Nighttime activities in China are fueling consumption during the five-day May Day holiday starting on Wednesday.
To further enhance the vitality and attraction of nighttime consumption, many Chinese cities have endeavored to combine business with culture and tourism in innovative ways.
In Beijing, the cityscape of major business districts, parks, and streets in the central urban area comes alive as they are simultaneously adorned with captivating illuminations, each showcasing its unique characteristics.
"The bridge in the Liangma River Park is now lit up and looks exceptionally beautiful. There are also a large number of tourists coming to take photos," said Qin Xuan, a tourist.
From April 30 to May 5, nearly 3,000 landscape lighting facilities in the city have been fully illuminated, operating until midnight.
In Fuzhou City of east China's Fujian Province, various immersive and interactive activities such as nighttime art exhibitions and intangible cultural heritage flash mobs have been launched, enabling tourists to experience cultural charms and bustling nightlife.
The local efforts highlight China-Chic elements of intangible cultural heritage, offering activities such as artistic performances and cultural exhibitions.
"[This place] exudes a cultural atmosphere and carries a strong sense of artistry. It is filled with elements of cultural creativity, creating an immersive [cultural] atmosphere," said a tourist surnamed Fang.
Meanwhile, in Lianyungang City of east China's Jiangsu Province, various cultural performances provide visitors to its Haizhou district with an immersive experience. The commercial street there has received a large number of tourists who indulged in delicious food and cultural performances to enjoy their leisure holidays.
"The seafood here is particularly rich in variety and fresh. Our family came here to celebrate the May Day holiday, and it is truly fantastic," said Zhu Laige, a tourist.
China's nighttime economy fuels consumption during May Day holiday
