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China showcases diverse audiovisual works at MIP Africa 2026

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China showcases diverse audiovisual works at MIP Africa 2026

2026-10-30 16:05 Last Updated At:16:39

The China Pavilion made a strong debut at the ongoing MIP Africa 2026, a major film and television industry event on the continent, presenting a rich tapestry of Chinese storytelling to deepen cultural ties and industry collaboration.

Sponsored by China's State Council Information Office and National Radio and Television Administration, the China Pavilion featured an expanded lineup this year.

Sixteen leading Chinese audiovisual organizations -- spanning broadcasting, film and television production, animation, and cultural media -- set up booths at the event opening on Wednesday at the Cape Town International Convention Centre in South Africa.

Exhibitors presented more than 50 Chinese audiovisual titles across genres, including TV dramas, documentaries, variety shows, and animation, alongside advanced technologies. The showcase highlighted China's latest achievements in the screen industry while fostering closer partnerships between Chinese and African media institutions.

Carol Weaving, managing director of RX Africa, the organizer of MIP Africa, praised the ongoing collaboration. She said that the event is dedicated to connecting African stories, talent, and enterprises with the global entertainment industry. Noting China serves as a vital partner in that mission, she expressed enthusiasm for building a long-term, mutually beneficial partnership to bring more exceptional content to global audiences.

Running through Friday under the theme "Africa. Untold. Unstoppable," MIP Africa 2026 drew registrations from more than 100 international media companies and over 1,500 participants, featuring strong participation from across the continent, including South Africa, Nigeria, Kenya, and Ghana.

China showcases diverse audiovisual works at MIP Africa 2026

China showcases diverse audiovisual works at MIP Africa 2026

China showcases diverse audiovisual works at MIP Africa 2026

China showcases diverse audiovisual works at MIP Africa 2026

U.S. voters' engagement in the Nov 3 midterm elections has hit a record high since Gallup began recording, according to a poll released by the agency on Thursday.

The poll revealed that 56 percent of U.S. adults said they have given "quite a lot" of thought to the elections. That makes this only the fifth midterm cycle on record in which half or more of all respondents gave that answer.

Another poll released on the same day showed that the economy, healthcare and the situation in Iran top the list of 11 issues motivating U.S. voters.

Half of Americans deemed the economy and healthcare as "extremely important," while 47 percent said the situation in Iran is of equal significance.

Vote interest hits record high in upcoming U.S. midterms: poll

Vote interest hits record high in upcoming U.S. midterms: poll

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