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Pandora Officially Opens Asia Headquarters in Singapore

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Pandora Officially Opens Asia Headquarters in Singapore
Business

Business

Pandora Officially Opens Asia Headquarters in Singapore

2026-10-06 20:15 Last Updated At:20:55

New regional headquarters strengthens Pandora's presence in Asia, bringing the company closer to its markets, partners and consumers across the region.

SINGAPORE, Oct. 6, 2026 /PRNewswire/ -- Pandora, the world's largest jewellery brand, officially opened its new regional headquarters in Singapore on 2 October 2026, marking a key milestone in its strategy to accelerate growth across Asia.

The Singapore headquarters will oversee Pandora's Asia Cluster, covering a mix of owned-and-operated stores as well as distributor markets across the region. Supported by the Singapore Economic Development Board (EDB), the move reflects Pandora's long-term commitment to Asia as a strategic growth region, with momentum building in both established markets and emerging territories.

"Asia represents an exciting opportunity for Pandora, and we are still only at the beginning of our journey in many parts of the region. To realise that opportunity, we need to be closer to our markets, our partners and, most importantly, our consumers. Our new headquarters in Singapore gives our teams the platform to listen, learn and respond to the incredible diversity of this region, while building the capabilities we need for the long term," said Berta de Pablos-Barbier, President & CEO, Pandora.

SINGAPORE AT THE HEART OF PANDORA'S ASIA AMBITIONS

The new regional headquarters, located in Marina Bay, will serve as a hub for Pandora's Asia business, bringing regional capabilities and decision-making closer to its markets and consumers. It brings together around 50 people across functions including branding and marketing, market development and operations.

Asia is an increasingly important part of Pandora's global business, with a growing footprint across the region. Today, Pandora employs more than 800 people across its offices and retail operations in Asia, alongside more than 12,000 artisans at its crafting facilities, and operates more than 200 owned and operated stores across the region.

The Singapore opening comes one day after Pandora celebrated the opening of its newest crafting facility in Vietnam. Together, the two milestones represent significant investments in Pandora's future in Asia – from expanding its global crafting capacity to strengthening the regional capabilities that will support its growth.

Pandora selected Singapore as the home of its Asia headquarters for its strategic connectivity, strong business environment and access to a deep and diverse talent pool.

"Singapore stood out not only because of its connectivity and business environment, but because of its people. Its international outlook, openness and ability to bring together talent, cultures and ideas from across the region are tremendous strengths. We are also grateful to the Singapore Economic Development Board for its partnership and support, and for sharing our enthusiasm for what Pandora can build from Singapore." said de Pablos-Barbier.

"We are delighted to welcome Pandora's Asia Headquarters to Singapore, and excited to be part of its next chapter of growth in Asia. Singapore's connectivity, talent and deep links across the region provide a strong base for Pandora to build its regional capabilities and serve Asia's diverse markets. This will also create new opportunities for Singaporeans to take on regional roles and build their experience. We look forward to deepening our partnership with Pandora in the years ahead," said Jermaine Loy, Managing Director, EDB.

The official opening of the Singapore headquarters was attended by Berta de Pablos-Barbier, President & CEO, Pandora, alongside Byron Clayton, Chief People & Planet Officer, Pandora and members of Pandora's regional and global leadership. Guests included Jermaine Loy, Managing Director, EDB; Her Excellency Tan Poh Hong, Singapore Non-Resident Ambassador to Denmark; and His Excellency Jakob Brix Tange, Ambassador of Denmark to Singapore, as well as business and retail partners.

ABOUT PANDORA

Pandora is the world's largest jewellery brand. Pandora's hand-finished jewellery, crafted from high-quality materials, offers endless possibilities for personalisation, empowering people to express their personal style through its pieces. Starting as a small jewellery shop in Copenhagen, Denmark, more than 40 years ago, today Pandora is present in over 100 countries. Pandora is committed to leadership in sustainability and is sourcing recycled silver and gold for all of its jewellery, just as the company has set out to halve greenhouse gas emissions across its value chain by 2030.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Pandora Officially Opens Asia Headquarters in Singapore

Pandora Officially Opens Asia Headquarters in Singapore

Pandora Officially Opens Asia Headquarters in Singapore

Pandora Officially Opens Asia Headquarters in Singapore

Pandora Officially Opens Asia Headquarters in Singapore

Pandora Officially Opens Asia Headquarters in Singapore

KUALA LUMPUR, Malaysia, Oct. 6, 2026 /PRNewswire/ -- Ddrops®, Canada's #1 Pediatrician-Recommended Vitamin D Brand, made its debut at TCE Baby Expo, Malaysia's largest and longest-running baby expo, marking a milestone in the brand's growth in the Malaysian maternal and child nutrition and wellness sector. The three-day event connected Ddrops® with Malaysian families, healthcare professionals, and local partners.

At TCE Baby Expo, the Ddrops® leadership team reaffirmed the brand's commitment to Malaysia and Southeast Asia. Simon Vieth, Co-President of Ddrops®, highlighted the brand's science-based approach and the importance of Southeast Asia to its global growth. Shirley Wang, Associate Director, International Business at Ddrops®, emphasised long-term partnerships with distributors and retailers, while Brandy Gong, Southeast Asia Director of Modern International Trade (HK) Limited ("Modern"), Ddrops®' exclusive master distributor for Southeast Asia, underscored the importance of strengthening local partnerships and bringing trusted, high-quality nutrition to more families in the region.

The event featured the Ddrops® Parenting Creator Excellence Awards, recognising creators who worked closely with the brand over the past year, including Nurul Shafiqah Binti Md Noor for TikTok LIVE, Siti Marlia Binti Md Din for TikTok Short Video, Sam Goh Eng Chen Ilya for Rising Star, and Eileen Wong and Jasper, alongside Cherish Yap and Oioikun, for Parent-Child Duo.

The Healthcare Professional Recognition Award – Paediatric Care was presented to Dr. Rakhee Yadav, Senior Consultant Paediatrician at Damansara Specialist Hospital, recognised among the World's Best Hospitals (2026) powered by Statista. Dr. Rakhee then shared insights on "Vitamin D3: A Vital Foundation for Children's Growth & Health", offering parents science-based guidance on the role of vitamin D in children's health and development.

Throughout the expo, approximately 100 KOLs and content creators visited the Ddrops® booth, while parents and families participated in interactive activities, explored Ddrops® products and collected customised Ddrops® gifts. Many visitors shared their experiences on social media, extending the brand's engagement with Malaysia's parenting community beyond the expo floor.

With a strong local repeat-purchase rate, Ddrops® continues to uphold high standards in raw material selection, nutrient absorption technologies, and portfolio innovation. Looking ahead, Ddrops® remains committed to bringing science-driven, trusted nutritional solutions to more Malaysian families.

Driven by science, made with your family in mind.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Ddrops® Makes Its Debut at TCE Baby Expo, Deepening Connections with Malaysian Families

Ddrops® Makes Its Debut at TCE Baby Expo, Deepening Connections with Malaysian Families

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