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PSB Academy Unveils Cathay Campus - Set For Operations In Celebration of SG60

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PSB Academy Unveils Cathay Campus - Set For Operations In Celebration of SG60
Business

Business

PSB Academy Unveils Cathay Campus - Set For Operations In Celebration of SG60

2024-10-08 12:00 Last Updated At:12:15

  • Situated in the iconic heritage building of The Cathay, spanning over 28,000 square feet, this campus reinforces PSB Academy's presence in Singapore.
  • The new campus will cater to the expansion of programme offerings and growing enrolment of Coventry University students in partnership with PSB Academy.
  • This new establishment celebrates a decade of partnership between PSB Academy and Coventry University, underscoring PSB Academy's dedication to innovative and high-quality education.

SINGAPORE, Oct. 8, 2024 /PRNewswire/ -- PSB Academy announces the establishment of its new Cathay Campus, strategically located in the iconic, historic building of The Cathay.

Spanning over 28,000 square feet, this new campus will be PSB Academy's third physical location in Singapore, following its two city campuses at Marina Square.

This development represents a significant milestone for PSB Academy as it celebrates its Diamond Jubilee Anniversary this year, while also commemorating a decade-long partnership with its UK university partner, Coventry University.

The Cathay Campus, set to commence operations in January 2025, subject to regulatory approval by SkillsFuture Singapore, arrives in time for Singapore's 60th celebration next year. Aligned with the national theme for #SG60 - "Building Our SG Together," this expansion reflects the spirit of collective resilience and progress. It creates a space where history and innovation converge in a sustainable, collaborative environment, inviting prospective students and industry partners to join the academy in shaping better futures together.

This expansion is a strategic response to the rising demand for quality higher education in Singapore and the surrounding region. The Cathay Campus will provide dedicated support services for students taking courses under our UK university partner, Coventry University. For better management of classrooms, the new campus will accommodate all of PSB Academy's courses in partnership with Coventry University while lessons which require larger lecture theatres, studios, and laboratories will still be held at PSB Academy's existing City Campuses at Marina Square.

With a storied history dating back to 1939, The Cathay shares a similar symbolic journey of rich heritage and legacy with PSB Academy's 60-year endeavour in the education landscape. A symbolic structure of resilience and transformation, The Cathay reflects a profound narrative of hope, resilience, and strength in the face of challenges – a philosophy that resonates deeply with PSB Academy that aims to inspire its students to view adversity as a catalyst for transformation and growth.

As Vice-Chancellor of Coventry University, Professor John Latham aptly stated, "Our partnership with PSB Academy is not just about providing education, but about transforming lives and empowering students to become resilient, future-ready leaders. This shared vision continues to shape the future of education at this new campus, where opportunities and inspiration flourish."

Inspired by the concepts of sustainability and collaboration, the Cathay Campus is designed for an optimal learning environment, fostering innovation and environmental responsibility. Within this vibrant hub, pockets of green spaces, such as the thoughtfully integrated Student Lounges, are woven around the teaching facilities. The Student Lounges are equipped with a variety of seating options to accommodate different learning styles: bar-counter type seating for self-study, round tables for small group discussions, and semi-private areas with whiteboards for project collaboration. These lounges serve as breakout spaces for students between classes and are essential to PSB Academy's pedagogy, where learning extends beyond the classroom.

The integration of green spaces, open collaborative areas, and contemporary amenities aims to provide a vibrant hub for students to engage, collaborate, and thrive together, embodying the spirit of the diverse community of learners at the academy.

"Our new Cathay Campus is a milestone for PSB Academy, showcasing our commitment to nurturing talent and innovation," said Derrick Chang, Chief Executive Officer of PSB Academy. "As we celebrate our 60th anniversary and ten years of partnership with Coventry University, this expansion symbolises our commitment to providing a resilient educational environment where students can thrive. Our collaboration with university partners such as Coventry University has been instrumental in shaping this vision."

As new chapters unfold, we invite prospective students and industry partners to join this journey in shaping better futures at Cathay Campus, where history meets innovation in a sustainable and vibrant innovative environment.

About PSB Academy: 

As one of Singapore's leading private education institutions with 60-years heritage producing more than 200,000 learners, PSB Academy is committed to defining its identity as "Asia's Future Academy". Established in 1964, the Academy started under Singapore's Economic Development Board and later Productivity and Standards Board to upgrade the knowledge and skills of Singapore's workforce.

With an approach to education that focuses on what really matters: performance in the New Economy, PSB Academy provides quality education to shape and nurture future-ready graduates with the necessary skills and tools to stay relevant in a digitally driven economy.

The Academy's newly launched STEM Wing – an expansion of their City Campus, is an innovation hot house equipped with high-tech and industry approved labs and facilities, aimed to bolster STEM education for students. The learning spaces of the campus in the heart of the city connect students globally through a collaborative learning and networking environment that enables them to be agile innovators and contributors to society.

With a strong network of industry partners to prepare students for the workforce, PSB Academy today hosts over 17,000 students from more than 50 nationalities with its slate of certificate, diploma, degree, and short courses.

  • Situated in the iconic heritage building of The Cathay, spanning over 28,000 square feet, this campus reinforces PSB Academy's presence in Singapore.
  • The new campus will cater to the expansion of programme offerings and growing enrolment of Coventry University students in partnership with PSB Academy.
  • This new establishment celebrates a decade of partnership between PSB Academy and Coventry University, underscoring PSB Academy's dedication to innovative and high-quality education.

SINGAPORE, Oct. 8, 2024 /PRNewswire/ -- PSB Academy announces the establishment of its new Cathay Campus, strategically located in the iconic, historic building of The Cathay.

Spanning over 28,000 square feet, this new campus will be PSB Academy's third physical location in Singapore, following its two city campuses at Marina Square.

This development represents a significant milestone for PSB Academy as it celebrates its Diamond Jubilee Anniversary this year, while also commemorating a decade-long partnership with its UK university partner, Coventry University.

The Cathay Campus, set to commence operations in January 2025, subject to regulatory approval by SkillsFuture Singapore, arrives in time for Singapore's 60th celebration next year. Aligned with the national theme for #SG60 - "Building Our SG Together," this expansion reflects the spirit of collective resilience and progress. It creates a space where history and innovation converge in a sustainable, collaborative environment, inviting prospective students and industry partners to join the academy in shaping better futures together.

This expansion is a strategic response to the rising demand for quality higher education in Singapore and the surrounding region. The Cathay Campus will provide dedicated support services for students taking courses under our UK university partner, Coventry University. For better management of classrooms, the new campus will accommodate all of PSB Academy's courses in partnership with Coventry University while lessons which require larger lecture theatres, studios, and laboratories will still be held at PSB Academy's existing City Campuses at Marina Square.

With a storied history dating back to 1939, The Cathay shares a similar symbolic journey of rich heritage and legacy with PSB Academy's 60-year endeavour in the education landscape. A symbolic structure of resilience and transformation, The Cathay reflects a profound narrative of hope, resilience, and strength in the face of challenges – a philosophy that resonates deeply with PSB Academy that aims to inspire its students to view adversity as a catalyst for transformation and growth.

As Vice-Chancellor of Coventry University, Professor John Latham aptly stated, "Our partnership with PSB Academy is not just about providing education, but about transforming lives and empowering students to become resilient, future-ready leaders. This shared vision continues to shape the future of education at this new campus, where opportunities and inspiration flourish."

Inspired by the concepts of sustainability and collaboration, the Cathay Campus is designed for an optimal learning environment, fostering innovation and environmental responsibility. Within this vibrant hub, pockets of green spaces, such as the thoughtfully integrated Student Lounges, are woven around the teaching facilities. The Student Lounges are equipped with a variety of seating options to accommodate different learning styles: bar-counter type seating for self-study, round tables for small group discussions, and semi-private areas with whiteboards for project collaboration. These lounges serve as breakout spaces for students between classes and are essential to PSB Academy's pedagogy, where learning extends beyond the classroom.

The integration of green spaces, open collaborative areas, and contemporary amenities aims to provide a vibrant hub for students to engage, collaborate, and thrive together, embodying the spirit of the diverse community of learners at the academy.

"Our new Cathay Campus is a milestone for PSB Academy, showcasing our commitment to nurturing talent and innovation," said Derrick Chang, Chief Executive Officer of PSB Academy. "As we celebrate our 60th anniversary and ten years of partnership with Coventry University, this expansion symbolises our commitment to providing a resilient educational environment where students can thrive. Our collaboration with university partners such as Coventry University has been instrumental in shaping this vision."

As new chapters unfold, we invite prospective students and industry partners to join this journey in shaping better futures at Cathay Campus, where history meets innovation in a sustainable and vibrant innovative environment.

About PSB Academy: 

As one of Singapore's leading private education institutions with 60-years heritage producing more than 200,000 learners, PSB Academy is committed to defining its identity as "Asia's Future Academy". Established in 1964, the Academy started under Singapore's Economic Development Board and later Productivity and Standards Board to upgrade the knowledge and skills of Singapore's workforce.

With an approach to education that focuses on what really matters: performance in the New Economy, PSB Academy provides quality education to shape and nurture future-ready graduates with the necessary skills and tools to stay relevant in a digitally driven economy.

The Academy's newly launched STEM Wing – an expansion of their City Campus, is an innovation hot house equipped with high-tech and industry approved labs and facilities, aimed to bolster STEM education for students. The learning spaces of the campus in the heart of the city connect students globally through a collaborative learning and networking environment that enables them to be agile innovators and contributors to society.

With a strong network of industry partners to prepare students for the workforce, PSB Academy today hosts over 17,000 students from more than 50 nationalities with its slate of certificate, diploma, degree, and short courses.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

PSB Academy Unveils Cathay Campus - Set For Operations In Celebration of SG60

PSB Academy Unveils Cathay Campus - Set For Operations In Celebration of SG60

HONG KONG, Dec. 11, 2025 /PRNewswire/ -- Hong Kong's most iconic shopping mall, Harbour City is excited to partner with the acclaimed Thai illustration duo Sundae Kids, whose heartfelt comics have attracted over 2 million fans worldwide, to present an enchanting art project titled "Threads of Love" in this holiday season. Running from 29 November 2025 to 4 January 2026, this captivating event invites visitors from around the world to immerse themselves in a whimsical experience of creativity and seasonal warmth.

Founded by the artistic couple Poysian and Kavin, Sundae Kids is known for their distinctive 4-to-6-panel comics, capturing everyday moments of love and connection with warmth and relatability. Their unique storytelling style has made them one of Asia's most influential illustration duos.

The highlights of "Threads of Love" art project include the mesmerizing "This is for You" giant pink gift house, which promises to be a stunning visual centrepiece. The public can also admire the four newly created large acrylic paintings and twelve new illustrations that embody the festive spirit. In addition, the exclusive "Threads of Love" pop-up store offers limited-edition merchandise, allowing visitors to take home a piece of this magical experience.

Adding to the festive atmosphere, Harbour City has created a 4-meter-tall "Cloud-Kissed" Christmas Tree that brings a dreamy touch to the holiday setting. The whimsical V-Love bench provides a perfect spot for photo opportunities, while the "Post Your Heart" mailbox activity invites guests to share heartfelt messages, spreading joy throughout the season. Families and friends can also explore "A Winter of Love Gallery," a charming corridor exhibition designed to create lasting holiday memories.

Harbour City continues its tradition of spreading love during the Christmas season by donating the proceeds from this event to Hong Kong Blood Cancer Foundation, sharing warmth and blessings with those in need.

#HarbourCity #SundaeKids #hcxmas #ThreadsofLove
Customer Enquiry: (852) 2118 8666   |   Website: www.harbourcity.com.hk 

HONG KONG, Dec. 11, 2025 /PRNewswire/ -- Hong Kong's most iconic shopping mall, Harbour City is excited to partner with the acclaimed Thai illustration duo Sundae Kids, whose heartfelt comics have attracted over 2 million fans worldwide, to present an enchanting art project titled "Threads of Love" in this holiday season. Running from 29 November 2025 to 4 January 2026, this captivating event invites visitors from around the world to immerse themselves in a whimsical experience of creativity and seasonal warmth.

Founded by the artistic couple Poysian and Kavin, Sundae Kids is known for their distinctive 4-to-6-panel comics, capturing everyday moments of love and connection with warmth and relatability. Their unique storytelling style has made them one of Asia's most influential illustration duos.

The highlights of "Threads of Love" art project include the mesmerizing "This is for You" giant pink gift house, which promises to be a stunning visual centrepiece. The public can also admire the four newly created large acrylic paintings and twelve new illustrations that embody the festive spirit. In addition, the exclusive "Threads of Love" pop-up store offers limited-edition merchandise, allowing visitors to take home a piece of this magical experience.

Adding to the festive atmosphere, Harbour City has created a 4-meter-tall "Cloud-Kissed" Christmas Tree that brings a dreamy touch to the holiday setting. The whimsical V-Love bench provides a perfect spot for photo opportunities, while the "Post Your Heart" mailbox activity invites guests to share heartfelt messages, spreading joy throughout the season. Families and friends can also explore "A Winter of Love Gallery," a charming corridor exhibition designed to create lasting holiday memories.

Harbour City continues its tradition of spreading love during the Christmas season by donating the proceeds from this event to Hong Kong Blood Cancer Foundation, sharing warmth and blessings with those in need.

#HarbourCity #SundaeKids #hcxmas #ThreadsofLove
Customer Enquiry: (852) 2118 8666   |   Website: www.harbourcity.com.hk 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Hong Kong's Harbour City Unveils "Threads of Love" Art Project in Collaboration with Thai Illustration Duo Sundae Kids, Spreading Warmth This Season

Hong Kong's Harbour City Unveils "Threads of Love" Art Project in Collaboration with Thai Illustration Duo Sundae Kids, Spreading Warmth This Season

Hong Kong's Harbour City Unveils "Threads of Love" Art Project in Collaboration with Thai Illustration Duo Sundae Kids, Spreading Warmth This Season

Hong Kong's Harbour City Unveils "Threads of Love" Art Project in Collaboration with Thai Illustration Duo Sundae Kids, Spreading Warmth This Season

Hong Kong's Harbour City Unveils "Threads of Love" Art Project in Collaboration with Thai Illustration Duo Sundae Kids, Spreading Warmth This Season

Hong Kong's Harbour City Unveils "Threads of Love" Art Project in Collaboration with Thai Illustration Duo Sundae Kids, Spreading Warmth This Season

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