Tourism Strategy Committee holds seventh meeting
The Tourism Strategy Committee, chaired by the Secretary for Culture, Sports and Tourism, Miss Rosanna Law, held its seventh meeting today (November 2). At the meeting, members exchanged views on tourism-related policy initiatives under the First Five-Year Plan for Economic and Social Development of the Hong Kong Special Administrative Region (2026-2030) (Hong Kong's First Five-Year Plan) and the Chief Executive's 2026 Policy Address (Policy Address). Representatives of the Hong Kong Tourism Board also reported Hong Kong's latest tourism performance and relevant statistics to the members.
Miss Law said, "Hong Kong's First Five-Year Plan proposes to proactively advance the integrated development of culture, sports and tourism, deepen '+tourism' experiences and enrich high-quality tourism products, while developing Hong Kong into a core demonstration zone for multi-destination tourism and striving to become the southern gateway for overseas visitors entering the Mainland. The Policy Address and Hong Kong's First Five-Year Plan are closely interconnected. The Culture, Sports and Tourism Bureau will carry out its work focusing on three key areas, namely building infrastructure, reforming systems and promoting Hong Kong, so as to enhance the economic contribution of the tourism industry and further create a stronger foundation for deep integration of culture, sports and tourism, thereby ultimately driving overall economic development and showcasing Hong Kong's unique charm to the world."
Members expressed their agreement with and support for the key directions and measures set out in Hong Kong's First Five-Year Plan and the Policy Address. Members also engaged in in-depth discussions on how to make good use of Hong Kong's position as a core demonstration zonefor multi-destination tourism, attract more high-value overnight visitors to Hong Kong through developing distinctive high-quality tourism products, and launch multi-destination tourismcovering Hong Kong and Mainland cities.
Hong Kong's tourism performance remained strong. In the first nine months of 2026, visitor arrivals reached 40.7 million, representing a year-on-year growth of 12 per cent. Visitor arrivals in August stood at around 5.46 million, setting a new post-pandemic monthly record. It is projected that full-year visitor arrivals for 2026 will reach 53.8 million, up about 8 per cent compared with 2025, and that total tourism expenditure associated with inbound tourism will reach $238.1 billion, an increase of around 10 per cent over 2025.
The Committee is tasked to provide the Government with strategic advice and foster collaboration among different stakeholders in tourism and related sectors for further promoting the long-term and sustainable development of Hong Kong's tourism industry. Members include prominent figures and key leaders from tourism and other related sectors such as culture, sports, retail and catering.
The Tourism Strategy Committee held its seventh meeting today (November 2). Source: HKSAR Government Press Releases
The Tourism Strategy Committee, chaired by the Secretary for Culture, Sports and Tourism, Miss Rosanna Law, held its seventh meeting today (November 2). Photo shows Miss Law (centre) with other participating officials including the Permanent Secretary for Culture, Sports and Tourism, Ms Vivian Sum (left), and the Commissioner for Tourism, Ms Ann Chan (right). Source: HKSAR Government Press Releases
