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Phuket's residential market splits in two as luxury demand builds while lower-tier supply outpaces demand

Asia Pacific

Phuket's residential market splits in two as luxury demand builds while lower-tier supply outpaces demand
Asia Pacific

Asia Pacific

Phuket's residential market splits in two as luxury demand builds while lower-tier supply outpaces demand

2026-09-28 17:40 Last Updated At:17:42

Banyan Group Residences records 900 per cent year-on-year rise in luxury sales value, underlining the widening gap between prime and mass-market residences

PHUKET, THAILAND – Media OutReach Newswire – 28 September 2026 – Phuket's residential property market is becoming increasingly polarised. Genuinely differentiated luxury residences continue to attract strong demand, while lower-priced, investment-led segments are showing signs of saturation and, in some areas, oversupply. Banyan Group Residences, whose luxury sales value in Phuket rose 900 per cent year-on-year to nearly US$50 million, illustrates the resilience of well-located, high-quality residences even as conditions become tougher elsewhere in the market.

Phuket's residential market splits in two as luxury demand builds while lower-tier supply outpaces demand

Phuket's residential market splits in two as luxury demand builds while lower-tier supply outpaces demand

The divide is becoming more pronounced. There is a clear distinction between genuinely differentiated luxury residences and more commoditised products built for short-term speculation. Premium buyers continue to commit capital to prime locations, trusted brands and long-term lifestyle value, while a wave of new, commoditised supply aimed largely at short-term investment has outpaced demand at the lower end, intensifying competition and, in some cases, leaving units unsold.

Among Banyan Group Residences' results, sales of the exclusive luxurious Banyan Tree Beach Residences projects Oceanus, Varuna, Aegir and Nammu have recorded an increase in sales of 900 percent year-on-year including what is believed to be the most expensive condominium transaction recorded in Phuket to date.

Bangtao and the wider Laguna Phuket area have emerged as the island's most sought-after residential locations, combining west-coast beaches with an established international community and a growing concentration of restaurants, schools, wellness and lifestyle amenities - characteristics of a mature international market rather than an emerging one.

Continued interest from high-net-worth buyers seeking to diversify wealth into tangible, personally enjoyable assets amid currency depreciation, inflation and market volatility is also supporting demand at the top of the market. Today's luxury buyer is acquiring a home that supports their family's lifestyle and serves as a long-term store of value - not a speculative purchase based on short-term rental projections, the kind of buying that has fuelled much of the oversupply at the lower end.

Thailand's political stability, established tourism economy and relative distance from regional conflicts continue to support demand from buyers across Europe, Asia, the Middle East and beyond, though unevenly across price tiers.

As supply increases across the wider market, buyers are expected to place greater emphasis on developers' track record, construction quality, professional management and reputable services. The market is not weakening uniformly - it is becoming more polarised, with well-positioned luxury developments continuing to perform strongly while oversupplied, lower-tier projects face a longer period of adjustment, encouraging higher standards, greater transparency and a stronger focus on sustainable development across the industry.

Banyan Group Residences will continue to focus on prime locations, distinctive high-quality design and the creation of residential communities that deliver lasting value for owners.

Hashtag: #BanyanGroupResidences

The issuer is solely responsible for the content of this announcement.

About Banyan Group Residences

Banyan Group Residences forms part of Banyan Group, one of the world's leading independent hospitality groups. Its residential portfolio is supported by the group's experience developing and operating hotels, resorts, residences, spas and integrated destinations worldwide. At Laguna Phuket, residents benefit from access to one of Asia's most established integrated resort communities, comprising hotels, restaurants, spas, an 18-hole golf course, wellness and leisure facilities, retail services and extensive beachfront surroundings.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

As the country's first renewable-powered Sovereign AI infrastructure, this strategic collaboration aims to foster local innovation and boost the national economy.

SINGAPORE – Media OutReach Newswire – 28 September 2026 – YCO Cloud is proud to announce its collaboration with Aolani and NVIDIA to deliver one of the first NVIDIA GB300 NVL72 cluster deployments in the Philippines. This collaboration marks a significant milestone, bringing purpose-built sovereign AI infrastructure to the country for the first time. Designed and implemented to meet global sustainability standards for water usage and dedicated renewable energy sources, the project aims to accelerate and solidify the country's ambitions in sovereign digital capabilities and forward-looking innovation.

(From left) Nicholas Chia, CEO of Aolani and Nikolas Skalomenos de Ynchausti, CEO of YCO Cloud.

(From left) Nicholas Chia, CEO of Aolani and Nikolas Skalomenos de Ynchausti, CEO of YCO Cloud.

Aolani provides AI infrastructure, GPU financing, deployment and operating capabilities; while YCO delivers purpose-built, sustainable and scalable digital infrastructure and local expertise.

By leveraging the combined strengths of YCO Cloud, Aolani, and NVIDIA, this initiative sets the foundation for a scalable, world-class AI ecosystem — accelerating local innovation while driving national economic productivity.

Scheduled for launch in the first quarter of 2027, the initial phase will deploy more than 10,000 NVIDIA Blackwell Ultra GPUs, extending state-of-the-art AI computing infrastructure to local government bodies, domestic enterprise, and local startups, while also attracting innovative global AI native companies.

As part of its commitment to environmental stewardship, YCO Cloud adheres to best practices to meet global standards for energy, water efficiency and environmental sustainability.

"The Philippines is now ready to scale on digital infrastructure with its robust submarine cable systems and growing renewable energy sources. To deliver a product that hasn't been built in the Philippines, we partnered with Science Park of the Philippines Inc. (SPPI), the pioneer and one of the largest industrial park developers in the country, with best-in-country power, water and connectivity infrastructure aligned with our sustainability goals.Our partnerships with Aolani and SPPI complement YCO Cloud's commitment to deliver green digital infrastructure to contribute to the next wave of growth in the country." said Nik de Ynchausti, CEO of YCO Cloud.

Nicholas Chia, CEO at Aolani, said, "As the leading neocloud in Asia, Aolani is committed to delivering high-performance and compliant AI infrastructure at speed and scale to support our customers operating at the forefront of AI innovation. Southeast Asia is fast becoming a key linchpin for global AI infrastructure, and the Philippines is emerging as a dynamic new market for digital infrastructure growth. This collaboration will play a pivotal role in democratising access to advanced AI infrastructure in the Philippines, supporting the growth of the country's digital economy and AI ecosystem. We are excited to partner with YCO Cloud on this ambitious development to boost infrastructure growth and innovation."

The Philippine government welcomed the news of the partnership. "AI presents significant opportunities for innovation, job creation, and economic growth for the Philippines and Filipinos. We welcome the efforts of homegrown companies like YCO and its Singaporean partner, Aolani. Anchored on their belief on the country's potential, we appreciate the commitment of both companies to work towards enabling Filipinos to become not just users but also builders and developers of AI. These forward-looking collaborations are key in shaping the Philippines' future and allow us to achieve purposeful progress together," said Leandro Angelo Y. Aguirre, Undersecretary of Department of Information and Communications Technology.

Rosemarie Edillon, Undersecretary of Department of Economy, Planning, and Development, said, "We thank YCO and Aolani for entrusting the Philippines with this significant role in AI infrastructure development. As we enter the Fifth Industrial Revolution, the Philippine Government stands ready to be an active partner in building a trusted, inclusive and ethical AI ecosystem for the Philippines and the world."

YCO Cloud

YCO Cloud's purpose and mission is to deliver sustainable mission-infrastructure designed to drive the Philippines forward. For more information, visit https://www.ycocloud.com/ and follow on YCO Cloud on LinkedIn.

Media Contact
H/Advisors on behalf of Aolani
pr@aolani.com

Hashtag: #Aolani

The issuer is solely responsible for the content of this announcement.

About Aolani

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

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