOLOO's all-in-one roadside concept further, with greater starting capability, higher-pressure tire inflation and faster portable charging designed for larger vehicles and more demanding travel.
Its October appearance at Glen Helen will give racers, crews and off-road fans an opportunity to see GOOLOO's newest emergency power system in a real motorsports environment.
"The GOOLOO A9 Ultra is one of those tools I always want with us at the track," said Ryan Beat. "With all the vehicles we have, you never know what you're going to run into, and having something compact and reliable that can jump start, inflate a tire and provide portable power makes a huge difference. It's become something we rely on throughout a race weekend."
A9 Ultra at a Glance:
- 6000A JUMPCORE® starting power for a broad range of 12V vehicles
- 160 PSI smart tire inflation with presets and automatic shutoff
- 27,000mAh portable power with 100W bidirectional USB-C fast charging
- 400-lumen emergency lighting with SOS mode
- TOOLCORE® all-in-one functionality with SUPERSAFE® protection
About GOOLOO
GOOLOO develops portable vehicle emergency power and automotive utility products designed to help drivers stay prepared and keep moving. Its portfolio includes jump starters, jump starter and tire inflator combinations, portable inflators, vehicle diagnostic products and other automotive tools focused on practical performance, portability and ease of use.
In 2026, GOOLOO expanded its motorsports presence through partnerships with AMSOIL Championship Off-Road and Ryan Beat Motorsports, connecting its automotive emergency products with off-road racing, road travel and outdoor adventure.
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
GOOLOO Launches A9 Ultra, a 4-in-1 Emergency Power System for Road, RV and Off-Road Travel
The "Ready to Glow" event will mark Laifen's first brand-initiated experience in North America, showcasing its latest innovations: the Swift 4 High-Speed Hair Dryer, AutoCurl Curling Iron and Glowy Vanity Mirror
NEW YORK, Sept. 23, 2026 /PRNewswire/ -- Laifen, a global beauty technology brand redefining the hair care and styling experience, yesterday hosted its "Ready to Glow" New York launch event at Penthouse 45 in Manhattan, marking the brand's first event in North America. Bringing together more than 50 media guests alongside creators, stylists and industry tastemakers, the immersive experience introduced Laifen's vision for a complete Hair Beauty Tech Ecosystem – one that brings together every step of the beauty journey, from care and preparation to styling and the final reveal.
The event marked a significant milestone in Laifen's continued expansion into the U.S. market, introducing industry leaders to a new approach to beauty technology that goes beyond individual tools. At the heart of the ecosystem are three latest innovations – the Laifen Swift 4 High-Speed Hair Dryer, AutoCurl Curling Iron and Glowy Vanity Mirror – designed to work together to create a seamless care-to-style-to-reveal experience.
- Swift 4 High-Speed Hair Dryer – The Foundation: Designed to make drying faster while elevating hair care, the Swift 4 features a self-developed 115,000 RPM high-speed motor and Laifen's exclusive Nourishing Mode, bringing technology and care together at the first step of the routine.
- AutoCurl Curling Iron – The Style: Designed to make professional-looking styling more accessible, AutoCurl automatically handles key elements of the curling process for an effortless experience. Its intelligent technology helps users create polished styles in minutes, lowering the barrier to achieving salon-inspired results at home.
- Glowy Vanity Mirror – The Final Reveal: Completing the ecosystem, the Glowy Vanity Mirror combines true-color, studio-grade lighting with smart, touchless functionality to provide a clearer view of the finished look. The mirror serves as the final step in Laifen's complete beauty journey – where the results of care and styling come together.
From the first step of the routine to the moment the finished look takes center stage, "Ready to Glow" was designed as a journey through Laifen's vision of modern beauty. Rather than experiencing each innovation as a standalone tool, guests were invited to see how the technology comes together across the full routine – preparing the hair, creating the style and ultimately revealing the finished look. This care-to-style-to-reveal journey served as the foundation for an immersive event experience, with each stage brought to life through interactive moments that encouraged guests to experience Laifen's technology firsthand.
An Immersive "Ready to Glow" Experience
The New York event brought Laifen's ecosystem to life through three interactive experiential zones, giving media, creators, stylists and industry guests the opportunity to experience the technology firsthand while moving through the complete beauty journey.
Guests began with the Swift 4 Essential Oil Hair Care experience, selecting their preferred scent and experiencing the dryer's aroma hair care function, before putting AutoCurl to the test in an interactive styling zone featuring wigs and hair extensions across a variety of textures and lengths. The experience culminated at the Glowy Vanity Mirror, where guests unveiled their finished looks under true-color, studio-grade lighting, with professional stylists and makeup artists on hand to provide personalized beauty and styling guidance.
Through its first North American event, Laifen created an immersive platform to connect with the beauty, fashion, lifestyle and technology communities while giving guests a firsthand look at the technology and design behind its newest innovations.
Building Laifen's U.S. Presence Through Culture and Experience
On September 10, Laifen officially stepped into New York Fashion Week, bringing the Laifen Swift 4 Hair Dryer and AutoCurl backstage at the TWP show. Rather than simply serving as product placements, both tools were actively used by lead hairstylist Joey George and his team to create the runway looks, putting Laifen's beauty technology directly into the hands of professionals in one of fashion's most fast-paced environments.
The activation brought Laifen's "Ready to Glow" story to life, capturing the transformation from backstage preparation to runway spotlight. That momentum continued with the brand's "Ready to Glow" New York event on September 17, further cementing Laifen's presence at the intersection of beauty and fashion.
Together, these experiences reflect Laifen's broader U.S. strategy: building brand awareness through immersive, culturally relevant moments that bring its technology to life beyond the product itself. By engaging consumers, creators, media, and industry tastemakers at the intersection of beauty, fashion, and technology, Laifen is establishing a distinctive presence in the U.S. market while redefining what the modern beauty routine can look like.
For more information about Laifen and its latest beauty technology innovations, visit https://www.laifentech.com/.
About Laifen
Founded in 2019, Laifen is a global personal care technology brand redefining everyday routines through high-performance engineering and thoughtful design. Guided by the belief that exceptional personal care should be within reach, Laifen combines proprietary technology with thoughtfully considered design to create products engineered to perform, built to last, and designed to be loved.
With a growing portfolio across hair care, beauty, self-care, and grooming, Laifen brings the same precision, performance, and intention to every aspect of daily life. Recognized by Euromonitor International as the World's No. 1 High-Speed Hair Dryer Brand, Laifen is built on proprietary ultra-high-speed brushless motor technology and supported by 600+ patents and 100+ international design and technology awards. Today, Laifen is trusted by more than 35 million households across over 60 countries.
NYFW Video
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
Laifen Hosted First-Ever New York Launch Event, Bringing Its Complete Hair Beauty Tech Ecosystem to Life
Laifen Hosted First-Ever New York Launch Event, Bringing Its Complete Hair Beauty Tech Ecosystem to Life
Laifen Hosted First-Ever New York Launch Event, Bringing Its Complete Hair Beauty Tech Ecosystem to Life
