Prudential announces title sponsorship of "Prudential Hong Kong Winter Wonderland in Tsim Sha Tsui", lighting up Victoria Harbour this winter

Serving Hong Kong for over 60 years, supporting Hong Kong’s diverse calendar of mega events and bringing festive cheer to locals and visitors

HONG KONG SAR – Media OutReach Newswire – 10 November 2025 – Prudential Hong Kong Limited ("Prudential") today announced its title sponsorship of the inaugural "Prudential Hong Kong Winter Wonderland in Tsim Sha Tsui", supporting the Hong Kong Tourism Board ("HKTB") in bringing the festive experience of "Hong Kong WinterFest" to Tsim Sha Tsui for the first time. From 18 November, a collection of iconic landmarks along the Tsim Sha Tsui Promenade will be transformed into a spectacular stage of light and sound. Through an immersive light and sound experience, the event will add a dazzling festive glow to Victoria Harbour and invite locals and visitors from around the world to share in the joy of the season and experience Hong Kong at its festive best.

Prudential announces title sponsorship of "Prudential Hong Kong Winter Wonderland in Tsim Sha Tsui", lighting up Victoria Harbour this winter

Ivan Choi, Chief Customer & Marketing Officer, Prudential Hong Kong Limited, said, "Prudential has a longstanding connection with Tsim Sha Tsui. From the large-scale LED screen at Star House to Hong Kong's first Prudential-themed bus terminus, we have established a distinctive brand presence in this prime district, where business, shopping and entertainment come together. This winter, we are delighted to partner with the Hong Kong Tourism Board to present 'Prudential Hong Kong Winter Wonderland in Tsim Sha Tsui', extending our brand presence to the Tsim Sha Tsui Promenade. As one of Hong Kong's leading insurance companies, Prudential has been serving Hong Kong for over 60 years, and this sponsorship reflects our long-term commitment to serving the city, supporting its communities and contributing to its vibrancy. We hope the spectacular light displays will create a memorable winter experience for locals and visitors from around the world."

Running from 18 November 2026 to 5 January 2027, the event will transform the Hong Kong Cultural Centre Cluster, comprising the Hong Kong Cultural Centre, the Clock Tower, the Hong Kong Museum of Art and the Hong Kong Space Museum, into an immersive stage of light and sound. Featuring Christmas-themed projections, captivating northern lights-inspired visuals, and reimagined Christmas classics, the experience will bring together dazzling light displays and uplifting melodies to create a vibrant festive spectacle along the Tsim Sha Tsui Promenade, free for all to enjoy.

Hong Kong WinterFest ─ "Hong Kong Winter Wonderland in Tsim Sha Tsui" Event Details

Event Period:	18 November 2026 – 5 January 2027
Show Time:	18 November 2026 8:45 p.m. to 11:00p.m. 19 November 2026 – 5 January 2027*# Monday to Sunday: 7:00p.m. – 11:00p.m. * 28–30 December 2026: The show will be partially suspended 31 December 2026: All shows are suspended for the New Year Countdown event # Extended to 1am on 24–27 December 2026, and 1–2 January 2027 (Consideration: During the event period, crowd control measures may be implemented on-site and public access to certain areas may therefore be restricted. Please follow on-site instructions.)
Participating Buildings:	Hong Kong Cultural Centre Cluster (Hong Kong Cultural Centre, Clock Tower, Hong Kong Museum of Art, Hong Kong Space Museum)

• 8:45 p.m. to 11:00p.m.

19 November 2026 – 5 January 2027*#

• Monday to Sunday: 7:00p.m. – 11:00p.m.

* 28–30 December 2026: The show will be partially suspended

31 December 2026: All shows are suspended for the New
Year Countdown event

# Extended to 1am on 24–27 December 2026, and 1–2 January 2027

(Consideration: During the event period, crowd control measures may be implemented on-site and public access to certain areas may therefore be restricted. Please follow on-site instructions.)

Hashtag: #Prudential

The issuer is solely responsible for the content of this announcement.

About Prudential Hong Kong Limited

Prudential has been serving the people of Hong Kong since 1964. Through Prudential Hong Kong Limited and Prudential General Insurance Hong Kong Limited, the Company provides a range of financial planning services and products, including individual life insurance, investment-linked insurance, retirement solutions, health and medical protection, general insurance, and employee benefits to protect over 1.41 million customers in Hong Kong. Beyond Hong Kong, Prudential serves the Macau community through its branch, offering health insurance and financial solutions to complete its footprint in the Greater Bay Area. Visit www.prudential.com.hk for more information.

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YIWU, CHINA – Media OutReach Newswire – 10 November 2026 – On November 7, the 2026 Forum on China-Africa Economic, Trade and Cultural Cooperation was held in Yiwu, a commercial hub in central Zhejiang, east China.

2026 Forum on China-Africa Economic, Trade and Cultural Cooperation Opens in Yiwu, Jinhua

As a key supporting event under the framework of the Forum on China-Africa Cooperation (FOCAC), the gathering drew statesmen, diplomats and hundreds of Chinese and foreign business participants.

Building on eight years of accumulated progress and over 140 signed projects, the forum keeps focusing on delivering outcomes from the FOCAC Beijing Summit and aligning with the 10 partnership action plans.

Once again, it shined the global spotlight on Yiwu - a city with no seacoast nor border access, yet a pivotal hub for people-to-people China-Africa trade.

Inside the Yiwu International Expo Center, a three-day China-Africa trade exhibition opened ahead of the forum. Within its 10 000-square-metre hall sit 400 well-arranged booths, bringing together 186 enterprises from 15 countries.

Import-zone shelves are stocked with Ethiopian coffee, Ghanaian shea butter and Zimbabwean handicrafts. Meanwhile, a wide array of Chinese-made goods for household use, stationery, cultural-creative products and beauty cosmetics are ready to reach households across Africa.

More than two decades ago, Chinese and African merchants had to travel far and wide to source goods and secure buyers. Today, complete warehousing, customs-declaration and cross-border logistics allow exhibits to move straight from booths onto ocean-going vessels, closing the full loop from display to delivery.

Transformations extend well beyond exhibition halls.

Twenty years ago, most African traders in Yiwu acted purely as purchasers: they would fill shipping containers with selected goods and ship them back home.

On May 1 this year, China implemented zero-tariff treatment for 53 African diplomatic partners, further reshaping Sami's business landscape. Trade is no longer a one-way "sell-out" model. Seizing this policy dividend, he began importing local Ugandan specialties such as coffee beans and chili peppers into China. Via Yiwu's hub, these goods are then distributed to broader markets aboard the China-Europe Yiwu-Xinjiang-Europe Railway Express.

"Zero tariffs give young Africans direct access to the Chinese market and make two-way trade far more actionable," Ugandan businessman Sami said, hoping more African traders will leverage Yiwu as a platform to bring African products to the wider world.

Like Sami, many entrepreneurs from diverse African nations regard Yiwu as their second home and serve as living, human-scale bridges connecting the two continents.

Official statistics bear witness to this shift. Between January and September 2026, Yiwu's exports to Africa reached 135.903 billion yuan, marking a year-on-year rise of 30.18 percent.

Historically, China-Africa trade largely featured Chinese goods flowing one-way toward Africa. Today trade chains are evolving into two-way pathways. African coffee, honey and avocados are finding growing room in China's consumer market. At the same time, Chinese enterprises are no longer content with merely delivering cargo to African ports.

Many firms are pushing supply-chain operations deeper into African local contexts. Local Yiwu-based supply-chain operators have set-up exhibition halls and 15 000-square-metre overseas warehouses in Senegal.

Conventional export business often concluded once goods departed Chinese ports. Now, end-to-end services including bulk procurement, overseas warehousing, local distribution and brand internationalisation travel alongside merchandise into Africa.

To date, Yiwu has established 28 overseas warehouses across 12 African countries. Together with offshore sub-markets and national-buyer service centers, a network spanning procurement, warehousing and distribution is taking shape, bridging Chinese supply capacity and African consumer demand.

In Yiwu, China-Africa cooperation finds tangible expression in shipping containers, grassroots commercial orders and ordinary people's pursuit of success.

Though land-locked, Yiwu links countless towns across the African continent. The Chinese city bears witness to China-Africa trade advancing past simple commodity transactions, entering a new era of co-built supply chains, mutual market access and people-to-people cultural bonds.

The issuer is solely responsible for the content of this announcement.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **