Nikon's Executive Vice President Masato Hamatani emphasized the importance of China to its company, saying that is not just a valued client, but an important partner at the ongoing China International Import Expo (CIIE) in Shanghai.
The Japanese optics and photographic equipment manufacturer showcased its latest achievements across nine sectors at the 7th CIIE, including precision instruments, industrial solutions, glass materials, healthcare, and imaging products.
Hamatani highly valued the opportunities brought up by the expo.
"This year marks our fourth participation in the expo. From our first involvement, I felt the strong reactions created by the CIIE. Many divisions, including semiconductor lithography, life sciences, and imaging, received numerous inquiries from Chinese customers. We highly value this platform and hope to enhance our connections with clients," said Hamatani.
At the expo this year, Nikon unveiled its latest product -- a digital lithography machine, which was launched at the end of October, to meet the rising demand for semiconductors amid the widespread of artificial intelligence technologies and the development of data centers.
As Nikon's main products, including cameras, microscopes, and semiconductor devices, gradually enter into the Chinese market, about 20 percent of its sale are generated from China, making the country one of Nikon's most important markets, according to Hamatani, adding that China is not just a client, but also a crucial manufacturing partner.
"We do not just import from China. We set up a factory in Jiangsu Province to produce microscopes and related accessories, which are exported to other parts of the world. By doing so, we want to deepen the relations with the Chinese market," said Hamatani.
The CIIE is the world's first national-level exposition dedicated to imports. The six-day expo has attracted participants from 152 countries, regions and international organizations to participate in its country exhibition and business exhibition.
Nikon views China as both valued client and crucial partner
Breaking long-standing Western heroic narrative conventions in filmmaking, the trending Chinese anti-war film "Once Upon a Time in the Middle East", is reshaping global cinematic discourse on war and peace.
The summer blockbuster was released on Tuesday nationwide and had earned box office revenue of more than 536 million yuan (around 79.5 million U.S. dollars) as of 22:00 Friday.
The story centers on Xu Fu, a down-on-his-luck Chinese chef portrayed by celebrated comedian Shen Teng, who travels to the Middle East to settle his debts. There, he joins forces with a local restaurant manager to operate a bustling restaurant, bringing authentic Chinese culinary traditions to a war-torn foreign land.
As a distinct Chinese anti-war feature, "Once Upon a Time in the Middle East" abandons timeworn Western heroic storytelling. The film adopts the humble viewpoint of Xu Fu, an ordinary cook. Through his eyes as a neutral bystander, it portrays the struggles and sufferings of ordinary people trapped in conflict and uses food and everyday life to explore survival, compassion and the value of peace, rather than focusing on the battlefield.
Such a narrative perspective is quite pioneering among global anti-war film productions.
"It realistically reflects the turmoil of war. Therefore, we desire peace and oppose the suffering that wars of aggression inflict upon the people," a moviegoer praised.
Meanwhile, the blockbuster has garnered massive overseas anticipation prior to its international debut. Many global film enthusiasts agree that the production epitomizes a transformative shift in Chinese film industry, which is overhauling Hollywood's established narrative paradigms and reinterpreting the global narrative of war and peace at a higher level.
"Just imagine how this story would unfold if Hollywood were to film it. It would almost certainly follow the standard formula of superheroes, super-soldiers, or elite operatives swooping in, resolving the crisis in a flash, and then disappearing. What does the 'Once Upon a Time in the Middle East' offer? The idea that the best days are those spent sharing a meal together. Conversely, what drives people to fight instead of dining together? Anyone who has seen the film knows the answer. That is why some netizens have said that if this movie were to compete for a U.S. Oscar award, it would be a voice representing the Global South," said Zuo Heng, a researcher at the China Film Archive.
Many scholars also hold the view that war narratives on international screens have long revolved around contests of victory and military conquest, but "Once Upon a Time in the Middle East" does not stoke hatred nor glorify victory by force. Instead, it hides the key to peace amid the mundane routines of daily meals.
This vision of peace, rooted in the moderation and inclusiveness of Chinese civilization, blazes a new trail of expression for global anti-war films.
It constitutes an innovation in film creation and enables the world to see perceptions of peace different from those of the West.
"The film delivers an anti-war perspective that diverges from the Hollywood paradigm. It abandons Hollywood-style individualism, and quietly challenges the 'America First' mindset. 'Once Upon a Time in the Middle East' keeps exploring innovative approaches to shape contemporary Chinese discourse and narrative systems," said Sun Jiashan, a researcher with the Department of Chinese Culture Education and Research under the Central Institute of Socialism.
Chinese anti-war film offers new cinematic narrative on war and peace
