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China's opening up is rare offering to world: commentary

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China's opening up is rare offering to world: commentary

2024-11-12 05:15 Last Updated At:19:57

China's commitment to openness and its vast market bring enormous opportunities for global players with the annual China International Import Expo (CIIE) serving as a golden gateway to these unmissable opportunities, according to a commentary released by the China Media Group (CMG) on Monday.

An edited English-language version of the commentary is as follows:

The seventh China International Import Expo (CIIE) saw over 80 billion U.S. dollars worth of tentative deals reached for purchases of goods and services, an increase of 2 percent from last year.

This year's expo has attracted 3,496 exhibitors from 129 countries and regions, with a record high number of Fortune Global 500 companies and industry leaders attending the event. Among all participants, 186 enterprises and institutions have been present at all seven editions of the expo.

Up to 450 new products, technologies and services made their debut at this year's CIIE.

On top of the national level import-themed expo, China has recently unveiled a series of initiatives, including broadened visa-free policies and eased investment restrictions, to open its doors ever wider to foreign visitors, investors and business doers.

For instance, from Nov. 8, citizens from Slovakia, Norway, Finland and six other countries can enter China without a visa. The country has also removed all market access restrictions for foreign investors in the manufacturing sector. In addition, starting from Dec. 1, China will give all the least developed countries having diplomatic relations with China, zero-tariff treatment for 100 percent of all tariff lines.

The opening-up policies are facilitating visits to China for foreign nationals, smoothing the development of foreign investment in China, and broadening the space for cooperation.

Viewed in a global context, China's continuous efforts to open up are particularly valuable in the face of the high wall of trade protectionism erected by certain countries.

According to the World Openness Report 2024 published during the expo, in terms of global openness, the index in 2023 decreased by 0.12 percent year on year, down 0.38 percent and 5.43 percent from 2019 and 2008, respectively. In contrast, in 2023, China's openness index increased by 11.89 percent over 2008, ranking among the highest in the world.

China's opening-up facilitates the smooth flow of people, capital and goods. In October this year, two 150-kilogram Maltese bluefin tuna landed in Shanghai, marking their official entry into the Chinese market after their "first show" at the last CIIE. Many international companies, including French cosmetic giant L'Oreal and Netherlands-based global tech company Philips, have announced increased investment in China.

As China continues to establish platforms for high-standard opening-up, such as the CIIE, and introduce a series of measures to facilitate inbound visits, foreign-invested enterprises will be well-positioned to further develop in China and share the opportunities in the vast market.

International companies attending the expo are rolling out cutting-edge tech products such as AI-driven footwear, eco-friendly tires, innovative drugs and advanced medical devices tailored to consumers in China's vast market.

And more and more foreign companies are establishing their innovation centers in China, taking advantage of the nation's innovation prowess to enhance local research and development.

At present, with many international companies already signing up to attend the next CIIE, the planned exhibition area will exceed 100,000 square meters. At the end of this month, the second China International Supply Chain Expo will be held in Beijing to promote global collaboration on industrial and supply chains.

Opening-up is a defining feature of Chinese modernization, and a rare offering China presents to the world. This is why foreign-invested companies view "coming to China" as a long-term commitment.

China's opening up is rare offering to world: commentary

China's opening up is rare offering to world: commentary

China's opening up is rare offering to world: commentary

China's opening up is rare offering to world: commentary

From cutting-edge technology exhibitions to retail stores thousands of kilometers away from Europe and Southeast Asia, China-made robot vacuum cleaners are increasingly becoming a popular choice among consumers worldwide.

At electronics retailers in Berlin, Germany, Chinese brands such as Roborock and Dreame occupy prominent positions in dedicated robot vacuum sections, offering a wide range of products priced between 200 and 2,000 euros.

Many local consumers said that when purchasing smart home appliances including robot vacuum cleaners, they tend to give priority to Chinese-made products.

"It's a good price and good quality. It's also the innovation. I have a feeling that the European brands are not innovating enough," said one customer.

"I think they're always on top of the other technologies. They are getting them out faster. A lot of us are switching to the Chinese technology," another consumer said.

Germany is one of the most important overseas markets for China's floor-cleaning robots.

According to data from market research firm GfK, from January to November 2025, more than six out of 10 robot vacuum cleaners sold in Western Europe were Chinese brands.

Industry data also point to a strong global momentum.

According to the International Data Corporation (IDC), global shipments of smart robot vacuum cleaners reached 17.424 million units in the first three quarters of 2025, representing a year-on-year increase of 18.7 percent.

Chinese brands including Roborock, Ecovacs, Dreame, Xiaomi and Narwal ranked among the world's top five in terms of shipment volume, with a combined share of nearly 70 percent of the global market.

At a robot vacuum cleaner manufacturing plant in Huizhou, south China's Guangdong Province, workers were seen stepping up production of newly launched models that recently debuted at the Consumer Electronics Show in the United States, which concluded Friday in Las Vegas, Nevada.

The factory adjusted its production lines as early as December 2025 and stocked inventory in advance for overseas markets to ensure that new products could be delivered to global consumers at the earliest possible time.

"In 2025, Roborock's global shipments exceeded 7.2 million units. Since 2024, overseas revenue has accounted for more than 50 percent of our total revenue. Our products have now been sold to more than 170 countries and regions, serving more than 20 million households worldwide," said Quan Gang, president of Roborock.

At another robot vacuum cleaner manufacturing facility in Dongguan, Guangdong, rising overseas orders have prompted the company to upgrade its production lines with intelligent technologies to further boost capacity. The factory is currently operating at full load to meet a growing demand.

"For 2026, we have already obtained overseas orders worth at least 300 million to 400 million yuan (around 43 million to 57.3 million U.S. dollars). In addition, we've engaged in strategic cooperation with European home appliance group Cebos Group, and our total confirmed orders have exceeded 600 million yuan (around 86 million U.S. dollars)," said Zhang Junbin, founder and CEO of Narwal Robotics.

Chinese robot vacuum brands gain strong global traction

Chinese robot vacuum brands gain strong global traction

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